Sociable!

•

0 likes•607 views

It's not who you know but who knows you in today's hyper-connected marketplace. The consumer now owns your brand, and in order to profit from this new dynamic, we need a solid strategy and set of principles to engage the marketplace. Understanding the role social media and social networking play in this new dynamic, is paramount to our future success as sales professionals, marketers, and corporations. In this fast paced keynote presentation Shane Gibson will share with the audience: • The new rules of engagement in sales and marketing • How anyone can become a global brand in their niche using social media • How to effectively and profitably implement social media in your business • The top global social media and networking tools and trends for 2009 and beyond

Technology Business Entertainment & Humor

Social Media Matrix™ Thought Leader Reactively Proactively Passively Disengaged Engaged

Tips for Marketing & Sales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Launch Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Listening Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Integration ,[object Object],[object Object],[object Object],[object Object],[object Object]

Resources ,[object Object],[object Object]

Creating a social media advertising plan from scratch can be daunting. What platforms should you use? How much money will you need? What content will resonate with your key audiences? How will you measure success to be able to adjust your strategy as you go? This presentation will give you a hands-on look of developing a paid social media plan, creating a strategic and scalable approach that moves prospective students from awareness, to leads, to enrolled students. This presentation was given at the Social Media Strategies Summit for Higher Education in November 2017.

50 tips museum presentationMathias Bergendahl

Frt 120206 - presentatie flevum leadgeneratie en social media februari 2012

Flevum

The Integrated Journey of Social: Making the Case for Native Analytics

Vanessa Theoharis

Although social media is a finally included within our marketing and communications plans today, measuring its impact on institutional goals is still a challenge. Which metrics impact awareness? Which can be used to measure advocacy? How might the platforms ultimately influence conversions? This session will focus on the native analytics provided by Facebook, Instagram, and Twitter and will review frameworks to determine which metrics should be positioned as having an impact on business objectives. This deck was presented by Gene Begin and Vanessa Theoharis at the eduWeb Conference in August 2017 in Boston, MA.

50 tips museum presentationmathiasbergendahl

Iaorc Conference

Crazy Penguin Media

How to solve content marketing problems. Brands need to ATTRACT, ENGAGE, and INSPIRE people to ACQUIRE, ACTIVATE, and turn them into ADVOCATE(s). Monitor & listen to your existing audiences and communities (employees, media, influencers, etc.) to uncover their needs and where they are so that you can deliver the right content in the right places. Engage your audiences by creating compelling targeted content (campaigns, contests, crowdsourcing) tailored to specific audiences on specific platforms and distribute through paid and social media, implementing a process for tagging and SEO to acquire the right audiences in the right channels. Inspire the audience with content that is provocative, visionary, differentiated, relevant, timely, positions you as a thought leader, fulfils their needs, and has a narrative to drive them to action. Include call to actions to share content, sign up for newsletters, take surveys, etc. Acknowledge your engaged and inspired audiences via rewards (both tangible and intangible) such as RTs, Mentions, adding to a leaderboard, enabling co-creation (video or text story sharing), sharing in social stories, etc. Empower audiences to spread your story and awareness about your brand so that you can acquire new audiences. Measure & Learn by setting up dashboards to measure against KPIs, to find influencers, to monitor sentiment, generate leads, and evaluate your messaging and campaigns in case you have to reset the agenda.

Powers, stephanie social media marketingHagerstown Chamber Business Expo

U6 lesson 9 task 8

Heath Park, Wolverhampton

Starting a Movement Using Social Media

Finley & Associates

Social Media Strategy for Nonprofits

Cindy Leonard

Vest Energy Renewable Energy Crowdfunding

Eunice Robson

Vest Energy’s mission is to promote and facilitate renewable energy projects that slow or reverse catastrophic climate change. Our goal is to promote projects that will find solutions to reduce greenhouse gas emissions, reduce global warming, eliminate energy poverty and boost economic growth. How do we do this? By empowering those with great ideas, such as solarpreneurs, product inventors, communities and advocates for the environment to raise needed cash through our crowdfunding platform at vestenergy.com. We are environmentally conscious and want to make a direct ecological impact on the world. Our goal is to slow or reverse climate change by supporting projects that protect and help the environment.

Using socal mediaJason Dick

Social Media TasksDeona Smith

Social Media for the Green Business

Kara Jensen

Mi Social Media

TonicMarketing

Chamber presentation, 5 14-19

Game Day Communications

How to launch a sustainability movementAngie Moncada

Morlock presentation, session 2, ver 2janmorlock

Coates presentation

ACOP

Allianz Global Investors Empowers its Sales Force with Social Media - BDI 12/...

Business Development Institute

Presentation: Allianz Global Investors Empowers its Sales Force with Social Media Presented by: Erin Meijer, Social Media Manager, Allianz Global Investors In a world where financial professionals are constantly bombarded with emails, news and communications, Allianz Global Investors has given its sales teams the edge by rolling out a robust social business program centered around an engaging content strategy. Since social media is built on the power of relationships the sales teams at AllianzGI are harnessing the power of social media as an effective business communication tool to bring in new business, shorten sales cycles, and strengthen existing customer relationships. www.bdionline.com

Social Media Training: Where Content and Lead Generation Collide

PCG Marketing, LLC

$U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$ $U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$

U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...

guest53da91

$U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso$ $U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso$

U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso

Steve Drake

$U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$ $U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$

U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...

Steve Drake

What's hot

Social Media for My Business

Cecilie Burleson

Publishing Context To Using Social Mediaidavinaq

7 Steps To Planning And Executing A Social Media Initiative2161

The Clever Marketer

Social Engagement Framework

Lynne d Johnson

Powers, stephanie social media marketingHagerstown Chamber Business Expo

U6 lesson 9 task 8

Heath Park, Wolverhampton

Starting a Movement Using Social Media

Finley & Associates

Social Media Strategy for Nonprofits

Cindy Leonard

Vest Energy Renewable Energy Crowdfunding

Eunice Robson

Using socal mediaJason Dick

Social Media TasksDeona Smith

Social Media for the Green Business

Kara Jensen

Mi Social Media

TonicMarketing

Chamber presentation, 5 14-19

Game Day Communications

How to launch a sustainability movementAngie Moncada

Morlock presentation, session 2, ver 2janmorlock

Coates presentation

ACOP

Allianz Global Investors Empowers its Sales Force with Social Media - BDI 12/...

Business Development Institute

Social Media Training: Where Content and Lead Generation Collide

PCG Marketing, LLC

What's hot (19)

Social Media for My Business

Publishing Context To Using Social Media

7 Steps To Planning And Executing A Social Media Initiative2161

Social Engagement Framework

Powers, stephanie social media marketing

U6 lesson 9 task 8

Starting a Movement Using Social Media

Social Media Strategy for Nonprofits

Vest Energy Renewable Energy Crowdfunding

Using socal media

Social Media Tasks

Social Media for the Green Business

Mi Social Media

Chamber presentation, 5 14-19

How to launch a sustainability movement

Morlock presentation, session 2, ver 2

Coates presentation

Allianz Global Investors Empowers its Sales Force with Social Media - BDI 12/...

Social Media Training: Where Content and Lead Generation Collide

Similar to Sociable!

$U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$ $U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$

U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...

guest53da91

$U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso$ $U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso$

U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso

Steve Drake

$U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$ $U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$

U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...

Steve Drake

Revitilize Your Business With Social Media

nathanhenry

Mass Transmit: Getting Started in Social Media (leave-behind)

Mass Transmit

"Getting Started in Social Media" covers the basic social media topics businesses need to understand to begin their venture into social media. The presentation includes Preparing for Social Media, Executing Your Plan, Choosing Social Media Channels, Participation, Measuring and includes several case studies. This version is meant to be used as a leave-behind. See our other files for a presentation covering the same topics meant to be used while presenting this material.

Mass Transmit: Getting Started in Social Media (leave-behind)

Adam Holden-Bache

"Getting Started in Social Media" covers the basic social media topics businesses need to understand to begin their venture into social media. The presentation includes Preparing for Social Media, Executing Your Plan, Choosing Social Media Channels, Participation, Measuring and includes several case studies. This version is meant to be used as a leave-behind. See my other files for a deck covering the same topics meant to be used while presenting this material.

Social Media for Non Profits

Gloria Bell

Social Media Bootcamp for Busy Professionals

Saskatchewan Economic Development Association SEDA

Social networking is playing an increasingly significant role on the Internet and in our lives. It is re-shaping the way that we create and maintain relationships with friends and peers, and also impacting how businesses interact with prospects and customers. In this webinar presentation, we will guide you through best practices and share enhanced tips for successful 2.0 engagement; you will come away with a clear understanding of how to add social networking to your marketing repertoire with minimal time investment.

Social Media Demystified

Gloria Bell

Twitter, Facebook, Yelp, Instagram, Pinterest… the list of social media platforms goes on and on. Everywhere you are bombarded with messages that your non-profit needs to be using them to attract more awareness, donors and volunteers. But you are not even sure where to start. This course will explain social media and the impact it has on your organization, will show you how to evaluate each social media platform’s potential and you will develop a strategy for using them that is effective and fits into your budget and your workflow.

Social Media analyticsJake Aull

GSU Audience Analysis & SegmentationJake Aull

Social Media Metrics (analytics) slides

Jake Aull

Better, Faster, Stronger: How nonprofits can better engage their members and ...

abraun3

In a world of tight budgets, nonprofits need to know now -- more than ever -- how best to serve and engage with the people supporting them. Social media tools offer a no-brainer part of any membership and fundraising strategy, but how can nonprofits optimize the resources they put into social media? Learn tips, tools, and strategies for success in the nonprofit realm of social networks, as well as how to use these tools to reach out to the media and reporters to get your message out there.

Digital Marketing

Nithi Anand

How to Build and Sustain Buzz Online

Leslie Bradshaw

I gave this presentation to Jeff Bieber's American University COMM 567 class (which is focused on "Communications and Social Change"). The class is in the progress of mapping out a sexual assault awareness/prevention campaign targeted to the American University campus and is having a variety of guest speakers join them on their journey. As someone always interested and previously very active with this issue, the experience could have not been more meaningful. Social Media is absolutely a tool in the tool belt for Social Change.

Building your brand through social media ssEgle Karalyte

What's Missing from Your Social Media Program? How to Create an Effective Soc...

Scott Schablow

Creating a Twitter Strategy - Twitter Training 201

Katt Stearns

Social Media Impact on Business - EBriks Infotech

EBriks Infotech Pvt. Ltd.

Growth Hacking for Early Age Startups

Sycabe

Similar to Sociable! (20)

$U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$ $U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$

U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...

$U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso$ $U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso$

U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso

$U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$ $U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...$

U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...

Revitilize Your Business With Social Media

Mass Transmit: Getting Started in Social Media (leave-behind)

Social Media for Non Profits

Social Media Bootcamp for Busy Professionals

Social Media Demystified

Social Media analytics

GSU Audience Analysis & Segmentation

Social Media Metrics (analytics) slides

Better, Faster, Stronger: How nonprofits can better engage their members and ...

Digital Marketing

How to Build and Sustain Buzz Online

Building your brand through social media ss

What's Missing from Your Social Media Program? How to Create an Effective Soc...

Creating a Twitter Strategy - Twitter Training 201

Social Media Impact on Business - EBriks Infotech

Growth Hacking for Early Age Startups

More from Shane Gibson

Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson

Shane Gibson

At this first Whistler Open Forum event of the 2016/17 season, International Speaker & Author Shane Gibson will show you how to design a winning sales process to maximize your sales opportunities. Over the past 20 + years, Shane has helped organizations on four continents boost their sales performance. The processes taught in his program have been successfully implemented by a wide variety of organizations --- from start-ups, entrepreneurs, and non-profits, right up to large Fortune 500 enterprises such as Ford Motor Corporation, CMHC, and dozens of others. Shane Gibson International Speaker and AuthorIn this fast-paced seminar, Shane will illustrate how a successful sales process focuses on the right customers and prospects, and blends that with the right frequency, timing, and media. He will also delve into the importance of living in the “A” zone (Pareto Principle) and describe how to develop a sense of curiosity and an 'opportunity thinking' mindset. Key aspects of this seminar will cover: How to define and focus on high opportunity/conversion prospects How to map and optimize your sales funnel and process How to have high impact conversations with customers and prospects Building a value added follow-up process that converts and retains Prospecting 2.0 – Old-school and high tech prospecting strategies that will fill your funnel

Negotiating to Win FPSA National Sales Conference

Shane Gibson

The Exponential influencer #smmastery

Shane Gibson

The Exponential influencer

Shane Gibson

Guerrilla Social Selling by Shane Gibson Author & Speaker

Shane Gibson

Social Selling and the Art of Failing Forward

Shane Gibson

Business Rapport - Selling the Way People Buy

Shane Gibson

You often have less than 30 seconds to qualify for a relationship. If you can gain rapport quickly you often get permission to build the relationship and eventually have the person as a member or client. This first session covers: • How to develop a strong personal presence • How to read and use body-language to connect • Steps to quickly read buyer styles and adjust your communications to establish rapport

The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC

Shane Gibson

After working with sales people, social media marketers, community managers, entrepreneurs, charities and many other professionals on five continents I have had the opportunity to see the Rules of Engagement implemented (and ignored) in almost every environment. Stephen Jagger and I sat down and penned these rules in 2008 when we were writing Sociable! – the tools have since evolved but the rules are even more relevant today then they were back then. We started with 7 rules and recently I added two more which I will share with you today.

Drive ROI Through Social Selling

Shane Gibson

Social media and social networks have become vital sources for prospecting, lead generation, client engagement and service support. In fact, a recent study of over 500 B2B professionals found that 72.6% of sales professionals that use social media outperformed their peers that don’t. In addition to social media literacy and insights, today’s sales organizations need a bullet-proof sales process and strategy as well. The line between sales and marketing as well as customer and vendor has become blurred. Today’s sales and marketing process is collaborative and customer centric. At this lunch and learn, guest speaker Shane Gibson, Sales Trainer for Build Direct will share: The Rules of Engagement in social media for sales professionals How your social graph impacts your ability to close deals and generate leads. How to maximize your social media profiles so they attract clients. How becoming an expert content curator can build credibility and influence. How to use tools like Hootsuite and Nimble social CRM to pull all of your social networking together and make it easy and profitable to manage.

Social notworking and Digital Health Assessment

Shane Gibson

Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace

Shane Gibson

With employees, customers and stakeholders equipped with technology that allows for mass collaboration and rapid communication we as leaders need to understand how to harness this technology and the crowds we are connected to. Today’s workplace is not a homogeneous one. As leaders we have to lead teams that are made up of Baby Boomers, Gen X and Gen Y. This coupled with diverse cultures and values in the workplace make leading both exciting and challenging. Social media and social communications provide massive opportunities in marketing, sales and people development. It also opens us to major risks and productivity losses. In this fast-paced Shane Gibson author of Sociable! And Guerrilla Social Media Marketing will share with you: • How to ensure your staff are social networking versus social notworking • Why a social media policy is vital* and how to implement one that inspires people to share AND protects your organization • New rules for engagement in a digitally transparent era. • How to implement social collaboration and learning tools. • Tips and approaches for recruiting staff using tools like Facebook, LinkedIn, Twitter, Pinterest and Instagram • Using technology to break down silos and create collaboration within your organization. • How to apply timeless leadership principles to this new work and business climate

Setting and Achieving Powerful Goals in 2015

Shane Gibson

From last nights seminar at the Vancouver Sales Performance Meetup. Here is the seminar outline: How to Set and Achieve Powerful Goals in 2015 As sales professionals and sales leaders a new year means new sales targets and opportunities. Setting meaningful goals and mapping out processes to achieve those goals is vital to our success. In this fast paced keynote Shane Gibson will share: • 6 Key Principles To Achieving Any Goal • How to Reframe a Failure to Propel You Forward • Tools and processes used by industry leaders to build momentum and accountability in a sales team

LinkedIn for Business and Social Selling

Shane Gibson

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Shane Gibson

Shane Gibson social media speaker (Malaysia Seminar) It is not who you know but who knows you in today’s hyperconnected marketplace. The consumer and the crowd now own your brand, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace. Social media has a new set of rules that marketers can follow or break (often at their brand’s peril). The tools will change over time, but the rules of engagement will stay the same. These are principles that your team can apply today and they are also business strategies that they can take with them as technology and the web evolve. In this full multi-day social media boot camp series, our course leader will share with your team on understanding the role social media. He will also unearth how the social networking play in this new dynamic will be paramount to your future success as sales professionals, marketers, and corporations. Key benefits for attending this event: · GOVERN the“7 Rules of Engagement” in sales and marketing for better impact when using social media · ENRICH tips and approaches to using tools like blogging, Twitter, Facebook and Video to stay top of mind with clients · GAIN insight by using hyper-local social media and networks to own your local market · INCORPORATE strategies and tips on influencing online “Thought Leaders” and influencers (tapping into vast source online word-of-mouth referrals) · MAGNIFY the use of Social Media to connect, attract and grow profitable client opportunities · INTEGRATE online and offline media for your business profitability · APPLY 7 easy steps launch your business into the social media space · UNCOVER specific tips on measuring success, developing easy to implement plans and keeping things organized and simple to execute (and keep your team on-track) Who Should Attend VPs, GMs, HODs, Directors, Team Leader, Senior Managers and Managers of: · Social Media · Marketing/ Marketing Strategist/ Marketing and Communication · Brand and Communication · Digital Strategist/Digital Media and Social Engagement/Digital Marketing · Corporate Communication · Public Relation · Brand and Product Management · E-commerce · Media Relation · Corporate Affair · Customer Service · Entrepreneurs FREE TAKEAWAY!! Social Media Plan Template including sample social media calendars, social media policies and event marketing template and guide. Delegates are required to bring laptop to benefit from the hands-on

Failing Forward - Using Failure to Propel Your Career and Life

Shane Gibson

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

Shane Gibson

Social Selling - Integrating Social Media Into Your Sales Process

Shane Gibson

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Shane Gibson

Closing Bigger - Vancouver Sales Keynote

Shane Gibson

Sponsored by the Langara College Professional Sales Certificate Program: Closing bigger deals is a process not an event. The path to consistently close large accounts is about having a solid proven process to attract, develop and close large accounts - and then working that plan intensely. If you’re looking to attract larger clients, increase the average size of your deals or just shorten your sales cycle this event is for you. Shane Gibson has put together a condensed keynote presentation based upon his Closing Bigger Sales Boot Camp. In this session you will learn: - “The 8 Deal Big Deal Killers” you must avoid - How to navigate the “Power Player Network” that exists in every big deal - How to systematically solidify long-term business relationships - When to break the rules Agenda: 6:00pm - 6:45pm Registration and Networking 6:45pm - 7:30pm Closing Bigger and Closing More Often 7:30pm - 8:30pm Networking & Sharing Best Practices 8:30pm onward - More networking :)

Social Sales Training Intensive Part 1

Shane Gibson

Social Sales Training Summary: The Social Selling Intensive is an in-depth results focused program that will help you integrate social selling strategies with winning sales processes used by leading sales organizations globally. • How to target the right client (online and offline) to maximize your return on sales efforts • How to use social media and Social CRM to find new business, amplify your personal brand and improve your career prospects • Step-by-step processes for using LinkedIn, Facebook and Twitter to unlock business networks and beat the competition • Powerful questions that help you close more and larger deals • How to beat the competition with relationship selling • 13 proven strategies to becoming a master networker

More from Shane Gibson (20)

Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson

Negotiating to Win FPSA National Sales Conference

The Exponential influencer #smmastery

The Exponential influencer

Guerrilla Social Selling by Shane Gibson Author & Speaker

Social Selling and the Art of Failing Forward

Business Rapport - Selling the Way People Buy

The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC

Drive ROI Through Social Selling

Social notworking and Digital Health Assessment

Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace

Setting and Achieving Powerful Goals in 2015

LinkedIn for Business and Social Selling

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Failing Forward - Using Failure to Propel Your Career and Life

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

Social Selling - Integrating Social Media Into Your Sales Process

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Closing Bigger - Vancouver Sales Keynote

Social Sales Training Intensive Part 1

Recently uploaded

Pushing the limits of ePRTC: 100ns holdover for 100 days

Adtran

FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf

FIDO Alliance

GridMate - End to end testing is a critical piece to ensure quality and avoid...

ThomasParaiso2

Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI

Vladimir Iglovikov, Ph.D.

Presented by Vladimir Iglovikov: - https://www.linkedin.com/in/iglovikov/ - https://x.com/viglovikov - https://www.instagram.com/ternaus/ This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation. Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners. This case study covers various aspects, including: People: The contributors and community that have supported Albumentations. Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions. Challenges: The hurdles in monetizing open-source projects and measuring user engagement. Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration. Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community. Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations. Mental Health: Maintaining balance and not feeling pressured by user demands. Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth. Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects. Explore more about Albumentations and join the community at: GitHub: https://github.com/albumentations-team/albumentations Website: https://albumentations.ai/ LinkedIn: https://www.linkedin.com/company/100504475 Twitter: https://x.com/albumentations

Climate Impact of Software Testing at Nordic Testing Days

Kari Kakkonen

My slides at Nordic Testing Days 6.6.2024 Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.

Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...

SOFTTECHHUB

The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing. One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.

How to Get CNIC Information System with Paksim Ga.pptx

danishmna97

Removing Uninteresting Bytes in Software Fuzzing

Aftab Hussain

Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process. In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds. - These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.

Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...

James Anderson

Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management. The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM). Speakers: Bob Boule Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle. Gopinath Rebala Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.

Free Complete Python - A step towards Data Science

RinaMondal9

GraphRAG is All You need? LLM & Knowledge Graph

Guy Korland

Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs. 1. Unifying Large Language Models and Knowledge Graphs: A Roadmap. https://arxiv.org/abs/2306.08302 2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs: https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/

LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...

DanBrown980551

Do you want to learn how to model and simulate an electrical network from scratch in under an hour? Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)! During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook. PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides: - A fully editable and extendable library for grid component modelling; - Visualization tools to display your network; - Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses; The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well. What you will learn during the webinar: - For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills; - For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.

Epistemic Interaction - tuning interfaces to provide information for AI support

Alan Dix

Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024 https://alandix.com/academic/papers/synergy2024-epistemic/ As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.

GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...

Neo4j

Dr. Sean Tan, Head of Data Science, Changi Airport Group Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.

The Art of the Pitch: WordPress Relationships and Sales

Laura Byrne

Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes? All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.

みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...

名前です男

Secstrike : Reverse Engineering & Pwnable tools for CTF.pptx

nkrafacyberclub

UiPath Test Automation using UiPath Test Suite series, part 5

DianaGray10

20240605 QFM017 Machine Intelligence Reading List May 2024

Matthew Sinclair

Monitoring Java Application Security with JDK Tools and JFR Events

Ana-Maria Mihalceanu