The document provides instructions for optimizing and submitting press releases to various online distribution sites. It discusses choosing keywords, formatting the press release in HTML, and submitting it to 11 free and low-cost sites like OnlinePRNews, dBusinessNews, Google Base, and PRWeb. The goal is to gain backlinks, visibility in search engines and news aggregators, and potential media coverage.
The Power of Keywords - getting started with SEO, PPC and AnalyticsContentable
Getting found by google is high on the list for most marketing managers these days. Here Elyse covers the basics of three key components of this challenge - SEO, PPC and Analytics.
This is a basic guide on search engine optimization for traditional marketers and business executives. Simple tips are given which can be easily followed by anyone without technical knowledge.
It includes SEO introductions, SEO outsourcing and basic SEO techniques.
By the time you’re done reading, you will know the definition of on-page SEO, the importance of on-page SEO, the difference between H1 and H2 tags, keyword frequency, and how to optimize your URLs.
Let’s get started learning about on-page SEO..
The Power of Keywords - getting started with SEO, PPC and AnalyticsContentable
Getting found by google is high on the list for most marketing managers these days. Here Elyse covers the basics of three key components of this challenge - SEO, PPC and Analytics.
This is a basic guide on search engine optimization for traditional marketers and business executives. Simple tips are given which can be easily followed by anyone without technical knowledge.
It includes SEO introductions, SEO outsourcing and basic SEO techniques.
By the time you’re done reading, you will know the definition of on-page SEO, the importance of on-page SEO, the difference between H1 and H2 tags, keyword frequency, and how to optimize your URLs.
Let’s get started learning about on-page SEO..
Content For Customers Search, Social, ContentSpeakerBox
Content Syndication and SEO
Speakers: Janet Driscoll Miller, SearchMojo and Elizabeth Shea, SpeakerBox
Janet and Elizabeth will share strategies for optimizing content for SEO, syndicating content and how to use existing content to generate leads.
ContentDaDa is an online content marketplace connecting content writers and content seekers. We extend our service not only for writing the content for websites but we also extend our content writing service in writing blogs, promotional content, articles, SEO friendly content, Academic Content writing, SOP writing, eBooks, Translation, copywriting, Technical writing
A complete digital marketing sop divay jain ( profshine tech )Divay Jain
An SOP (standard operating procedure) is a comprehensive, fail-proof checklist, designed to help you or your team execute powerful digital marketing tactics with laser-precision, and grow your business fast. We at Profshine Tech provide best Digital Marketing services in Delhi.
Topics Covered:
What is Directory Submission and its SEO advantages?
Link Wheel
What is Link Wheel
Link Building strategy using Web 2.0 Properties
Complete knowledge on Google Penguin
Know about the different versions of the Update
What Does It Take to Develop a Smart Mobile App for a Health Research InstituteAndolasoft Inc
Andolasoft has developed MyCircadianClock research mobile app in both native iOS and Android platform to track participants’ health-related information with HIPPA compliance mode.http://blog.andolasoft.com/
On page is a technique used in Digital marketing for doing search engine optimization. Here we are discussing on page optimization factors which comes under search engine optimization.
For Digital Marketing courses in Bangalore visit us at:
https://www.sketchcareer.com/
SOP Library is a collection of various SOPs (also known as Standing Operating Procedures) that make carrying out digital marketing tasks easier by providing clear instructions.
SOP Library will assist you in executing business procedures consistently and efficiently every time, regardless of who is doing them.
With an SOP library, you may delegate the work to anyone on your team, saving you from having to handle everything yourself. A well-documented SOP library acts as a guide map, guiding you to where you want to go.
The Clickminded SOP library is off-the-street ready, which means anyone with a basic understanding of computers can follow the steps and complete the task.
The Clickminded SOP library details each step you need to follow to complete the activities at hand without any difficulties. To use this SOP or execute any of the activities in this SOP library, you do not need any technical skills. If you have new team members, provide them the SOP library so you can save time onboarding them.
The Clickminded SOP library includes:
SOP Recipes
Analytics & Tracking SOPs
Content Marketing SOPs
Sales Funnel SOPs
Email Marketing SOPs
Operations SOPs
Paid Acquisition SOPs
SEO SOPs
Social Media SOPs
We cover in-depth every digital platform activity you need to perform. Our SOPs also come with professional templates and tools to make everything sorted out for you.
We don't stop there; if you require a new SOP for a similar subject, simply fill out the form on our SOP library page and tell us what SOP you'd like to have added to the library. We'll create the SOP you proposed to us.
We update our SOP library with every update on the platforms you are working on so that you don’t get stuck at any point whatsoever.
SOP library has made our work so much easier. We hope this SOP Library makes things easier and more accessible for you too.
Topics Covered:
Making an action plan for an optimized content
Getting an idea on how to write Clever post titles
Idea on Stuffing Keywords in title tag and why it’s a bad SEO practice
Complete knowledge on Google Panda Update
Know about the different versions of the Update
Topics Covered:
Social Bookmarking and related materials to drive targeted Visitors
Forum Posting
Different category of Forums
Golden rules and facts of forums
Forum Posting Works and how it’s related to SEO/Link-building
Web 2.0 Expo Ny--How to Submit a Winning ProposalO'Reilly Media
Web 2.0 Expo is one of the biggest tech conferences in SF and NY every year--making it a great show for exposure and conversation. Because it's an appealing event, we generally get at least 10 session proposals for each available slot--but most of those proposals are, frankly, way, way off the mark. This slide deck is from the webcast by program chairs Brady Forrest and Sarah Milstein. They share tips and answer questions to help you craft a proposal that will stand out in a good way.
Content For Customers Search, Social, ContentSpeakerBox
Content Syndication and SEO
Speakers: Janet Driscoll Miller, SearchMojo and Elizabeth Shea, SpeakerBox
Janet and Elizabeth will share strategies for optimizing content for SEO, syndicating content and how to use existing content to generate leads.
ContentDaDa is an online content marketplace connecting content writers and content seekers. We extend our service not only for writing the content for websites but we also extend our content writing service in writing blogs, promotional content, articles, SEO friendly content, Academic Content writing, SOP writing, eBooks, Translation, copywriting, Technical writing
A complete digital marketing sop divay jain ( profshine tech )Divay Jain
An SOP (standard operating procedure) is a comprehensive, fail-proof checklist, designed to help you or your team execute powerful digital marketing tactics with laser-precision, and grow your business fast. We at Profshine Tech provide best Digital Marketing services in Delhi.
Topics Covered:
What is Directory Submission and its SEO advantages?
Link Wheel
What is Link Wheel
Link Building strategy using Web 2.0 Properties
Complete knowledge on Google Penguin
Know about the different versions of the Update
What Does It Take to Develop a Smart Mobile App for a Health Research InstituteAndolasoft Inc
Andolasoft has developed MyCircadianClock research mobile app in both native iOS and Android platform to track participants’ health-related information with HIPPA compliance mode.http://blog.andolasoft.com/
On page is a technique used in Digital marketing for doing search engine optimization. Here we are discussing on page optimization factors which comes under search engine optimization.
For Digital Marketing courses in Bangalore visit us at:
https://www.sketchcareer.com/
SOP Library is a collection of various SOPs (also known as Standing Operating Procedures) that make carrying out digital marketing tasks easier by providing clear instructions.
SOP Library will assist you in executing business procedures consistently and efficiently every time, regardless of who is doing them.
With an SOP library, you may delegate the work to anyone on your team, saving you from having to handle everything yourself. A well-documented SOP library acts as a guide map, guiding you to where you want to go.
The Clickminded SOP library is off-the-street ready, which means anyone with a basic understanding of computers can follow the steps and complete the task.
The Clickminded SOP library details each step you need to follow to complete the activities at hand without any difficulties. To use this SOP or execute any of the activities in this SOP library, you do not need any technical skills. If you have new team members, provide them the SOP library so you can save time onboarding them.
The Clickminded SOP library includes:
SOP Recipes
Analytics & Tracking SOPs
Content Marketing SOPs
Sales Funnel SOPs
Email Marketing SOPs
Operations SOPs
Paid Acquisition SOPs
SEO SOPs
Social Media SOPs
We cover in-depth every digital platform activity you need to perform. Our SOPs also come with professional templates and tools to make everything sorted out for you.
We don't stop there; if you require a new SOP for a similar subject, simply fill out the form on our SOP library page and tell us what SOP you'd like to have added to the library. We'll create the SOP you proposed to us.
We update our SOP library with every update on the platforms you are working on so that you don’t get stuck at any point whatsoever.
SOP library has made our work so much easier. We hope this SOP Library makes things easier and more accessible for you too.
Topics Covered:
Making an action plan for an optimized content
Getting an idea on how to write Clever post titles
Idea on Stuffing Keywords in title tag and why it’s a bad SEO practice
Complete knowledge on Google Panda Update
Know about the different versions of the Update
Topics Covered:
Social Bookmarking and related materials to drive targeted Visitors
Forum Posting
Different category of Forums
Golden rules and facts of forums
Forum Posting Works and how it’s related to SEO/Link-building
Web 2.0 Expo Ny--How to Submit a Winning ProposalO'Reilly Media
Web 2.0 Expo is one of the biggest tech conferences in SF and NY every year--making it a great show for exposure and conversation. Because it's an appealing event, we generally get at least 10 session proposals for each available slot--but most of those proposals are, frankly, way, way off the mark. This slide deck is from the webcast by program chairs Brady Forrest and Sarah Milstein. They share tips and answer questions to help you craft a proposal that will stand out in a good way.
Září - dávejte pozor na detail, Hledáte nové bydlení - přijde ten pravý čas, TAO = jsme černí i bílí, Využijte sílu životní rovnováhy, byznys: Nastavte si detailní systém, Energie dní v týdnu od 5.9., Naše přednášky v Městské knihovně v Praze, Life Coach - video III,
Presentation on Remote Sensing. This presentation is very short and simple and is very easy to understand you .all the best for your future
with regards- Harvendra singh
This presentation answers both the why and how of small business blogging If you have been thinking about starting a blog for your business these simple and helpful tips will get you started.
Public annual report for the MOLTO project for year 2011. MOLTO is funded by the European Union Seventh Framework Programme (FP7/2007-2013) under grant agreement FP7-ICT-247914.
Presentation by Julie Topoleski, Chief of the Long-Term Analysis Unit in CBO's Health, Retirement, and Long-Term Analysis Division, at the 2016 Annual Meeting of the Population Association of America.
CBO uses a variety of demographic data. Those data underlie CBO’s budget and economic projections, and some cost estimates for legislation. Demographic data played an important role in estimating savings from an increase in the full retirement age for Social Security, estimating the costs of federal subsidies for health insurance coverage, and estimating the impact of changes in immigration policy, for example.
Show, Tell, Grow, Sell w/ Social Marketing (PeSA Australia Keynote)John Lawson
How to create the buzz and SELL more stuff using social media. John "ColderICE" Lawson gave this keynote presentation in Sydney to eBay / Paypal sellers
Leveraging Social Media for Your Law PracticeLouellen Coker
Workshop conducted by Louellen S. Coker of Content Solutions at the LawPact (http://www. lawpact.org) Fall 2010 Conference in Las Vegas, NV on November 5, 2010.
Learn more about Content Solutions and Social Media Marketing on our website (http://www.yourcontentsolutions.com) and blog, Content Notes (http://www.yourcontentnotes.com).
Have you ever wondered how website designers create dazzling websites? This is your chance to dive into the wonderful world of web design. Come learn the basics of HTML and CSS. You'll even get to do a little coding! By the end of the session, you'll launch a customized website about the topic of your choice!
Presented by Neil Perlin at Documentation and Training West, May 6-9, 2008 in Vancouver, BC.
With two releases of RoboHelp in 2007, Adobe is working to restore its place in the help authoring world after several uncertain years. If you’’re a RoboHelp X5 user who’s been waiting to see where RoboHelp was going, come to this workshop. Version 7 offers the most significant interface changes in years, and some significant new features. Plus you can use it with Captivate and Acrobat to build multi-modal help. This workshop offers a hands-on overview where you’’ll use RoboHelp 7 to create a simple help system and look at its integration with the rest of the Adobe Technical Communication Suite.
What is Dreamweaver?
Adobe’s Dreamweaver (previously Macromedia’s Dreamweaver) is a WYSIWYG web design tool for users of all skill levels. Dreamweaver is an all in one web design tool capable of creating websites and uploading them via FTP . Dreamweaver does not assist in the creation of graphics. However, since Adobe purchased Macromedia all the new versions such as those found in the CS3 suite integrate with Photoshop. This makes it easier to manage images while working in Dreamweaver, Fireworks, and illustrator.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
2. In this slideshow, I’m
going to show you
the techniques I used
that caused this
press release to rank
in 5 out of the top 10
spots in Google for
my target keyword.
Note! This type of
result is not typical -
but it can happen!
3. In this slideshow, I’ll cover:
•! Where I submit press releases
•! Tips for getting the most use out of each press
release distribution point
•! Benefits of submitting press releases
•! Expectations of press release publishing
•! How online press release publishing works
4. Purpose of an Optimized
Press Release
•! To announce new products, programs, and
events happening within your company.
•! To gain added visibility on search engines for
your keywords.
•! To create quality keyword anchor backlinks for
your website.
•! To trigger email alerts to those who have
Google Alerts set up for particular keywords.
•! To appear in Google and Yahoo News for your
keywords.
5. Notice the Emphasis on
Keywords?
An optimized press release should include
keywords in its title, summary, and in the body
of the release.
Whenever possible, you want to embed links to
your site in your keywords. This is called
“anchor text.”
6. Expectations of an Optimized
Press Release
•! The act of submitting a press release alone will not
necessarily drive tons of traffic to your site.
•! A press release is designed to make an
announcement. If media sites or popular blogs pick
up on the news, you may see an increase in traffic.
•! Even if media sites and bloggers do not report on
your PR, you will still enjoy the benefits inherent of
Google News visibility, possible visibility in the
natural search engine results, and building
targeted links back to your website.
7. Things You’ll Need Before
You Begin…
(For a FREE copy of my e
-book “How to Write SEO
An optimized press release Press Releases,” visit
In Word Doc format. http://selfmadechick.com
/2008/02/11/press-release/)
8. Things You’ll Need Before
You Begin…
A small and large version
of an image to be
included with your
release.
A place to host images
online.
Image 1 - no bigger than
1000x1000px
Image 2 - no bigger than
250x250px
9. Things You’ll Need Before
You Begin…
An HTML editor to turn
your Word Doc into HTML.
A list of places where you I use the online editor:
will be submitting your www.online-html-editor.de
press release.
10. Step One…
Using your HTML
editor, turn your
entire press
release (excluding
the title) into an
HTML document.
Make sure your
HTML is clean!
Make sure to
include anchor
text!
11. Resource One: Cost=Free
or $6 with an SEO Upgrade
First we’re going to submit to all of the sites that
offer anchor text. The first site on the list is:
www.OnlinePRNews.com
12. Submitting to Online PR News…
1. Enter your title.
2. Enter your summary
3. Paste in the body of
your press release
(though no HTML can be
used, any links will be
live AND you’ll have a
chance to add anchor
text and images in the
following steps)
13. Submitting to Online PR News…
4. Upload an image from
your computer (this will
appear in the press
release)
5. Add an image summary
6. Enter keywords that will
become anchor text and
the link associated with
the keyword (these
become anchor text with
the $6 upgrade)
7. Enter your contact info
14. Submitting to Online PR News…
Once submitted, any
text in quotes will
rotate in a large “pull
quote” and your site
will be visible in an
iFrame below the press
release.
The $6 SEO upgrade
activates all 3 anchor
text links and removes
ads from the press
release.
16. Submitting to dBusiness News…
dBusiness News
uses a WYSIWG
Editor where you
can add your PR
with HTML
1. Add your title.
2. Paste your
formatted PR
3. Leave the
picture box blank.
4. Select your
region.
5. Select your
industry.
18. Submitting to SeeNation…
1. Go to your HTML
visual editor.
2. “Select All” and
copy.
3. Paste the copied
content into the
“News
Description” box.
4. Select your
category.
5. Add your title.
19. Resource Four: Cost=Free
www.google.com/base
Choose the option to upload
“One at a time.”
Select “News and Articles”
from the dropdown and click
“Next.”
20. Submitting to Google Base…
1. Add your title.
2. Add your
company name in
the “Author” box.
3. Copy and paste
the content from
your visual HTML
editor into the
description box.
4. Hover over the
image and click
“remove.”
21. Submitting to Google Base…
5. Upload your
large image and
click “attach.”
6. Give the picture
a descriptive,
optimized caption.
7. Preview and
Publish.
23. Submitting to PR-USA.net…
1. Choose “Latest
News.”
2. Add your name,
email, and title.
3. Paste your
summary into the
intro text box.
4. Copy and paste
from your HTML
editor into the
Main Text area.
5. Click “save” (the
disk icon.)
24. The remaining press releases will be submitted
by copying and pasting the content directly
from your Word document into the press
release submission form.
Remember!
Always include http:// before any hyperlinks.
26. Submitting to OpenPR…
1. Enter your name
and email in the
yellow boxes.
2. Enter company
name in pink box.
3. Copy the title
from your Word
doc into the title
field.
4. **Delete any
apostrophes or
quote marks in the
**If you copy quotes and apostrophes title and re-enter
straight from Word, they will be converted them in the field.**
to ?’s once published!
27. Submitting to OpenPR…
5. In the text area,
enter only the
body of the press
release copied
from the Word doc.
Do not include the
summary, the
“about the
company” part, or
the contact
information.
Always include http:// with
any hyperlinks!
28. Submitting to OpenPR…
6. Enter company
contact info.
7. Enter “about”
information.
8. Choose your
category.
9. Select your large
image.
10. Copy your
summary into the
“caption” box.
Delete and replace
any quotes or
apostrophes.
30. Submitting to FPRC…
1. Add your title
into the title field.
2. **Delete any
apostrophes or
quote marks in the
title and re-enter
them in the field.**
3. Add your
summary.
4. Enter the body of
your PR without
the contact info.
Delete any hyperlinks in the body text!
(I’ll explain how you’ll insert your links
in the next slide…)
31. Submitting to FPRC…
In the next step, you will define your
5. Enter your first
keyword phrases. The keywords you keyword phrase.
enter here will become anchor text 6. Enter the URL
once published. Keyword phrases
where your first
must be 3 terms or less and cannot
contain apostrophes or periods.
keyword phrase
will link.
7. Enter your
second and third
keyword phrase
(You will define the
URL where these
will link in a later
step.)
8. Enter remaining
contact info.
32. Submitting to FPRC…
9. After clicking “Add for
Free” you’ll be given the
opportunity to purchase
an upgrade for $2.99.
Do this!
This will allow you to have
three keywords instead
of one. It will also give
your press release
visibility in more places.
33. Submitting to FPRC…
On the next page, you’ll be able to choose 5 more industry
categories in which your press release will appear.
Enter the URLs that your 2nd and 3rd keyword phrases
will link to. The terms you chose are listed on the right.
37. Submitting to PR Log…
Enter all
required
information.
Though the
address
information
is optional,
be sure to
enter it!
38. Submitting to PR Log…
2. Scroll down below
the release preview
and click add image.
3. Choose your
smaller image and
add a short title that
will be displayed
below the image.
4. Scroll down, enter the
captcha image and submit.
40. Submitting to PRZoom…
1. Enter all
required
information.
2. Remove all
hyperlinks from
the body copy!
41. Submitting to PRZoom…
3. Enter your target keywords in the
“enter link name” field.
The terms you enter here will become anchor text.
42. How FREE Online Press
Release Distribution Works
Many free press release distributors will publish
your press release only on their directory. This
does not give you much exposure, but it does
create an optimized page on the web with keywords
linking back to your site that can rank in the search
engines.
Some free press release submission sites will also
submit your release to Google News.
43. How PAID Online Press
Release Distribution Works
If you’re going to pay to distribute a press release,
the company should have a system of pushing your
news out to numerous news sites and/or
journalists.
I’ve found PR Web to be the most effective paid
distribution site. PR Web will publish your headline
on hundreds of thousands of sites via RSS news
feeds.
44. Many times I use only
free or very low cost
submission sites. For
news of particular
interest, I will also use
PRWeb.
In fact, in the example
where I ranked in 1/2
of the top spots in
Google, I only used
free press release
submission sites.
46. Submitting to PR Web
At the $200 upgrade level
1. Enter the
body of your
release.
2. Highlight your
keyword.
3. Click
Enter your URL at
the first prompt. “Linkwriter” to
add anchor text.
Enter your
keyword at the
second prompt.
47. Submitting to PR Web
4. Enter terms people
may use to find your
release in
Technorati.
5. Select 10
industries related to
your release.
6. Select 5 cities (for
RSS news feeds that
display news filtered
only for a specific
city.)
48. Submitting to PR Web
7. Click “skip” until
you reach “file
attachments and
click “apply feature
now.”
8. Click “Upload
File” and select up
to 3 images, PDFs,
slideshows, or
other files to attach
to the release.
49. Submitting to PR Web
9. Drag your main
image from the
right column into
the image slot in
the press release
body.
50. Submitting to PR Web
10. Drag additional
images and files from
the right column to
the left column.
11. Enter a keyword
optimized title and
description for your
image.
51. Finding Niche Press Release
Distributors
The press release distribution sources I showed
you are for submitting general news.
Your specific industry may have additional niche
sites where you can submit your press release.
52. Finding Niche Press Release
Distributors
Do a search for
your keyword in
Google News
and look for the
different
publishers
submitting
releases.
53. Other Ways to Use Your Press
Release
•! Create a “press center” on your site and publish
your releases.
•! Send press releases to your industry specific
magazines, trade publications, and local
newspapers.
•! Send press releases to customers and potential
customers.
54. Happy Press
Release Writing!
To your success,
Christine O’Kelly
www.seocontentsolutions.com
www.selfmadechick.com