"Rotary Brand Promotion- Club level techniques "Rtn murali3262 district chairman rotary brand promotion presentation on11th oct'15 at district public image seminar
Rotary Brand Promotion- Club level techniques "Rtn R.Murali Krishna 3262 district chairman rotary brand promotion presentation on11th oct'15 at RI District 3262 public image/Relations seminar at Bhubaneswar
The Public Image/Public Relations session will provide you with a quintessential mix of fact and fun, inspire you to share your club’s Rotary stories and how best to convey Rotary’s image to the public at large, primarily focusing on Rotarian-centric needs to optimize and enhance your club-speci c achievements and initiatives. Emphasis will be on “Brand Rotary” tools, aka Rotary Brand Central Station, Mastering the Art of “Social Media” and Expediting and Enhancing Your Digital Public Image using your Club’s Website, then via District 6970’s website “calendar”, Facebook, Twitter, Instagram et al.
Rotary’s got a new look, so let’s learn how use it! Get an overview of the new visual identity guidelines and see examples of how clubs are already using it to bring our story to life in their communities. You’ll also get a chance to share your own ideas and learn how to use the Brand Center on My Rotary to turn them into reality.
Rotary has stipulated branding guidelines for all Rotary Clubs in the world to follow. The presentation was used as a part of presentation to the club leadership in the District Training Assembly at Mussoorie in May 2015.
It is imperative for every Club and Rotarians in charge of various humanitarian projects to follow the guidelines.
Consistent use of the visual identity of any organisation by its diverse units across its geographical expanse, help in building trust and confidence in its values and vision.
A presentation outlining Rotary's impact on Health & Wellbeing given by Kevin Walsh in from Rotary Cumbria & Lancashire provided under the auspices of the national Forum for Health & Wellbeing.
The Public Image/Public Relations session will provide you with a quintessential mix of fact and fun, inspire you to share your club’s Rotary stories and how best to convey Rotary’s image to the public at large, primarily focusing on Rotarian-centric needs to optimize and enhance your club-speci c achievements and initiatives. Emphasis will be on “Brand Rotary” tools, aka Rotary Brand Central Station, Mastering the Art of “Social Media” and Expediting and Enhancing Your Digital Public Image using your Club’s Website, then via District 6970’s website “calendar”, Facebook, Twitter, Instagram et al.
Rotary’s got a new look, so let’s learn how use it! Get an overview of the new visual identity guidelines and see examples of how clubs are already using it to bring our story to life in their communities. You’ll also get a chance to share your own ideas and learn how to use the Brand Center on My Rotary to turn them into reality.
Rotary has stipulated branding guidelines for all Rotary Clubs in the world to follow. The presentation was used as a part of presentation to the club leadership in the District Training Assembly at Mussoorie in May 2015.
It is imperative for every Club and Rotarians in charge of various humanitarian projects to follow the guidelines.
Consistent use of the visual identity of any organisation by its diverse units across its geographical expanse, help in building trust and confidence in its values and vision.
A presentation outlining Rotary's impact on Health & Wellbeing given by Kevin Walsh in from Rotary Cumbria & Lancashire provided under the auspices of the national Forum for Health & Wellbeing.
Course assignment created by An Coppens
for engagement alliance level 2 qualification
The presentation gives ideas on how to gamify the attraction and retention of potential and existing members of Rotary by applying game techniques which can be applied online as well as off-line. They would provide fun rewards and transparency as well as instant feedback and encourage contribution across the network.
Rotary Brand Promotion to Rotary & non rotary groups, Whats a brand? Rotary as a brand, why rotary needs to be promoted? who is Rotary brand ambassador ?
What is the story of Rotary? What do you tell someone
who asks, “What does Rotary do?” Rotary’s story is your
story! Learn how to discover and refine your stories, and
understand why connecting with others on a personal level
through storytelling can be one of the best ways to introduce
people to Rotary.
How can your club attract and engage young professionals in the work Rotary is doing? What does the next generation of leaders seek in a membership organization? We will discuss best practices, teach successful strategies, and share energizing stories of connections between Rotarians of all ages that will motivate you to incorporate these great ideas in your club and district.
In recent years, war, conflict, and persecution have resulted in more refugees and displaced persons than the world has seen in decades. There is no better time to start building sustainable projects in our peace and conflict prevention/resolution area of focus. Hear about successful projects and opportunities for collaboration with the Rotarian Action Group for Peace and Rotary Peace Fellows and learn ways to identify potential partner organizations while exploring the global grant application process.
How will you celebrate and spread the word about The
Rotary Foundation centennial in your club and district?
We’ll talk about the history of our Foundation, and you’ll
learn how to use the centennial toolkit and other online
resources to mark this milestone in your community.
Every Rotarian is an ambassador of Rotary's values and mission. However, the Rotary clubs must continue strengthen Rotary's public image as world's largest voluntary service organisation committed to peace and better understanding in the world through humanitarian service projects. This requires telling your story and sharing it with the community and other stakeholders on regular basis using various communication tools, like website, club bulletin, etc. At the same time the story must be shared with the media, to win better understanding as well as engage them to reach out to the needy. For further information or clarification, you can contact seejaysingh@gmail.com
Course assignment created by An Coppens
for engagement alliance level 2 qualification
The presentation gives ideas on how to gamify the attraction and retention of potential and existing members of Rotary by applying game techniques which can be applied online as well as off-line. They would provide fun rewards and transparency as well as instant feedback and encourage contribution across the network.
Rotary Brand Promotion to Rotary & non rotary groups, Whats a brand? Rotary as a brand, why rotary needs to be promoted? who is Rotary brand ambassador ?
What is the story of Rotary? What do you tell someone
who asks, “What does Rotary do?” Rotary’s story is your
story! Learn how to discover and refine your stories, and
understand why connecting with others on a personal level
through storytelling can be one of the best ways to introduce
people to Rotary.
How can your club attract and engage young professionals in the work Rotary is doing? What does the next generation of leaders seek in a membership organization? We will discuss best practices, teach successful strategies, and share energizing stories of connections between Rotarians of all ages that will motivate you to incorporate these great ideas in your club and district.
In recent years, war, conflict, and persecution have resulted in more refugees and displaced persons than the world has seen in decades. There is no better time to start building sustainable projects in our peace and conflict prevention/resolution area of focus. Hear about successful projects and opportunities for collaboration with the Rotarian Action Group for Peace and Rotary Peace Fellows and learn ways to identify potential partner organizations while exploring the global grant application process.
How will you celebrate and spread the word about The
Rotary Foundation centennial in your club and district?
We’ll talk about the history of our Foundation, and you’ll
learn how to use the centennial toolkit and other online
resources to mark this milestone in your community.
Every Rotarian is an ambassador of Rotary's values and mission. However, the Rotary clubs must continue strengthen Rotary's public image as world's largest voluntary service organisation committed to peace and better understanding in the world through humanitarian service projects. This requires telling your story and sharing it with the community and other stakeholders on regular basis using various communication tools, like website, club bulletin, etc. At the same time the story must be shared with the media, to win better understanding as well as engage them to reach out to the needy. For further information or clarification, you can contact seejaysingh@gmail.com
The slideshow used to assist in the preparation of Rotary District 6990 incoming club presidents to attend the statewide Florida Rotary Presidents Elect Training Seminar.
Revitalize + Rethink Your Rotary Club: Crafting Your Member ExperienceRotary International
Join District Governor Haresh Ramchandani (District 7020) to learn ways your club can create an engaging and rewarding member experience you will want to share with others. Many clubs are already embracing new rules and flexibility for their members, now is the perfect time to revitalize and rethink your Rotary Club and breathe new life into your club's membership!
Part 5 of 5 in the Membership Matters! webinar series. This webinar will focus on growing and strengthening clubs by inviting new and diverse groups of professionals to club meetings, asking friends and colleagues to participate in a service project and reaching out to Rotary Program Alumni.
NOTES FOR THE PRESENTER:
Update slides as appropriate for your clubs and districts. Slides 3 and 22 require you to insert local examples. You can use video or audience participation.
Encourage participants to use the #whatisrotary throughout the presentation to share ideas and join the larger conversation.
The worksheet for the interactive activity can be found here: https://www.dropbox.com/s/57qahlavantqecw/What%20is%20Rotary%20handout.pdf
View the recording: https://vimeo.com/123234534 This webinar focuses on member engagement as a path to member retention. Clubs that keep existing and new members involved in club leadership, decisions and activities are much more likely to have members that feel connected to the club and as a result, have higher retention rates.
This is a brief overview of Rotary and the Merrimack Valley Area Rotary Club. We run this presentation in the background of many of our events. Rotary Clubs - feel free to download it and modify if you'd like.
Presentation given by Mitty Chang and Holly Ransom at the 2013 Rotaract Preconvention in Lisbon, Portugal. Solomon Victor was unable to attend the live presentation but aided in the planning of the presentation.
The NEW Way to Win Friends & Influence People (social media in events)
Similar to "Rotary Brand Promotion- Club level techniques "Rtn murali3262 district chairman rotary brand promotion presentation on11th oct'15 at district public image seminar
Hear an engaging panel discuss the meaning of vocational
service and give practical examples of how to advance it
in your community. Panelists will explore different ways
of incorporating vocational service in your club activities,
such as mentoring, volunteering expertise or skills
for humanitarian initiatives, promoting classification
diversity, and exemplifying high ethical standards.
Lori and Sean from The Connected Brand share their expertise on how strong brands are built, why this matters to charitable organizations of all sizes, and the common misconceptions about what brands are. They will also be sharing a donor journey tool that attendees can take away and put into action.
This was something I created sometime back when I was the Membership Development Director of the RI District 3220 and it was used as the official introductory presentation.
With the Strengthening Rotary initiative well underway,
Rotarians are still looking for guidance on how to talk about
Rotary to current members, prospective members, donors,
and potential partners. If all members spoke in one voice,
we would have a stronger, more unified message. Together,
let’s learn to speak and write about Rotary with more
consistency, clarity, and confidence.
Did you know that after most presentations, almost 63% of
attendees remember stories compared to 5% that remember
statistics? Join Rotary storytelling experts as they give
tips for using stories to make your next presentation more
memorable. Be prepared for an interactive workshop to help
you develop your own Rotary story.
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Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
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f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
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Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...
"Rotary Brand Promotion- Club level techniques "Rtn murali3262 district chairman rotary brand promotion presentation on11th oct'15 at district public image seminar
1. Brand New Rotary
( Techniques for Brand Promotion of Rotary )
Presentation at RI District 3262 Rotary public Image seminar at Bhubaneswar on
11th Oct’15
By Rtn. R. Murali Krishna
Rotary Brand Promotion Chairman
Rotary International District 3262
2.
3. What is the difference
between a
NAME and a BRAND
4.
5. • A particular product, manufactured by a
particular company, under a particular name
• A Product , Service , or Concept that is publicly
distinguished from others in the prevailing
market
• A company's brands and the public's awareness
of them is often used as a factor to evaluate the
company
Brand Is…..
7. What is Branding..
Corporate Identity
Corporate identity comes into
being when there is a common ownership
of an organizational philosophy that is
manifest in a distinct corporate culture.
wikipedia
8. What is Branding ..
Corporate design
A corporate design is the official
graphical design of the logo and name
of a company or institution used on
letterheads, envelopes, forms, folders,
brochures, etc.
wikipedia
14. • Worldwide, more than 2 million nonprofits compete for
limited volunteer hours, donor money, and other resources.
Rotary has a great story to tell, but we need to tell it more
simply and consistently.
• Our research has taught us better ways to frame our strengths
and bring our core values to life.
• By providing a clear, consistent image of Rotary — what we
stand for and how we differ from other charitable
organizations — we offer prospective members, donors, and
volunteers a strong vision of what it means to engage with us.
Why Rotary’s distinct brand identity?
26. YOU ARE ROTARY
• Engage new and old members and share
Rotary Stories with visitors to meetings.
• BE welcoming
• BE friendly
• BE conversational
• BE a good listener
• BE sincere
• BE Rotary’s Brand Ambassador !
27. Wondering Where To Start?
• DRESS THE PART
• Wear the Rotary Pins at all times not just to Club
meetings.
• Wear Rotary branded clothing at events.
• Wear the face of a Proud Rotarian in public
• ACT THE PART
• Follow the 4 way test.
• Invite friends and colleagues to Rotary Club
meetings and events.
• Talk the Talk, Walk the Talk – I am a Rotarian!
28. Ways To Promote Rotary
Make a club brouchure ,Promote - via media [Social
& Print] , Project Signs, Banners- club activities
which address important community issues
showcase what Rotary does!
Develop a club Facebook page & encourage
community organizations & individuals to link to it.
Solicit third party endorsements of Rotary projects.
Ask beneficiaries of Rotary service to speak or
endorse publicly on behalf of the club.
29. Ways To Promote Rotary
Arrange for Rotary Publications like ‘Rotary News’in local
libraries, Banks, Schools,Universities,Govt Offices .
Produce a video or take pictures of club activity. Download
onto YouTube, your club Facebook page, Keep the local press
informed - make them part of Rotary!
Promote & Encourage Rotary’s work with young people.
Mentor and help form an Interact or Rotaract Club.
Seek opportunities for Rotarians to speak at community
events & Schools. { Parents are exposed to ‘What’s Rotary’!]
30. Ways To Promote Rotary ?
Update old Display materials at your club’s
meeting place. {Rotary meets signs}
Join forces with another service organization and
create a “welcome to” sign for your community
with emblems on the sign. “Rotary-Youth club”
and Share the cost.
If you can brand your business why cant you
brand your Rotary Club or is it embarrassing and
private? We do so much more than Social and
Business networks!
Show Your Rotary Colours!