Mona Zolfaghari is an Iranian entrepreneur with over 7 years of experience in sales, marketing, and customer service. She has an MBA in Global Marketing from Management and Science University of Malaysia and a B.S. in Biology from Islamic Azad University Shiraz of Iran. Her areas of expertise include increasing customer base, marketing, customer service, and business development. She is currently the founder and owner of Hinextep Ltd. in Kuala Lumpur, Malaysia, assisting Middle Eastern businesses.

1. PERSONAL INFORMATION
Name: Zolfaghari, Mona
Nationality: Iranian
Place of birth: Kuwait
Marital status: Single
Phone number: +60 172720702
Email: moonazolfaghari@gmail.com
Personal Summery
Highly efficient, results driven and capable Entrepreneur with 7 years experience of
comprehensive sales and marketing together with customer service in leading new business
development. Having a proven track record of quickly understanding a marketing campaigns
mission, vision and objective and then communicating this to the potential customers. I believe
my academic background and work experience, together with my enthusiasm and eagerness to
learn and succeed will sufficiently meet your company's perspectives.
Areas of Expertise
● Increasing customer base
● Targeting and develop new business
opportunities
● Marketing Plan
● Expanding market in Middle East
● Customer service
● Customer Marketing
● Customer Focus
● Product Sales & Marketing
● Building relationships with clients
EDUCATION and QUALIFICATIONS
MBA in Global Marketing, Management and Science University of Malaysia (MSU),
October 2010 – January 2012.
Now working on final project with title of:
The important elements of brand building in international SMEs in Malaysia market
Titles of projects completed during the program:
● The effects of social networking in the work place
● East Asia and the Rise of Global Production Networks in Electronics
● Marketing plan PADINI HOLDING BERHAD
● The effect of celebrity endorsement on brand awareness in Malaysia
● Synergic effect of workplace diversity in organizations
● Impact of sales management control on innovation within sales department

2. B.S in Biology, Islamic Azad University Shiraz of Iran, 2000 – 2005
Certificate of Commercial Correspondence from the Ministry of Commerce, Iran,
December 2006
Certificate of Bioinformatics from Pasture Institute, Tehran, Iran, August 2007
IELTS Certificate (International English Language Testing System), overall band score
of 6.5 out of 9, October 2010
WORK EXPERIENCE IN MALAYSIA
Entrepreneur and Founder
Hinextep Ltd. , Kuala Lumpur, February 2013 – Present
Assisting Middle Eastern business people to set up, run and develop their business successfully.
Providing services in field of business development, project management, Marketing, branding,
Graphic design and many other relevant services across the Malaysia for Middle Eastern people
Business Development
Project Management
Branding & Marketing
Problem Solving Solution
Communication
Event Marketing Services
Customer Service and Senior Marketing executive,
Einterex Group (Unique sun Co.) , Kuala Lumpur, August 2011 –
December 2012
Providing different customer services and counseling such as selling, renting properties,
running business and getting visa for Middle Eastern clients (Iran, Saudi Arabia, Iraq,
Pakistan, Syria among others)
Main Duties:
Managing projects and programmes (A to Z) for clients who apply to immigrate to
Malaysia:
● Act as a consultant in advising and qualifying the applicant to get MM2H Visa
● Act as a consultant in advising business people to register a company in Malaysia and
run their business in different fields of activities such as Trading, Consultancy, Food
industries, etc.
● Assist our clients, both owners and residents, with their real estate needs to
purchase or rent properties in different areas of Kuala Lumpur how about Klang Valley?
● Assist and follow up home loans applications from UOB and RHB bank for resident
clients
Identify and resolve client concerns
Build long-term relationships with clients through marketing tools and service analysis
Analyze the market, including competitors and consumers
Plan & implement marketing activities across all online & offline channels

3. Coordinate with and report to managers to carry out campaigns
Build a database of prospective customers
Maximize profitable volume growth, market share and client preference in the assigned
market to achieve sales targets
Make sales calls and handle enquiries from potential customers
Internship, MWS Company (Mini Workshop Series), May 2010 - May
2011
Designing power point slides to meet a company's training needs to achieve business
results and empowers people to learn and discover by creating a fun learning
Projects
Time for study
Brand Positioning
Learning and Remembering
Brand Management
Power Reading
Brand Equity
Writing And Research
Brand Awareness
Building and Relationship
Service Branding
Personal Branding
Brand Loyalty
WORK EXPERIENCE IN IRAN
As an active member in sales and marketing team of below companies, acted hard to
increase sales target through selling branded laboratory equipments based on sales
enquiries into various public and private sectors.
Sales Senior Executive, Hoofar Andish Co. , March 2008 - March 2010
Sold laboratories equipment (European and Asian brands), chemical materials and
glassware to all research centers, universities, hospitals’ laboratories, medical halls, clinics,
Food firms and etc.
Participated in internal and international tenders
Participated in related seminars, congresses
Translated manual instructions of relevant equipment
Carried out marketing activities by visiting potential clients at universities and research
centers to generate new sales
Established and maintained a good relationship with customers and end users
Communicated with foreign partners
Achieved the sales target and monthly quota given by sales manager

4. Sales Executive , Faradeed International Trading Co., May 2007 to March
2008
Sold German laboratory equipments specialty in thermostatic and centrifuge products to
retailers and Research centers
Followed up on sales enquiries and maintain good sales achievement
Service and support existing key customers
Thought end users how to use machineries
Communicated (through conversation and correspondence) with European and Asian
countries to find agencies to place orders though email.
Participated in internal and international tenders
Participated in seminars, congresses and exhibitions
Conducted marketing activities (visiting and absorbing clients at universities and
research centers)
Market Researcher and Sales Executive, Pars Teb Novin Co., December
2007 to May 2007
Researched on the Internet to support the sales department requests for data
Translated manual instructions
Assist Sales people to handle sales
Sales Expert and Head of Foreign Orders, Faza Pajhooh Co., April 2005
to December 2007
Communicated (through conversation and correspondence) with European and Asian
countries through email to purchase their products specialty in biotechnology area.
Participated at relevant seminars, congresses and exhibitions
Sold chemical materials and conducted some genetic procedures (such as DNA
sequencing and Primer synthesis) in the Pasture Institute and genetic Laboratories of
research center
Business Marketer, Carnik Advertising Co., June 2004 to March 2005
Worked as a marketer for entertainment magazine. Visited customers at leisure
centers such as travel agencies, hotels, and restaurant for campaign activities.
LANGUAGES
English; fluent
Persian; mother tongue
Arabic; pre-intermediate

5. SKILLS
Thorough knowledge of Microsoft Office (Word, Excel, Outlook, PowerPoint)
Familiar with graphic programs: Adobe Photoshop, Dreamweaver
Experience of CRM such as i-contact and cloud
Efficient team worker and resourceful team leading
Thorough knowledge of Iran’s market
Experience in being involved in multiple marketing campaigns
Thorough understanding of promotional and advertising activities
Ability to work to tight deadlines and multi-tasking
Ability to work in a fast paced and evolving sales environment
Ability to troubleshoot independently
EXTRA CURRICULAR ACTIVITIES
Managing and guide monthly recreational tours and events in Iran
Member of Water Children NGO
Travelling