This document is a resume for Sreenivasulu D seeking a senior managerial role in sales and marketing. It summarizes his 11 years of experience in sales, business development, channel management and team leadership. He currently works as a Transaction Unit Head for Kumari Builders and has previously worked in sales roles for telecom companies like Sistema Shyam and Reliance Communications, and an insurance company. The resume lists his areas of expertise and provides details of his responsibilities and achievements in previous roles.

1. SREENIVASULU.D
Mobile: 9844973910; E Mail:d.sreenivaschowdary@gmail.com
Seeking a senior managerial assignment in the area of sales & Marketing
SYNOPSIS
 A result oriented professional with 11 years of experience in sales.
 Working with Kumari Builders as Transaction Unit Head.
 A dynamic professional with experience in Business Development, New Market
Development, Channel Management & Services.
 Demonstrated competence in interfacing with clients for ascertaining requirements
and delivering appropriate product solutions.
 Posse’s excellent interpersonal, communication and organizational skills with proven
abilities leading motivated teams towards achieving organizational goals.
 Proven track record of developing channel sales team, service standards and
operational policies, planning & implementing effective control measures to enhance
operational efficiencies.
AREAS OF EXPERTISE
Sales & Marketing
 Managing the sales & working closely with marketing team to achieve sales & profit
maximization.
 Identify and develop new streams for long term revenue growth and maintaining
relationships with customers to achieve repeat/referral business.
 Conduct competitor analysis by keeping abreast of market trends and competitor
moves to achieve market share metrics.
 Utilize information & personal network to develop marketing intelligence for
generating leads.
 Lead, train & motivate teams ensuring their career development & positive
contribution to company.
Channel Management
 Establishing strategic alliances/tie up financially strong and reliable distributors &
details, resulting in deeper market penetration and reach.
 Developing and appointing channel partners, pushing sales through them to enhance
product reach for achieving targets.
 Gaining inputs from channels for ensuring timely reach to the customers and channel
satisfaction.

2. Business Development
 Business development for the top line and bottom line objectives.
 Mapping client’s requirement & providing them best products/solutions, identifying
prospective clients, generating business from existing clients.
 Building & maintaining healthy relations with clients, ensuring customer satisfaction
for referral business.
Team Management
 Responsible for day-to-day operations like reviewing reports, discussing current work
issues & devising solutions for enhanced productivity.
 Supervising & monitoring staff members for the accomplishment of target.
Strategy Planning
 Overseeing operations and accountable for increasing profitability and achieving
business objectives with turnaround management of loss making territories.
 Evolving market segmentation & penetration strategies by in depth market reach to
achieve sales targets both through primary and secondary sales.
 Defining and implementing strategy, which reflects like business, needs, identifying
newer markets, preparing roll out plans and deciding channel for sales and revenue
generation.
WORK EXPERIENCE
Kumari Builders(Real Estate):14/07/2014-Till Date
Transaction Unit Head (Direct Sales)
Role Summary/ Purpose:
To generate leads and build relationships with HNI clients;
To sell real estate projects to the clients.
Responsibilities
 Manage client query on phone and convert tele-conversation into a personal meeting.
 I was leading a team of sales professionals consisting of SPS & property specialists
to sell Residential Properties.
 Ensure that the team achieves the agreed targets
 Translate business strategy to the team in a clear and easy way and link it to specific
objectives
 Update team members of regular developments in the real estate market in India

3.  Gather in-depth information about projects being sold
 Lead the team and prepare them for next level challenges
 Develop and maintain relationships with customers
 Create and send the monthly reports with accuracy and in time to management
 Ensure punctuality and discipline of self and team
 Work with HR to ensure the departmental performance of staff is productive
 Ensure a sense of urgency in the team with respect to customers
 Ensure optimum utilization of resources and reduction in costs
 Ensure that the CRM systems are accurately updated and the required documentation
is completed for all
 Adhere to company policies and procedures
Trend analysis and market research - complete scan of commercial formats,
competition analysis, upcoming & existing real estate developments,
regulatory framework, local laws and commercial procedures
 To conduct regular sales meetings with the team
 To work closely with the marketing team to identify event opportunities
o To offer team members coaching, counseling, advice, support, motivation or
information they need in order to help them meet their sales objectives
 To assist the sales team in their meetings whenever required
SISTEMA SHYAM TELESERVICES LTD (MTS):06/02/2012- 11/07/2014.
Senior Specialist: Handing CSA Team for Enterprise Group-Responsible for postpaid
business through CSA.
Responsibilities:-
 Responsible for CAT B&C COCP & IOIP Retail as well as Corporate Segment.
 Ensuring quality customer acquisition.
 Responsible for achieving Data primary and territory targets.
 Identify & execute opportunities for promotional activities in collaboration with
Marketing.
 Running promotion camps/road-shows etc.
 Design sales incentive/retention programs for the DSA team.
 Regular evaluation of training needs gaps and ensuring requisite feedback & training.
 Responsible for channel set up and Development.

4.  Ensuring adequate capillarity of FOS to adequately meet prospecting norms &
conversion.
Reliance Communications Ltd-Wireless Business-13/01/2011 to
04/02/2012
Manager-Handing SME Team for Corporate Wireless Group-Bangalore circle. Responsible
for postpaid business through CSA channel.
Responsibilities:-
 Responsible for SME business (Cat-B accounts) & EOEP business (Cat-A)
development
 Driving CSA Team to achieve Gross Customer Acquisitions.
 Developing the CSA channel business by adding the channel partners.
 Responsible for EOEP acquisitions from Cat A/TC accounts.
 Working out processes with associated departments (Business commercial, CSD,
Network, and Admin) to ensure smooth functioning of the operations.
 Ensure channel capillarity-Recruitment, Training & Development, developing
support systems, Ensuring ROI of channel partners.
ICICI LOMBARD GIC Limited – General Insurance Business – 05/03/2008
to 12/01/2011
As Sales Manager
 Instrumental in leading the sales team of SO,USM for marketing of risk coverage
through existing delaers,strategic customers,DSA,DMS,Dealers,Public sector
companies & ICICI bank.
 Mainly focusing COR<95%.
 Focusing all products like Motor, Home, Health, Travel and other OTC products to
get better combined ratio.
 Coordinate with internal departments like Claims & Legal for timely settlement.
 Trained dealers, key persons and outlet staffs.
 Handling team to ensure achievement of monthly and YTD sales targets.
 Incremental volumes were achieved by organizing customer meet, conducting
campaigns and promotional activities in the vicinity of the town.
 Analysis of competitor’s activities and suggest suitable schemes to marketing team to
achieve market share metrics.
 Planning & execution of promo activities in the area.
 Dealer, Agent and Franchisee ROI & Profitability analysis.

5. .
Bharti Comtel Limited-Wireline Business- 24/08/2005 to 01/03/2008
As Sales Officer
 Responsible for monthly sales targets.
 Management and control of all sales promotional activities.
 Study the industry trends and competitor’s activities in the market.
 Manage the sales force effectively.
 To handle the complaints and to give them suitable suggestions.
Education
Master of Business Administration
S.J.C.I.T, Chickballapur.
V.T.U Belgaum, Karnataka
Passed in 2004 with First class
Bachelor of Computer Applications
P.V.K.K, Anantapur.
Sree Krishnadevaraya University, Anantapur, AP
Passed in 2002 with First class
Personal Details
Date of Birth : 26.05.1982
Marital Status : Married
Father's Name : D. Venkatappa
Contact Address : # 7/1.2nd
floor, Anjaneya Temple Street, Jayanagar 6th
block,
Yediyur, Bangalore-560082
Languages know : Kannada,Hindi,Telugu & English