3. Albert
Bandura
Born on December 4, 1925
Canada
Graduated in 1949 from the
University of British
Columbia.
•At Stanford, He began
field studies on social
learning of aggression
particularly considering the
role of modelling.
•Received a Gold medal
Award for Life
Achievement in the science
of Psychology in 2006.
4. Meaning
Learn by observing
o what happens to other people and
o just by being told about something,
o as well as by direct experience.