Literacy as Social Practice

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Invited presentation to the Doctoral Students' Colloquium Series, Teachers College, Columbia University, NYC. April 16.

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Literacy as Social Practice

  1. 1. Defining Literacy asSocial Practice:Implications for newliteracies researchand classroompractice
  2. 2. Framing anddesigning studies1.2.Understandinghow social order,human agencyand endeavor areaccomplished
  3. 3. SOCIALPRACTICETHEORY
  4. 4. [Practices are] forms ofbodily activities, forms ofmental activities, „things‟and their use, a backgroundknowledge in the form ofunderstanding, know how,states of emotion andmotivational knowledge.- Reckwitz, 2002: 254“”
  5. 5. Literacyas socialpractice
  6. 6. …Practice always refers to socially developedand patterned ways of using technology andknowledge to accomplish tasks….[Skills] refer to the coordinated sets of actionsinvolved in applying this knowledge inparticular settings.[T]asks that humans engage in constitute asocial practice when they are directed tosocially recognized goals and make use of ashared technology and knowledge system.- Scribner & Cole, 1981: 36“”
  7. 7. Literacy isa set of socially organizedpractices which make useof a symbol system and atechnology for producingand disseminating it .- Scribner & Cole, 1981: 236“”
  8. 8. Technology/ToolsSkillsKnowledge
  9. 9. Socially patternedways of doing“meaning work” areinvolved in makingsense of the world.
  10. 10. Blogging is a social practiceBlogging isn’t just blogging
  11. 11. Social practice& newliteraciesresearchTools Skills Knowledge
  12. 12. I’m an average student, Cs,Bs and a couple of Ds inStatistics and Economics(tricky stuff >w<).Maguma
  13. 13. anime music video remixinge.g., “Konoha Memory Book”
  14. 14. Tools• Windows “Movie Maker” (& Sony Vegas)• Software for ripping songtracks from CDs• Software for ripping video from DVDs• Online services for converting video clip fileformats• Interest-space profile pages (AMV.org, YouTube)• Etc.
  15. 15. Skills• Developing a new AMV• Locating and downloading anime clips• Being able to convert file formats• Using video effects to further a storyline• Using transition effects• Superimposing still images over moving ones• Using color shifts to convey mood• Syncing video action and music lyrics and/orbeat• Experimenting with masking• Etc.
  16. 16. Skills: MaskingFrom: “Frontlines”
  17. 17. Knowledge• Being an AMV remixer• Attending to what makes a “good” AMV• Responding to comments and providingfeedback to others (AMV.org, YouTube)• Making “action” and “drama” AMVs• Paying attention to other anime fans and theirknowledge and passions– Spoiler alerts– “fan service”– “yaoi-esque” endings
  18. 18. (Relatively) Unobservable“Well I hope you all enjoy it. Pleaseplease PLEASE leave an opinion.”“i spent a good amount of time onthis vid. and i really put alot of heartinto this one”
  19. 19. Maguma as a“carrier” of animemusic remixingpractice & animefan practice
  20. 20. Classrooms and a socialpractice conception of literacy• The Pareto Principle (Shirky 2007; Gee 2013)• Attending to richly descriptive case studies(cf., Black 2008; Chen 2012; Thomas 2007;Leander and Mills, 2007; Burn, 2009; formore, see Lankshear and Knobel, 2014)
  21. 21. It’s no small thing to take on aparticular conception of literacy.
  22. 22. Michele KnobelMontclair State Universityknobelm@mail.montclair.eduhttp://everydayliteracies.netTwitter: netgrrrl
  23. 23. Image Attributions• Slide 3: “Social Practice Workbook”http://www.psusocialpractice.org/news/• Slide 5: http://4.bp.blogspot.com/-C0OPvz38kew/UOVP6wJJCxI/AAAAAAAAB7k/WFV4ObSFPc4/s1600/Time+Sqaure+New+York+2013.jpg• Slide 10: http://www.hungrygirlporvida.com/;http://www.tasteofbeirut.com

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