Gaurav Soni is a sales and business development professional with over 10 years of experience in sales, marketing, customer retention, and business development. He is currently a Senior Sales Executive at ForexCT where he acquires new clients, provides recommendations to assist clients, and meets sales targets. Prior to his current role, Soni held several sales roles at Foxtel and Telstra where he consistently met sales goals, received numerous awards, and was promoted for his performance.

1. GAURAV SONI
20 Leinster Grove  Northcote, VIC 3070  0431 316 442  gauravsoni6@hotmail.com
PROF E SSI ONAL SALE S & BUSI NE SS DE VE LOP M E NT M ANAGE R
As a dedicatedand knowledgeable professional with over 10 years of experience in sales, marketing,
customer retention andbusiness development, I seektobring my skills andabilities toaddvalue toyour
company.
 Excellent communication,negotiationandinterpersonal skills;able tobuildstrong relationships
with clients to drive sales and regain business
 Able to handle customer complaints and objections, and promote company through strong
knowledge of policies and product offerings
 Skilledin working effectively within a team, mentoring andleading staff members in best sales
practices
 Consistent record for meeting and exceeding KPI’s through excellent sales acumen
 Able to set up payment plans in line with company policies, and to manage key accounts
 Skilled with MS Office Suite programs, including PowerPoint, Excel, Word and Outlook
 Able to work with managers to develop business strategies and objectives through market
analysis and competitor knowledge
PROFESSIONAL EXPERIENCE
FOREXCT — Melbourne
Senior Sales Executive, March 2016 – Present
 Acquire new clients through effective communication, generating new business; provide
recommendations and assuage clients’ objections and issues with investing
 Pitch remunerative deals, attracting and convincing clients to invest
 Liaise with new and existing traders to generate referrals and repeat business
 Educate new clients on foreign exchange market, providing concise information and guiding
clients through the workings of live world markets
 Provide excellent customer service consulting and tech support for active traders
 Meet and exceed KPI’s and objectives through effective communication and sales acumen
Key Achievement:
 Received Salesman of the Month award for exceeding targets in June 2016
FOXTEL — Melbourne
Winback Specialist, March 2008 – February 2016
 Upsold and cross-sold Foxtel products and retrieved lost business by providing specials to
disconnected customers
 Negotiatedwith customers using innovative techniques to broker lucrative deals, packages and
contracts
 Recovered overdue accounts and made innovative payment arrangements for customers
 Delivered excellent customer service through effective and respectful communication
 Identifiedretention trends andlongevity of retrievedcustomers to develop improved strategies
 Trainedandmentoredretention staff to improve their resale skills, sharing successful practices
in meetings
 Developed cooperative sales and retention network within company, across departments
Key Achievements:
 Consistently met and exceeded budgeted goals and KPI’s
 Received certificate for record number of sales; consistently within top 10% of division
 Received award for highest conversion rate
 Received award for completing 10 years with company
 Promoted to Sales Coaching and Leadership Program

2. G A U RA V SO N I Phone: 0431 316 442  Page 2
FOXTEL (CONTINUED)
Retention Associate, April 2006 – February 2008
 Provided excellent customer service to establish long-term customer relationships
 Retainedcustomers considering disconnecting their Foxtel accounts through recommendations
and offers
 Recommended innovative sales strategies to management to retain vital customers
 Developed effective approaches for corrective actions to resolve stakeholder queries
 Addressed and resolved customer account and invoice enquiries professionally
 Retained business through active listening, empathy and issue resolution; maintained solid
knowledge of company and competitor products
Key Achievements:
 Consistently met and exceeded budgeted retention goals and KPI’s
 Received Award for Exceptional Customer Service and Relationship Management
 Awarded certificates for exceeding quality and performance targets andother rewards in R&R
programs
 Promoted to Winback Specialist position
TELSTRA BUSINESS RETENTION CAMPAIGN — Melbourne
Sales Representative, June 2005 – April 2006
 Pitched remunerative deals and recovered business from disconnected customers
 Built and managedstrong client relationships, achieving set sales outcomes via phone, fax and
email
 Providedexcellent customer service and pitched lucrative deals to establish customer trust
 Handled customer enquiries regarding mobile, broadband and business phones with inbound
and outbound calls daily
 Performed needs-benefits analysis to ensure customers had the best products to suit their
financial needs
Key Achievements:
 Consistently met andexceededperformance targets;awardedgift cardfor exceeding sales targets
by 10%
 Received Team Player Award for motivating team to achieve targets
EDUCATION & QUALIFICATIONS
Master of Business Administration (Strategy and Management)
Central Queensland University, Melbourne, 2007
Graduate Diploma in Business Administration
La Trobe University, Melbourne, 2006
Certificate III in Business Sales
Victoria University, 2007
Bachelor of Commerce
University of Jammu, India, 2004
REFEREES AVAILABLE UPON REQUEST