This document discusses basic concepts of visual design including principles, elements, and terminology. It defines visual language as communication through visual symbols rather than words. It also discusses the differences between design and art, with design defined as a process of selecting and organizing elements to fulfill a purpose, which can be functional, aesthetic, or both. Art's purpose is to create an aesthetic result. Key elements of visual design discussed include point, line, form, shape, space, movement, color, pattern, and texture.