Key performance indicators (KPIs) are critical for any organization to set, as they show how successful the organization has been at achieving its strategic objectives. KPIs should be clearly communicated and linked to an organization's strategy. They should also be relevant, under control, enable actions for improvement, simple to explain, and not easily manipulated. KPIs can measure things like employees, customers, finances, processes and costs. Setting the right KPIs mirrors an organization's vision, sets goals at all levels, is based on data, and drives the right actions.