Social Media Tasks
- 1. Social Media:
Familiarwithstandardconcepts,practices,andproceduresof social mediaetiquette
Identifyappropriatesocial mediachannelsforPlannedGivingmarketingopportunities
Design,create andmonitora Facebookpage specificallyforSouthwest PlannedGivingforthe purpose
of generatingleads
DesigncontentforTwittertodisseminate PlannedGivingnewsof animmediate nature suchasPlanned
Givingseminars
Collectandanalyze datarelatedtosocial mediamarketingcampaigns
Tailorcampaignsto the targe audience
Manage and monitorcontentonblogs,Facebook,Twitter,LinkdIn,Google+,YouTube,Ryze,Pinterest,
Affluence,etc.relatedtoPlannedGivingactivities
Track performance of varioussocial mediainitiativesanddevelops/implementschangestoimprove
PlannedGivingmarketing
