This document provides a summary of R. Parameshwaran's professional experience and qualifications. He has over 20 years of experience in supply chain operations, sales, marketing and channel management. Currently he works as the National Manager of Corporate and Major Accounts at V-Xpress, where he is responsible for acquiring new accounts, formulating strategies, and handling a team that achieves over 60 crores in annual sales. He holds a post-graduate degree in business management and has held various roles with increasing responsibility in logistics and courier companies.

1. R. PARAMESHWARAN
Address A/302, Rock Garden, Dadabhai Cross Road No.1,Off J.P Road, Near Bhavans College, Andheri(W)
Mumbai- 400 058
Telephone +91-9820279712; 022 - 26701471
E Mail parameshwaran2211@gmail.com
Seeking senior level assignments in Supply Chain Operations, Sales and Marketing, Channel Management.
 A competent professional with over a decade of experience in Supply Chain Operations, Sales and Marketing,
Channel Management
 Proficiency in effectively managing & controlling day-to-day sales targets, operational service levels
 Demonstrated excellence in delivering exemplary services for ensuring high levels of customer satisfaction
 Proficiency in managing and administering the entire sales cycle encompassing call mapping, prospect tracking,
pre/post sales documentation, credit verification, account generation and service post signup.
 Possess expertise to working in a multicultural environment with the distinction of exploring emerging markets
for expanding domestic/international businesses from scratch and streamlining sales processes.
AREAS OF STRENGTH INCLUDE
Supply Chain Operations:
 Working closely with, regional operation team, suppliers and customers to improve operations and reduce cost.
 Reviewing the performance of the supply chain and identifying areas that can be improved.
 Optimising all tasks and processes within the supply chain and enhance operations
 Introduce new service routes as per customers demand
 Analyzing logistics data to identify opportunities for improvement.
 Developing robust, efficient and effective Supply Chain processes
 Cultivating supplier relationships
 Resolving service level issues
Sales & Marketing:
 Identifying and developing new streams for long term revenue growth and maintaining relationships with
customers to achieve repeat/ referral business.
 Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market
share metrics.
 Utilising the public information and personal network to develop marketing intelligence for generating leads.
 Leading, training and motivating teams ensuring their career development and positive contribution to the
company.
 Overseeing marketing and sales operations for achieving increased growth & profitability.
 Coordinating with finance department for controlling credit operations to ensure hassle free running of the sales
process.
Channel Management
 Identifying and networking with financially strong and reliable distributors/channel partners, resulting in deeper
market penetration.
 Providing direction, motivation and training to the channel partners ensuring optimum performance.
 Coordinate with the operations and customer service departments and ensure hand holding of the channel
partners
Team Management
 Providing direction, motivation and training to the field sales team, ensuring optimum performance.
 Responsible for recruiting, mentoring & training executives to deliver quality services in market.
 Responsible for coaching the field sales team through joint calls and enhance productivity.

2. CAREER HIGHLIGHTS
Feb’12 till date V-Xpress( a division of V-Trans (India) Ltd.) National Manager – Corporate and Major Accounts
⇒ Responsible for targeting and acquiring Corporate and Major accounts (Pan India)
⇒ Currently working closely with the CEO for formulating Pan India strategies for Sales and Operations
⇒ Handling a team of 10 Key Accounts executive with a annual target achievement of 60+ crores.
⇒ Working closely with Operations team to ensure on time delivery and reducing cost
⇒ Contributing to the Company’s Growth by formulating and implementing strategies
Achievements
⇒ Contributed to formulation of core sales & Operations team
⇒ Successfully handling operations for Major accounts
⇒ Building strong relations with top customers by conducting meeting and engagement activities
⇒ Started with 5 major accounts but now handling 50 major accounts
⇒ Operations – Introducing New routes and expansion of routes to strengthen the reach .
⇒ Providing Training sessions to Hub team on Operational excellence and ensure safe & reliable deliveries
⇒ Developed the Retail segment by focusing on cluster markets in key territories
Sept’10 till Dec’11 Inxpress India National Sales Manager
⇒ Responsible to spear head a dynamic sales driven business model by establishing a sales force that excels in
selling to SME’s throughout India
⇒ To recruit, train, direct and motivate a team along with expanding the proven business model in other locations in
India
⇒ To develop and execute the company’s business plans whilst staying within cost
⇒ To inculcate the habit of online shipping/booking amongst all SME customers
Achievements
Established the sales & service team
Driving the relationship with DHL& Blue Dart
Fastest growing franchise Worldwide in India
Mar’01 till May’10 Prakash Airfreight (PAFEX) - 100% subsidiary of Federal Express India
Regional Sales Manager
⇒ To manage, motivate and control the sales personnel to achieve budgeted domestic and international sales.
⇒ Extensive dealings with Banks and Financial Institutions for promoting premium services(L/C’s / CMS)
⇒ Instrumental in company’s foray in venturing into segments pertaining to dispatches of annual reports, PMS
(primary market services), consumer/company mailers
⇒ Liaison and co-ordinate with internal departments and external agencies for prompt deliveries of consignments
moving within the country
⇒ To coordinate with credit control to ensure timely recoveries of payments from customers and compliance of
credit policy.
⇒ Facilitate the process of customer satisfaction with optimum client interface.
⇒ Constant endeavor to enhance and maintain the expected level of service to affirm the customer’s confidence level
in the company
⇒ Regular visits to sensitive clients to redress special issues
Achievements
Establishing Pafex as a name to reckon with in the domestic & International courier segment
Awarded the RSM of the year for Western India for 2009
Certified Bravo Zulu for ensuring completion of the customer migration process from Pafex to Fedex in 2008
Awarded the trophy for the best team led by me in 2004
Jan’ 00 to Mar’ 01 Grand Slam Express Pvt. Ltd (Air Action Couriers) Marketing Manager
⇒ Heading the sales & marketing department,
⇒ Setting up the sales team

3. ⇒ Formulating and implementing strategies and driving growth.
Jan’99 to Dec’99: Tribhovandas Bhimji Zaveri. Mumbai Asst. Manager Marketing
⇒ Heading the franchise & advertising departments.
⇒ Conceptualizing & implementing the marketing activities in-charge of handling events,
⇒ Promotions,
⇒ Publicity & Managing the tbz web site.
Dec’96 TO Dec’98 ELBEE SERVICES LTD. Mumbai Territory Sales Manager
⇒ Managing a authorized service center/franchisee (G.P.S.Products).
⇒ Also designated as a sales specialist for Elbee business express (air & surface mode) for South Bombay.
⇒ Appointing express centers for promoting “maxival” sales in South Bombay.
Mar’95 to Dec’96 Airfreight Ltd. Executive-Marketing
⇒ Managing a specified territory in terms of business development
⇒ Identifying new accounts
⇒ Managing existing accounts & recoveries.
⇒ Closely involved in handling & coordinating the activities of the franchised logistics partner (f.l.p) of ACE.
Commenced career as a Management Trainee with Ashok Leyland Finance
Through Campus Recruitment’s selected for Ashok Leyland Finance as a Management Trainee and posted at their
zonal office at Nagpur. Conducted a study on vehicle financing at Indore and Jabalpur.
ACADEMIC CREDENTIALS
Completed Post-Graduation in Business Management from The Institute for Technology and Management (I.T.M),
Bombay, in July 1994 with a grade point average (GPA) of 3.33/4 scale Specializing in Marketing.
Graduated in commerce from Bombay University in April 1992 with Specialization in Financial Accounting & Audit,
Export Management & Economic System
Date of Birth----22nd
November,1971