Article submission involves publishing informational articles to article directories to provide valuable information to readers while also including a relevant link back to the author's website. This process can be done manually by submitting articles one-by-one or automatically using submission software. Both methods aim to increase website traffic, but manual submission may result in higher quality links and acceptance rates. Article submission services provide benefits like higher search engine rankings, multiple links from a single article, and long-term exposure and traffic to promote brands. The basic process involves selecting directories, creating accounts, writing articles under a pen name, selecting categories, and submitting articles for approval listing.