The document summarizes and compares several posters created by organizations to raise awareness about homelessness. It analyzes aspects like the color schemes, images, and text used in each poster. Some key points made are:
- Posters vary in their complexity, from simple designs with just text and colors to more elaborate posters containing images and hidden messages.
- Effective posters tell stories that make viewers think, while less engaging posters just provide information.
- Color symbolism and image selection aim to convey emotions like danger, depression or determination to motivate support.
- Text clarity and prominence versus background impacts how easily messages are understood.
- Contact details should be accessible for those without internet, highlighting a limitation of
The document provides an analysis of several charity posters and leaflets that address homelessness. Key points made about each include:
- The Shelter England poster uses a dark color scheme and images of faces with text over the eyes to make people feel trapped and in need of donations.
- The Simon on the Streets poster features a photo of an alleyway and painted furniture to depict unsafe living conditions on the street.
- The Centre Point poster shows a smiling girl with toys to portray how the charity helps provide happy homes for young people.
- The Railway Children poster uses layered text and a gray color scheme with a partially invisible girl to symbolize the isolation of runaway children.
- The
Zoe Toase discusses color scheme ideas for a website. She chooses a basic black, white, and grey scheme to keep the style contemporary and make text and models stand out. This basic scheme will be balanced by one dominant bright color. She creates a palette using black, white, red, and grey that references local teams and links to her region. Each sub-genre section will also have its own representative color palette.
The document discusses a music advert that inspired the creation of a new advert. Key aspects that were admired included the green background color, eye-catching costume color, simplistic font, and the central focus on the artist directly looking at the camera to create a connection with the audience. These elements, such as the green background, costume effects, font style, and mid-shot of the artist, will be incorporated into the new advert.
The document summarizes the layout, design elements, and intended audience of a magazine cover featuring Beyoncé. The layout includes the magazine title at the top, standfirsts on the sides, and a central image of Beyoncé overlapping the title. Sans serif fonts are used to make the cover look bold and serious. White and dark colors contrast each other and the celebrity's white dress to draw attention. The long shot, low angle image of Beyoncé makes her appear powerful dominating the cover. Overall, the design aims to attract audiences through a professional yet exciting style and addressing readers' interests in popular music artists.
The document discusses several posters and artworks related to homelessness. It analyzes aspects like the use of images, fonts, colors and messaging in each piece to engage viewers and communicate their message. Key techniques highlighted include using simple and bold designs to catch attention, personal stories and images to invoke empathy, and rhetorical questions or facts to educate and call people to action in helping the homeless.
This document discusses and analyzes different logos and advertisements used by homeless charities.
It summarizes three advertisements - one using minimal text and imagery to convey a powerful message about homelessness, another using an image of a sad child to manipulate emotions, and a logo for a youth homelessness charity featuring a simple house illustration.
The key aspects evaluated are the use of imagery, fonts, colors and messaging to effectively engage audiences and represent the charities' goals of helping the homeless. Minimal designs that convey clear messages are deemed most effective at attracting attention and understanding.
The document discusses the design choices for the cover of a music magazine targeting 18-25 year olds who enjoy R&B music. It describes selecting a female model wearing casual clothing inspired by artists like Ciara and Rita Ora that the target audience would find relatable. It also notes the model holding Beats headphones as a prop that represents listening to music and connects the past and present in a way readers can relate to. The color scheme of black, blue, white and grey was chosen because it is unisex and appeals to both male and female readers while having meanings like being powerful and elegant.
David Siqueiros is known for his pop art portraits that capture the inner essence of his subjects through use of bright colors and contrasts. His photos emphasize personality through facial expressions and backgrounds that represent aspects of the subjects' lives. Siqueiros' portraits have a similar style to Andy Warhol's, using strong colors, simple compositions focused on the upper body, and computer editing of images rather than Warhol's silkscreening. The document examines several of Siqueiros' portraits, analyzing how elements like lighting, colors, poses, and backgrounds reflect the personalities and backgrounds of the individuals depicted.
The document provides an analysis of several charity posters and leaflets that address homelessness. Key points made about each include:
- The Shelter England poster uses a dark color scheme and images of faces with text over the eyes to make people feel trapped and in need of donations.
- The Simon on the Streets poster features a photo of an alleyway and painted furniture to depict unsafe living conditions on the street.
- The Centre Point poster shows a smiling girl with toys to portray how the charity helps provide happy homes for young people.
- The Railway Children poster uses layered text and a gray color scheme with a partially invisible girl to symbolize the isolation of runaway children.
- The
Zoe Toase discusses color scheme ideas for a website. She chooses a basic black, white, and grey scheme to keep the style contemporary and make text and models stand out. This basic scheme will be balanced by one dominant bright color. She creates a palette using black, white, red, and grey that references local teams and links to her region. Each sub-genre section will also have its own representative color palette.
The document discusses a music advert that inspired the creation of a new advert. Key aspects that were admired included the green background color, eye-catching costume color, simplistic font, and the central focus on the artist directly looking at the camera to create a connection with the audience. These elements, such as the green background, costume effects, font style, and mid-shot of the artist, will be incorporated into the new advert.
The document summarizes the layout, design elements, and intended audience of a magazine cover featuring Beyoncé. The layout includes the magazine title at the top, standfirsts on the sides, and a central image of Beyoncé overlapping the title. Sans serif fonts are used to make the cover look bold and serious. White and dark colors contrast each other and the celebrity's white dress to draw attention. The long shot, low angle image of Beyoncé makes her appear powerful dominating the cover. Overall, the design aims to attract audiences through a professional yet exciting style and addressing readers' interests in popular music artists.
The document discusses several posters and artworks related to homelessness. It analyzes aspects like the use of images, fonts, colors and messaging in each piece to engage viewers and communicate their message. Key techniques highlighted include using simple and bold designs to catch attention, personal stories and images to invoke empathy, and rhetorical questions or facts to educate and call people to action in helping the homeless.
This document discusses and analyzes different logos and advertisements used by homeless charities.
It summarizes three advertisements - one using minimal text and imagery to convey a powerful message about homelessness, another using an image of a sad child to manipulate emotions, and a logo for a youth homelessness charity featuring a simple house illustration.
The key aspects evaluated are the use of imagery, fonts, colors and messaging to effectively engage audiences and represent the charities' goals of helping the homeless. Minimal designs that convey clear messages are deemed most effective at attracting attention and understanding.
The document discusses the design choices for the cover of a music magazine targeting 18-25 year olds who enjoy R&B music. It describes selecting a female model wearing casual clothing inspired by artists like Ciara and Rita Ora that the target audience would find relatable. It also notes the model holding Beats headphones as a prop that represents listening to music and connects the past and present in a way readers can relate to. The color scheme of black, blue, white and grey was chosen because it is unisex and appeals to both male and female readers while having meanings like being powerful and elegant.
David Siqueiros is known for his pop art portraits that capture the inner essence of his subjects through use of bright colors and contrasts. His photos emphasize personality through facial expressions and backgrounds that represent aspects of the subjects' lives. Siqueiros' portraits have a similar style to Andy Warhol's, using strong colors, simple compositions focused on the upper body, and computer editing of images rather than Warhol's silkscreening. The document examines several of Siqueiros' portraits, analyzing how elements like lighting, colors, poses, and backgrounds reflect the personalities and backgrounds of the individuals depicted.
The digipak layout cleverly uses the back three pages to create one connected image while also working individually, adding depth. The color scheme ties the whole thing together with a theme of red representing love and roses. There is limited bold writing, keeping it simple yet effective for a famous artist like Rihanna where the images are bold enough without needing much text. The CD patterns stand out with a different color while still keeping the floral theme, drawing in the audience. The whole design appeals to young females as the target audience through colors and themes they can relate to.
The digipak layout cleverly uses the back three pages to create one connected image while also working individually, giving more depth. The color scheme ties the whole thing together with a theme of red representing love and roses. There is limited bold text, keeping it simple yet effective to showcase the famous artist Rihanna without needing much writing. The CD pattern stands out with a different color that still keeps the floral theme, drawing in the audience. The entire design appeals to young females through colors and themes they can relate to like roses.
This document discusses the author's experiment editing an original image into black and white to see how the color scheme changes the message. After editing the image to grayscale, the author found it looked more like a "fashion image" and that removing the red color made the image seem meaningless. The author concluded that color brings their message to life and makes the audience more aware of what they are trying to display.
The document analyzes Katy Perry's poster used to advertise her Teenage Dream Digipak album. The poster uses bright colors like pink, blue, red, and yellow against a white background to represent the pop genre and appeal to her target audience of teens and adults. Katy Perry's name is in a bold, decorative font to make it stand out. The poster also includes links to Katy Perry's social media profiles to give her a relatable aspect and connect with her audience. It portrays Katy Perry as having a "naughty but nice" persona through her seductive expression while surrounded by sweets, similar to the theme of her album.
Chloe Allenby created a digital packaging (Digi Pack) for her artist Lukatar's album. She imported and manipulated various images to design the front cover. These included a street background, leaves, circles, and other shapes layered together. Text was added identifying the artist and album. The inside pages included more manipulated images and text for track listings. Disk designs were made with flowers, graffiti text, and images of the artist. The process involved tools like lasso, brush, and layers to design a colorful, cartoon-style Digi Pack promoting Lukatar's album in a visually exciting way.
The document discusses signs and signifiers used in magazine covers and content pages. It analyzes elements like mastheads, images of celebrities, typography, color schemes, costumes, makeup and photography. For example, it notes that a sans-serif font represents informality to attract younger audiences. Bright colors on covers appeal to teens. Celebrities featured represent the genre of music. Makeup is often natural looking. Photography aims to look comfortable or draw the eye to certain elements. Overall the document provides a semiotic analysis of design elements and what they symbolize for the target readership.
The document discusses different branding options for a campaign aimed at renewing public spaces for children and teenagers. It explains that the first name and logo uses bright colors and a fun, bubbly font to appeal to its target audience, while featuring a tree to represent being environmentally friendly. The second option has a bolder dark blue font that could appeal to both children and teenagers while still directing it towards the local community as specified in the brief.
The document analyzes the design techniques used in leaflets and posters for several homeless charities. It discusses the use of color schemes, copy length and font styles among the materials. Overall, the charities aim to attract young audiences and convey their messages simply but memorably through bright colors, minimal text, informal fonts and impactful images that represent the people they help.
The poster advertises a band through a large picture of the band members wearing casual clothes. Some band members wear sunglasses, making indirect eye contact with the viewer. The band's name and release dates are in a large, easy-to-read font. A picture of the CD being advertised also appears, informing viewers of the product. The black and white color scheme stands out despite lacking bright colors, with the white text contrasting against the black background.
The document provides tips on how to effectively promote and advertise events to get people to attend. It recommends making the event real, ever-present, easy, mysterious, controversial, public, regular, current, funny, and counterintuitive in order to attract crowds. Color can be used strategically to generate excitement or set a mood. Proper font and image choices are also important for readability and visual impact.
This graphic designer is also a YouTuber who has nearly 187k subscribers. She attended the Rhode Island School of Design and enjoys creating designs for celebrities and authors that she admires. She produces YouTube videos to teach others design and typography techniques.
PJ Liguori is a British filmmaker, artist, and self-proclaimed 'tiny planet explorer' who makes low-budget films. He educates viewers about cameras and lenses while also suggesting cheaper alternatives. He creates animations and mixes real scenarios, encouraging creativity.
Bonnie Zacherle designed the original My Little Pony toys in 1981. She was inspired by her childhood desire for a horse. The toys were later adapted into a TV show including
This document discusses how genre theory and conventions were applied in creating a digital music pack. The creator used black and white colors for the font and backgrounds to make the text easy to read. A newspaper style font was chosen to match conventions of street and R&B music. Photographs on the front and back covers featured colors like gold and red, and the woman is dressed in makeup and jewelry, again meeting genre conventions. Repetition of color scheme, font, photographs, and effects were used to provide consistency and clarity while avoiding an unprofessional appearance.
The document discusses how the media product challenges conventions of real media products in several ways:
1) It uses experimental genre conventions by using grey colors and nature shots in the music video, contrasting the usual bright colors and club shots of the dance pop genre.
2) It challenges the iconography of the artist by changing the usual deer/stag symbol to a dog, representing a new beginning.
3) It uses semiotics like medium shots of a smiling girl to signify joy and freedom, and includes mysterious enigma codes and editing of images on the digipak cover.
4) While the digipak and advertisement design follows conventions like white fonts and background images, it aims to attract audiences
The student created a poster for a volunteer organization but it was not very successful. The poster lacked a clear focal point and contact information was too small to see. While learning some graphic design tools, key elements like the logo were misplaced. To improve, the student would make the contact text more prominent and add effects like selective coloring to draw more attention.
The document discusses a media product that uses conventions of teen films, such as stereotypical characters, to tell a story from the perspective of the popular girl rather than the outcast. It will be set in a school and use a yearbook as a prop to convey this. Inspired by other teen films like Napoleon Dynamite, it will not clearly reveal the protagonist at first to create suspense. Feedback was incorporated to improve the opening sequence.
The document describes a logo and poster design. The logo incorporates circles within a square to represent the different facets and viewpoints of the designer's life. Cool muted colors were chosen to reflect the designer's relaxed nature, while pinkish purple represents inner drive. The poster includes tulips to represent a community, with a yellow tulip standing out from purple ones. A handwritten font was selected to express individuality and fit the natural photo subject. Cream text colors celebrate the self while black outlining ensures readability against white tulips.
This document discusses potential slogans for a campaign to improve Mons Avenue Park. It analyzes four different slogan options: 1) "Making Mons Avenue Park a better place" which explains the goal but may not interest the target audience. 2) "Creating your dream park..." which gets people thinking about their ideal park but is not the most direct. 3) "Getting YOU involved!" which directly involves the audience but falsely implies it is only about individuals rather than the community. 4) "Parks for you" is simple and catchy but may be too boring for children in the target audience. The document concludes that a slogan using "Parks for you" in a dark blue font would be the best option.
The document analyzes a magazine double page spread featuring Nicki Minaj. It notes that Minaj wears zebra print clothing that makes her stand out against the plain background, suggesting the magazine is unique. Pink is the dominant color, implying the magazine targets young female teens by representing traits like innocence. The medium-long shot of Minaj allows viewers to see her expression, outfit, and jewelry to engage the target audience. The direct camera angle and text curved around her image present Minaj as confident and the most important part of the spread.
The document discusses several potential slogans for a community campaign to build a dream park. It analyzes each slogan's directness, ability to engage the target audience, use of inclusive language, font and color choices, and whether it could bore children. The best slogan makes the campaign feel like it is about the individual but really aims to benefit the whole community, uses a bold but not overpowering dark blue font, and gets straight to the point.
The digipak layout cleverly uses the back three pages to create one connected image while also working individually, adding depth. The color scheme ties the whole thing together with a theme of red representing love and roses. There is limited bold writing, keeping it simple yet effective for a famous artist like Rihanna where the images are bold enough without needing much text. The CD patterns stand out with a different color while still keeping the floral theme, drawing in the audience. The whole design appeals to young females as the target audience through colors and themes they can relate to.
The digipak layout cleverly uses the back three pages to create one connected image while also working individually, giving more depth. The color scheme ties the whole thing together with a theme of red representing love and roses. There is limited bold text, keeping it simple yet effective to showcase the famous artist Rihanna without needing much writing. The CD pattern stands out with a different color that still keeps the floral theme, drawing in the audience. The entire design appeals to young females through colors and themes they can relate to like roses.
This document discusses the author's experiment editing an original image into black and white to see how the color scheme changes the message. After editing the image to grayscale, the author found it looked more like a "fashion image" and that removing the red color made the image seem meaningless. The author concluded that color brings their message to life and makes the audience more aware of what they are trying to display.
The document analyzes Katy Perry's poster used to advertise her Teenage Dream Digipak album. The poster uses bright colors like pink, blue, red, and yellow against a white background to represent the pop genre and appeal to her target audience of teens and adults. Katy Perry's name is in a bold, decorative font to make it stand out. The poster also includes links to Katy Perry's social media profiles to give her a relatable aspect and connect with her audience. It portrays Katy Perry as having a "naughty but nice" persona through her seductive expression while surrounded by sweets, similar to the theme of her album.
Chloe Allenby created a digital packaging (Digi Pack) for her artist Lukatar's album. She imported and manipulated various images to design the front cover. These included a street background, leaves, circles, and other shapes layered together. Text was added identifying the artist and album. The inside pages included more manipulated images and text for track listings. Disk designs were made with flowers, graffiti text, and images of the artist. The process involved tools like lasso, brush, and layers to design a colorful, cartoon-style Digi Pack promoting Lukatar's album in a visually exciting way.
The document discusses signs and signifiers used in magazine covers and content pages. It analyzes elements like mastheads, images of celebrities, typography, color schemes, costumes, makeup and photography. For example, it notes that a sans-serif font represents informality to attract younger audiences. Bright colors on covers appeal to teens. Celebrities featured represent the genre of music. Makeup is often natural looking. Photography aims to look comfortable or draw the eye to certain elements. Overall the document provides a semiotic analysis of design elements and what they symbolize for the target readership.
The document discusses different branding options for a campaign aimed at renewing public spaces for children and teenagers. It explains that the first name and logo uses bright colors and a fun, bubbly font to appeal to its target audience, while featuring a tree to represent being environmentally friendly. The second option has a bolder dark blue font that could appeal to both children and teenagers while still directing it towards the local community as specified in the brief.
The document analyzes the design techniques used in leaflets and posters for several homeless charities. It discusses the use of color schemes, copy length and font styles among the materials. Overall, the charities aim to attract young audiences and convey their messages simply but memorably through bright colors, minimal text, informal fonts and impactful images that represent the people they help.
The poster advertises a band through a large picture of the band members wearing casual clothes. Some band members wear sunglasses, making indirect eye contact with the viewer. The band's name and release dates are in a large, easy-to-read font. A picture of the CD being advertised also appears, informing viewers of the product. The black and white color scheme stands out despite lacking bright colors, with the white text contrasting against the black background.
The document provides tips on how to effectively promote and advertise events to get people to attend. It recommends making the event real, ever-present, easy, mysterious, controversial, public, regular, current, funny, and counterintuitive in order to attract crowds. Color can be used strategically to generate excitement or set a mood. Proper font and image choices are also important for readability and visual impact.
This graphic designer is also a YouTuber who has nearly 187k subscribers. She attended the Rhode Island School of Design and enjoys creating designs for celebrities and authors that she admires. She produces YouTube videos to teach others design and typography techniques.
PJ Liguori is a British filmmaker, artist, and self-proclaimed 'tiny planet explorer' who makes low-budget films. He educates viewers about cameras and lenses while also suggesting cheaper alternatives. He creates animations and mixes real scenarios, encouraging creativity.
Bonnie Zacherle designed the original My Little Pony toys in 1981. She was inspired by her childhood desire for a horse. The toys were later adapted into a TV show including
This document discusses how genre theory and conventions were applied in creating a digital music pack. The creator used black and white colors for the font and backgrounds to make the text easy to read. A newspaper style font was chosen to match conventions of street and R&B music. Photographs on the front and back covers featured colors like gold and red, and the woman is dressed in makeup and jewelry, again meeting genre conventions. Repetition of color scheme, font, photographs, and effects were used to provide consistency and clarity while avoiding an unprofessional appearance.
The document discusses how the media product challenges conventions of real media products in several ways:
1) It uses experimental genre conventions by using grey colors and nature shots in the music video, contrasting the usual bright colors and club shots of the dance pop genre.
2) It challenges the iconography of the artist by changing the usual deer/stag symbol to a dog, representing a new beginning.
3) It uses semiotics like medium shots of a smiling girl to signify joy and freedom, and includes mysterious enigma codes and editing of images on the digipak cover.
4) While the digipak and advertisement design follows conventions like white fonts and background images, it aims to attract audiences
The student created a poster for a volunteer organization but it was not very successful. The poster lacked a clear focal point and contact information was too small to see. While learning some graphic design tools, key elements like the logo were misplaced. To improve, the student would make the contact text more prominent and add effects like selective coloring to draw more attention.
The document discusses a media product that uses conventions of teen films, such as stereotypical characters, to tell a story from the perspective of the popular girl rather than the outcast. It will be set in a school and use a yearbook as a prop to convey this. Inspired by other teen films like Napoleon Dynamite, it will not clearly reveal the protagonist at first to create suspense. Feedback was incorporated to improve the opening sequence.
The document describes a logo and poster design. The logo incorporates circles within a square to represent the different facets and viewpoints of the designer's life. Cool muted colors were chosen to reflect the designer's relaxed nature, while pinkish purple represents inner drive. The poster includes tulips to represent a community, with a yellow tulip standing out from purple ones. A handwritten font was selected to express individuality and fit the natural photo subject. Cream text colors celebrate the self while black outlining ensures readability against white tulips.
This document discusses potential slogans for a campaign to improve Mons Avenue Park. It analyzes four different slogan options: 1) "Making Mons Avenue Park a better place" which explains the goal but may not interest the target audience. 2) "Creating your dream park..." which gets people thinking about their ideal park but is not the most direct. 3) "Getting YOU involved!" which directly involves the audience but falsely implies it is only about individuals rather than the community. 4) "Parks for you" is simple and catchy but may be too boring for children in the target audience. The document concludes that a slogan using "Parks for you" in a dark blue font would be the best option.
The document analyzes a magazine double page spread featuring Nicki Minaj. It notes that Minaj wears zebra print clothing that makes her stand out against the plain background, suggesting the magazine is unique. Pink is the dominant color, implying the magazine targets young female teens by representing traits like innocence. The medium-long shot of Minaj allows viewers to see her expression, outfit, and jewelry to engage the target audience. The direct camera angle and text curved around her image present Minaj as confident and the most important part of the spread.
The document discusses several potential slogans for a community campaign to build a dream park. It analyzes each slogan's directness, ability to engage the target audience, use of inclusive language, font and color choices, and whether it could bore children. The best slogan makes the campaign feel like it is about the individual but really aims to benefit the whole community, uses a bold but not overpowering dark blue font, and gets straight to the point.
Вопросы противодействия распространению в IP-сетях контента с признаками нару...Roman Khimich
Данный доклад подготовлен для участников Правового Форума на конференции Broadband Ukraine-2015. Тема доклада: «Вопросы противодействия распространению в IP-сетях контента с признаками нарушения законодательства».
This document appears to be a presentation about designing packaging and advertisements for an energy drink. It includes sketches of different can designs with variations in colors and graphics. It also includes proposals for posters, magazine ads, and web banners featuring celebrities holding cans of the energy drink. The presentation discusses design elements like fonts, colors, and graphics and how they aim to appeal to target audiences through stereotypical themes.
The document summarizes and compares four posters from homeless charities. It analyzes the design elements of each poster, including color schemes, use of imagery versus text, and techniques used to grab attention. The Crisis and SASH posters stand out through highlighted statistics and prominent logos but use only text. The Shelter and Simon on the Streets posters are more eye-catching as they feature disturbing images of homeless people in addition to brief descriptive text. Overall, the posters that incorporate images are assessed as more effective at initially grabbing peoples' attention.
This document provides details for creating promotional materials for the charity SASH (Saving A Life Is Easy) to help the homeless. It includes plans for a poster, bookmark, and sticker. The poster will feature images of homeless people sleeping on benches along with information about SASH and how people can help. The bookmark will include an image, SASH logo and information, and a link to the SASH website. The sticker will have short impactful phrases and a call to help the homeless, as well as the SASH logo and website link. All materials will use fonts and color schemes that clearly convey the seriousness of homelessness while aligning with SASH's style.
This document provides details for creating promotional materials like posters, bookmarks, and stickers for the charity SASH (Saving A Life Is Easy) which helps homeless youth. For the poster, it will feature SASH's logo and contact information, images of homeless people sleeping on benches, and a main title stating "A bench is to sit, not to sleep" in a dark color. Example images and font styles are suggested. For the bookmark, it will feature SASH's logo and website, an image, and contact information in small gray or black font. Example homeless youth images and font styles are also suggested. The sticker will feature SASH's logo and slogans/messages about homelessness and their website along with example homeless
This document summarizes and compares different posters used by charities to raise awareness and support for homelessness. It discusses how some posters use images of homeless people to elicit sympathy, while others use only text or statistics. Posters that use images tend to be more impactful as they catch people's attention quicker than text-heavy posters. However, graphic images may only attract short-term donations based on feelings of pity rather than driving long-term support. Overall, the document finds that posters using some combination of images and concise text are generally the most effective at raising awareness and gaining donations for charities addressing homelessness.
The mood board document contains information about different design ideas for marketing materials targeted at various audiences. There are three design ideas summarized:
1) The first is targeted at families and includes bright, eye-catching images of families and children to relate to the audience.
2) The second is targeted at the general public and features simple, bold fonts that are easy to read and capture attention along with images that communicate the experience of homelessness.
3) The third is targeted at teenagers and features images that connect with young people alongside dark and bright colors to convey seriousness but also a welcoming message from the charity. Flat plans then show layouts for different marketing materials like leaflets and business cards.
This document discusses two ideas for billboard designs to promote a charity called SASH that helps stop youth homelessness.
The first design features a young person's image in black and white, with bold black text over a blue background. It aims to draw attention with the contrasting colors and catchy phrases. The second design shows four boxes with before-and-after images of teenagers, one sad and one smiling, to demonstrate the charity's impact. It uses a comic-style font and places the logo and URL prominently. Both designs aim to appeal to youth while clearly communicating SASH's message through images and text.
This document provides details on the design of billboard advertisements to raise awareness of youth homelessness. It discusses two design concepts:
The first concept features a young person in black and white to look "old and dreary" with a blue background and bold black text. It aims to attract attention with the contrasting colors and convey a strong message about making homeless youth visible.
The second concept shows four images of teenagers - two sad and two happy - to demonstrate how the charity helps different people. It centers the images at eye level and includes comic-style text and the logo to appeal to youth. Both concepts aim to portray homeless youth as normal and in need of help.
This document discusses the design of two billboard advertisements for a homeless youth charity called SASH.
The first proposed design features a large bold title font in green, with a small image of an unhappy teenager in black and white below. It also includes the SASH logo, URL, and a call to action message.
The second design displays four square images - two showing an unhappy teenager that becomes happy, and two with an unhappy boy that becomes happy. It uses a comic book-style title font and places emphasis on showing how SASH helps improve people's lives.
Both proposed designs aim to attract a youth audience and showcase SASH's mission of helping homeless youth through images and messages of transformation from
This document contains summaries of two homeless campaign posters. Both posters use dark colors like black and grey to evoke emotions associated with homelessness. One poster is Christmas-themed and encourages donations by noting that £5 can provide a blanket to keep someone warm. It aims to appeal to holiday giving spirit. The other poster uses statistics about homelessness to raise awareness and encourage support for the charity through a compelling photograph and clear calls to action.
The document discusses three different advertisements related to homelessness. The first uses only two colors, with the logo placed on a house shape and the slogan "preventing youth homelessness together". The second has minimal writing in capital letters and a black and white photo of a man on the street to convey homelessness visually. The third centers the slogan in large white text against a dark background, uses a black and white sad-looking image, and includes contact information in a green bar at the bottom.
The document provides an analysis of several posters and a website for different homeless charities. It examines the colours, imagery, layout, message and overall tone of each. The posters generally use dark colours and imagery to convey negative emotions about homelessness, while the website for charity SASH uses green tones and positive photos to portray a hopeful message. Overall the document analyzes how design elements in visual media can influence perceptions of issues like homelessness.
This document summarizes and compares the advertising strategies of two homeless charities: Shelter and Crisis. Both charities use colour schemes of green and red to draw attention to their posters and websites. Their ads feature images intended to elicit emotion, such as a happy family (Shelter) and a cardboard box in the snow (Crisis). The ads' text conveys the reality of homelessness and calls readers to action by providing contact details. Both charities utilize social media and their websites to spread information and encourage donations. While their approaches are similar, Crisis provides more direct calls to action and next steps on its initial ad compared to Shelter.
This document summarizes and compares the marketing strategies of three homeless charities: Shelter, Crisis, and SASH. It analyzes the design, color schemes, images, and messaging used in posters, websites, and other advertisements for each charity. Key points discussed include the use of emotional imagery to engage viewers, simple and easy-to-read text, consistency across campaigns, and calls to action to donate or seek help. Overall, the charities aim to raise awareness of homelessness and motivate support through impactful visuals and messages.
The document summarizes and compares four posters for homeless charities. It discusses the design techniques used in each poster, including color schemes, use of imagery versus text, and ways they draw attention and convey their message. The SASH and Crisis posters stand out less but rely primarily on text in basic color schemes. The Shelter poster uses a darker color scheme but its image of a newspaper suit grabs attention. The Simon on the Streets poster also uses impactful imagery to elicit an emotional response along with a moderate amount of text. Overall, the document evaluates how each poster communicates its message through visual design.
This document contains summaries of 4 different advertisements or campaigns:
1. An anti-abuse campaign that uses harsh words placed near an image of a sad child to represent verbal abuse.
2. A charity called SASH that helps homeless youth uses a bold red color and clear fonts to quickly convey their emergency services in an easy to read poster.
3. An advertisement for a railway children charity uses dark and cracked images to symbolize the unhappiness of homeless children and convey that a child runs away every 5 minutes.
4. A final ad uses the attention-grabbing color red, an image of a trapped young child, and simple contact information in an easy to read font and layout to
Social action and community media presentationhndoja
The document summarizes techniques used in three homeless charity advertisements. The first advert by SASH uses sympathetic photographs of homeless people to appear more genuine and elicit empathy. It uses green and white colors which are relaxing and inviting. The second advert by Shelter uses dark red and black colors to represent danger but also love and passion as it targets families. It features a sad child to appear more sympathetic. The third advert by Rock Trust targets young people and uses green and the slogan "because every young person has potential" to inspire and welcome young people.
The SASH and Crisis posters have a similar design with plain color schemes and lots of text but no images. The Crisis text stands out more with black background and highlighted colors. The SASH text is less noticeable with white on red. The Shelter poster differs by using an image of a man in a newspaper suit with a darker, duller color scheme and less text. Both the Shelter and Simon on the Streets posters use images that aim to make viewers feel sympathy for homeless people to draw attention, while the SASH and Crisis posters rely more on text.
The document outlines the final plan for a poster and billboard to help raise awareness for a charity called SASH that helps stop youth homelessness. It describes the color scheme, fonts, images, layout, copy, and products that will be used for the poster and billboard, which include using green and white colors, a quirky font, composite images of sad and happy faces, simple layouts, impactful statements and questions as the copy, and distributing posters in public areas while using billboards on roads for maximum visibility.
The document provides details on the design of poster and sticker campaigns for a homeless charity called SASH. For the posters, the designer proposes using simple layouts with full page images and logos, and including short case studies and statistics. Example images would show everyday situations to emphasize that homelessness can happen to anyone. For fonts, a serif font would be used for most text with a different font to draw attention to calls for help. The charity's green color would feature prominently. Stickers would use images of homeless people and brief impactful messages with contact details in two shades of green.
The target audience for this soap opera poster seems to be both female and male aged 15-60 based on the variety of characters depicted. The genre is a soap opera as indicated by the use of a family and community-oriented storyline. The poster aims to draw viewers into investing in the "new home" of Ramsey Street by featuring interconnected characters of different ages in a street setting under the tagline "Same Ramsey St - NEW HOME".
1) The document discusses four different layout designs for a tabloid newspaper mock layout.
2) The first design has the advertisement at the top and uses columns for the copy. The second places more emphasis on the large image and has a higher text to image ratio.
3) The third layout uses a more traditional design with masthead, headline and image on the right with wrapping text.
4) The fourth contemporary design pushes boundaries with a minimal caption and large centered image and advertisement.
The document discusses layout design for magazine articles using InDesign. It describes using grids and margins to structure the layout and place elements correctly. Headers, drop caps, and baseline spacing are tested in different layouts to attract readers' attention and make the text appear denser. Font choices are considered in terms of masculinity/femininity and their effect on different audiences. Overall the layouts are assessed as dull due to a lack of color and complexity in the mock-ups. Further extension tasks experiment with overlapping elements and different page configurations.
This document provides an analysis of three different informational posters or leaflets. It evaluates the design, language, and content of each document. For the first document about pet store animals, it notes the use of images and red colors to grab attention, as well as short sentences. It finds the information is one-sided against pet stores. For the diabetes poster, it analyzes the blue and white colors, bold font, and clear bullet points. It says information is accurate but biased against the disease. For the abortion poster, it discusses the use of red, white and green colors and a baby image. It finds the language formal but could be more concise. In all cases, it checks the documents against codes of practice
The document discusses the author's experience creating mock layouts using InDesign. It describes using grids, margins, columns and different font styles. The author notes some limitations of the mock layouts, like a lack of color and interactivity. Goals for future iterations include making the designs more visually appealing and technically advanced. Extension tasks involve creating layouts with non-standard dimensions and overlapping text/images.
This document provides an analysis of the layout, design elements, and stylistic choices made in four magazine articles or spreads. It discusses the use of margins, columns, grids, large initial letters, page numbers, and other conventions in Q Magazine, Marc Jacobs magazine, Elle Magazine, and Cara's Magazine. The analysis focuses on design principles like organization, hierarchy, flow, and the use of images, text, and white space to engage the reader.
Media bias has become more prevalent as viewers increasingly rely on media to shape their opinions on political and social issues. Journalists can claim bias by saying they are sticking to a "side" and only discussing one subject rather than multiple perspectives, and some bias is obvious like only stating the good parts of an issue and one bad thing. The information consumed from media is akin to an injection that automatically sends the viewer a message about a topic.
This document analyzes a leaflet about discouraging pet purchases from pet stores. It notes the leaflet uses images of dogs in kennels and puppies with a caption saying "puppies are dying" to make audiences feel guilty. Red and black text is used to convey seriousness. Red bullet points signal potentially distressing information. The leaflet avoids ambiguity but is biased against pet stores by only mentioning the negatives. It provides no evidence to support its arguments and does not reference sources. In summary, the document evaluates the design, language use, and factual accuracy of an advocacy leaflet discouraging pet store purchases.
The document summarizes the student's experimental photography project. The student created collage images mixing photos of two subjects within triangular compositions. When creating the images manually, a mistake led to an unexpected but successful design. Scanning the images allowed the student to add texture and a vintage look in Photoshop. Overall, the student is pleased with the minimalist yet interesting final pieces and feels they fulfilled the assignment requirements by taking aesthetic, technical, and experimental approaches.
The document provides an analysis and evaluation of experimental photography work by the author. It discusses the creative process, influences, techniques, and outcomes of creating four composite photographic images. Key points include:
- The final images came out as expected or better, though with some unexpected elements that worked well. Manual creation and scanning allowed for creativity.
- Influences included artists David Hockney and John Stezaker. Styles from both were incorporated, such as collages with mixed subjects.
- Editing in Photoshop added lines, textures, and tones for aesthetic effect. Weak points may be confusion over mixed subjects, but the work fulfills the brief and experimental goals.
The document provides an analysis and evaluation of experimental photography work by the author. It discusses the creative process, influences, techniques, and outcomes of creating four composite photographic images. Key points include:
- The final images came out as expected or better, though with some unexpected elements that worked well.
- Influences included artists David Hockney and John Stezaker, as well as album artwork.
- Techniques included manual collage, scanning, and digital editing in Photoshop to add lines and textures.
- The work fulfills the brief of a minimum of three images and experiments with different media and techniques.
The document summarizes the student's final imagery project. It discusses how the student manually created collages with triangles made of smaller shapes and subjects, which were then scanned and edited digitally. The student experimented with techniques like channel mixing and adding white outlines. While some elements like the small collage pieces could be confusing, the student is overall pleased with the minimalist, vintage aesthetic achieved. Room for further improvement includes developing a stronger holographic effect and considering alternate angles. The work fulfills the assignment requirements through a variety of manual and digital media.
Steph Westerman is proposing a photo project that involves taking portraits of family members with their favorite pet incorporated into the image. She will take pictures of each pet separately and cut and tile the pet images onto the person's face and body to give the portrait a textured look. She will then alter the colors and contrast to make the images look pale and vintage. Her target audience is teenagers and young adults who would appreciate this artistic style that is similar to images seen on CD covers.
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Research in to existing charities
1. The aims for SASH are to prevent
homelessness.
The purpose of SASH is to stop
homelessness and guarantee young people
a place to stay in an emergency; this is
called a Nightstop, where hosts will take
you in for a night and look after you.
SASH run supported group projects for
young people that need a long time place
to stay until they gain the skills needed and
a job to live independently.
They also offer help to solve the problems
that they are being faced with by
volunteers and local organisations coming
in to help you get back on the rails to a
happy life.
They can also help you gain a good education, and employment if you have already left
school.
Colour schemes:
The colours on this poster are minimalistic in the way that they have only used three
colours, red, white and black.
The colour red is normally associated with danger, which will tell the audience that these
people are in danger everyday from being homeless. The colour red is also a very intense
colour because of the way that it is usually associated with danger and warning. Also
because of the way that red is associated with warnings and danger; it makes you think that
you need to react quick because that’s what you’d do in a real life danger situation, so it will
make the audience feel as if they need to help support SASH quickly.
Using the colour red on the poster also makes the rest of the poster that isn’t red stand out.
2. The colour white is a strange colour to use, or so it seems; from doing research I’ve found
out that the colour white is supposed to mean safety and perfection, but there isn’t
anything safe and perfect about being homeless, but if I didn’t know this I would think that
it was a good colour to use because it makes the text easier for the audience to read which
is what people will want.
I think that using the colour black in this poster is really good because the colour is all dark
and gloomy and it makes you feel quite down, which is how homeless people will feel.
Using black helps make the writing stand out from the rest of the poster as well because
most of the poster is white and red, whereas the information that is in black stands out
more because of the way that your eye is being drawn to it because of how dark it is.
Text:
The text on this poster is easy really simple and this makes it easier for the audience to read
rather than fancy writing.
This poster only has a little bit of writing on it which is good because it cuts out all the
useless information that people don’t need, it tells you only the important things, so it gets
straight to the point.
SASH has been written in clear bold writing so that the first thing you see is the name of the
company and this might give incite in to what the poster is going to be about before reading
it. This is interesting because you would have thought they would have wanted the first
thing for people to notice to be what the poster is about rather than the company that the
poster is for.
By using the colour black as part of the text it balances it out so that there isn’t too much of
one colour.
Images:
The images used on this poster is just the SASH logo, the logo is made up of the word SASH
written in bold bright writing in a red colour, this makes it stand out from everything else on
the page, but it’s also the same red, which keeps it looking professional.
There is also lines coming out from the name of the company coming from the top left
covering half of the word SASH, the lines coming out from the company name make it look
like a sunshine. Which will give people the idea that the company is happy and nice, which
will give the audience a good interpretation of them.
3. The aim for Simon on The Streets is again to try and stop people from being homeless and
change their lives.
Simon on The Streets is a street based company that supports the homeless and works on
giving raw emotional and practical support for those that need it. They offer individual help
for those at risk of being homeless and those that are and help with behaviour programmes,
mental health issues, and addictions.
Colour Schemes:
The contrast of this poster is really dulled down and dark, this makes the image quite
upsetting for the audience to look at because it’s giving them a feel of what there life is like.
The dark colours look really depressing as well because of the tone of them, this is the same
kind of feel that they are going for by using the colours that they have on the image, they
are all quite dark as well which makes them all blend in to one, which is what their life may
be like, the same thing everyday with the same routines.
The dark clothes that the man seems to be wearing in the photograph are really dark and
this will give people the idea that they don’t want to stand out and that they don’t want to
be noticed by people.
The blue that he is wearing is really dark, this is showing seriousness, this is showing that he
is serious about being back in a stable home, blue is also a strong and solid colour, this is
showing that you have to be a strong willed person to cope with living on the streets.
4. Text:
On this poster the information given doesn’t help a homeless person at all in any way
because they won’t have the internet, so instead they could have used a 0800 number so
that they could at least ring from a public phone.
The text that has been used on the poster is really big and quite bold so that it stands out,
they have done this by using a high contrast to catch people’s eye, especially with the way
that the background is really dark and the text is white; which will make it easier for the
audience to read.
The texture of the text looks quite rough and messy; this is hinting that this is what people
on the street will be like, because they won’t be able to look after themselves because if
they are homeless they are probably not going to have a job either.
Images:
The image in this poster is the main image as it’s the background picture, which means it’s
covering the full thing.
The image in this has been edited so that it is quite a dark contrast, which makes the image
look quite depressing because there isn’t any lightness in it everything is just dark.
At first when looking at the poster I didn’t really understand what the zip was being used for
but after taking some time to think about it I realised that the zip is a pun on the large text
in the poster ‘NO ROUGH SLEEPER SHOULD BE STUCK ON THE STREETS’, this is showing
people rather than telling them that he is stuck on the streets from the way that the zip is
attaching him to the floor and he’s trying to get himself unstuck from homelessness.
The man in the image also fits in with what the subject is about they have actually made an effort to
make him look homeless, rather than just having someone with longish hair and a bit of stubble,
they have make him with really long greasy hair, a beard and tired eyes.
In the image the man also looks like he is fighting for his life from the way that his hand is placed on
the floor looking like he’s trying really hard to push himself back up, he looks as if he is physically and
emotionally tired.
5. The YMCA Homeless company work to create a trusting and faithful environment to help people
discover that all these charities are there to help people not judge them.
They work to making each person feel special by providing shelter for the people in need and give
them hope in being able to live back at home or find a forever home.
They will also help by focusing on the past and present to sort out working on things that they want;
they will also assess the current behaviour of individuals.
Colour Schemes:
This poster is made up of three different colours, blue, black, red and white.
The colour red is normally associated with danger, which is showing people that living on the street
with no protection or company is dangerous. By using a triangle as well this is normally represented
with danger, as it’s normally known as a warning triangle. So this is again showing that being
homeless is dangerous.
It’s also used to show determination, rage and anger, by using this colour when the public see It, it
6. should encourage them to try and help and it’s also how the homeless people will be feeling.
The colour blue I find is a weird colour to use for this because blue is normally seen as a calming
colour and thought of as stability, and you would have thought that being homeless wasn’t a calming
thing or at all stable because something could happen at any second, I think that it would have been
better if they where to use a dark blue because it seems more of a serious colour rather than a light
blue for some reason, maybe because light blue seems more playful.
White is a good colour to use on this because it breaks up all the colours and because of the way
that it’s the first thing that you notice because of how bright it is compared to the darkness of the
rest of the poster, which is a good idea because it is going to get the message across straight away, it
brings out text from the black of the background.
The black background is a good colour because the black makes everything else stand out, especially
the white. It also emphasis the seriousness of homelessness because of how dark it is so its giving
people the idea that homelessness is a dark and scary things.
Text:
The text on this poster is really formal, it’s telling you that the reason for why they are homeless
doesn’t matter and that what it’s doing to them and making them go through does.
By having it in bold as well it’s also getting the message across to people quickly, especially because
of the way that it’s really bold and stands out from everything else on the page with how bright it is.
Again in the logo of the poster they have used a font which looks really rough because of the way
that it’s all jagged which will remind people of homelessness.
IMAGES:
In this poster there is only one image so there really isn’t anything to say about it, but in the logo
there is a triangle that has been put in-between the words to separate them and to show that
homelessness is a warning, they have also made it red to emphasise this.
7. The Salvation Army is one of the biggest
company services for homeless people, they
think that everyone is valuable and that
nobody should me segregated because of the
past life that they have had.
The Salvation Army helps people by looking
at their whole life and the problems that they
are being faced with.
When people come to them homeless they
will be asked if they would be ok with staying
in a hostel and start assessing what situation
they are in, once they know what’s going on
in the persons life they will help them as best
as they can and as fast as they can so they
can go back in to the world and carry out a
normal lifestyle, they will also help them to
get some work when they are back on track
and then once this happens they will help
them to rent a cheap but nice house.
Colour Schemes:
The tone of this poster is quite dark and gloomy, everything has been dulled down to look darker,
and so by having the photo on a dark contrast and this will give the reader an idea of what their life
is like.
Most of the colours in this image are grey; from doing research this colour is represented with
detachment, which is clearly what has happened to the girl in the photo, she has been detached
from all of her family and been detached from her home. The colour grey to me is also quite
depressing as well because it’s not really a ‘happy’ colour to look at, for example like yellow or
orange, it’s just dull and boring so it makes you bored and sad looking at it, it will also depress
peoples energy as well, it hints loneliness and isolation, though some people might not see it like
this.
Text:
The poster doesn’t have much text in it but the text that is in it is really powerful from the way that
it’s been wrote and how simple it’s been put, ‘Poverty shouldn’t be a life sentence’ its basically
trying to get people to think that their life is like a prison and that there’s no way of getting out of
8. homelessness through poverty, which is sad to think of because nobody’s life should be made to feel
like prison just because of something that they can’t help, because of the way that they have put it
so simple it’s getting the message across straight away as well and getting to the point without loads
of useless information, which will make people realise how important the situation is.
The text that has been used is quite formal as well because it’s not a fancy text it’s just nice and
simple for people to read, this is showing professionalism and that they are a serious company
wanting to help and change people’s life.
Images:
The image on this photo is really strong and powerful because it’s showing a small girl in a open
space, this is representing the world, that when your alone your alone and there’s no body there
besides you in the big world.
The way that the girl is sat is quite strong, she is sat with her arm on the side resting her head, this is
making her look as if she is tired from sleepless nights or just fed up of the life that she’s living, by
putting this photo as the main image it should make people want to help because nobody should
have to live a homeless life.
On the walls and on the ground there is also a tally, this is what people do in jail to tell the number
of days that they have been there, and this is what the girl has done to show how many days she has
been homeless, by doing this it’s also referring back to sentence at the top of the page ‘Poverty
shouldn’t be a life sentence’ it’s again showing that there life is like they are in jail doing a life
sentence.
In the image it looks quite cold as well, you can tell this from if you look out of the bridge the
weather isn’t all warm and sunny it’s all quite dark and looking as if it’s about to rain, there’s also no
leaves on the trees and everything has turned brown as well so this is also telling you that it’s
autumn/winter. The girl in the image is also wearing a thick long coat and warm clothes so this also
gives it away as well.
With it being winter/autumn in the photo the girl is likely to fall ill as well because she will constantly
be cold, this will mean that she will be ill for longer compared to people that have a home, all
because she won’t have a doctor and no money to get medicine to make herself better. This is done
to guilt trip people in to donating money and helping the homeless.
9. Comparing and Contrasting.
While doing research in to existing product’s I thought that all the posters for homelessness would
be the same but they aren’t, some are simple, some are complicated, some are busy, quiet, and
some have hidden messages within them.
All the posters that I have done some annotations to have all different things in them, for example,
the first poster is quite simple and quiet, there isn’t really much too this poster because there isn’t
any images, it’s all just text and some colours in the background to break everything up a bit, I think
that they could have created a miles better poster if they where to add some pictures because after
a while it gets boring to look at and this kind of poster won’t get anyone’s attention.
The first poster is for stopping young people from being homeless, this poster doesn’t have much
too it as there isn’t much text in the poster and there isn’t any images in the poster either, this wont
have the same effect as the other posters because it won’t catch their attention like the other ones
will, just simply because there isn’t much too it, its all about blocks of colours with a couple
sentences of text that won’t really make the audience feel anything of feel like they need to help the
young homeless.
The second poster which is for the Simon on The Streets company has a story behind it, it’s also
getting a message across to the public the text on this poster saying ‘No rough sleeper should be
stuck on her streets’ is telling a message about why there is a zip on the edge of the mans face and
attached to the floor, the zip is also half open so this is telling the public that he is stuck in poverty
and this is getting the message across to people hat he needs there help, this is why I find that
poster interesting because it’s eye catching but it’s making people think for themselves rather than
being told what’s happening. The text to picture ratio is also equal because the main picture which is
a background picture is the most noticeable thing, but then you get a sentence in a massive bold
block so hat it stands out, so the text to picture ratio is equal because they are balancing each other
out.
The third poster doesn’t have any images in, so this isn’t really interesting either it’s pretty much like
the first poster for SASH. This poster is very minimalistic because it’s only made up of 4 colours but
they are all just darker or lighter versions of each other.
The text on his poster stands out a lot because of how bold and bright it is against the background,
but still I don’t think that anyone would be interested in this poster for long.
A fault that I have found with the poster is that there isn’t a public phone number for the homeless
10. people to ring off there’s only a name of a company, and some people that are homeless might not
know where that is, another thing is that they can’t even search where it is or how to get help
through looking on the internet because obviously if they’re homeless they won’t have access to the
internet.
The fourth poster is quite touching from the Salvation Army because it’s telling you a story and the
girl in the image is young, the image also has tally’s all over it, this is relating to the text in the poster
that say’s ‘Poverty shouldn’t be a life sentence’, this is telling people hat the girl has lost her home to
poverty and is now homeless.
The two posters that are telling people a story are the Simon on The Street’s poster and The
Salvation Army poster, the way that the text and images have been linked together are telling
people what’s going on, it makes you think about the hidden message in the picture.
The text in both of these posters also get’s straight to the point so that it will keep the audience’s
attention rather than loads of text that the audience will get bored off reading and stop after a
while.
I think that the best one out of these two is the Simon on The Streets poster, this is because of the
way that you can really see how tired and fed up the man looks in his eyes almost as if he’s about
the cry, whereas the Salvation Army photograph doesn’t really show anything about how the girl is
feeling, it’s showing the days that she’s been homeless on a tally but that’s not telling the reader
how desperate she is to get off the street, another thing showing this on the Simon on The Streets
poster is the text towards the top of the poster.
The YMCA Homeless and SASH posters are the same because there isn’t much too them and there
isn’t really any text in the posters, it’s telling you what the situation is about but there’s no text in
there that makes you feel guilty and want to do something to help the homeless, although it does
get straight to the point. This is something that I think they could improve on because compared to
the other two I don’t think that they will get as many homeless people coming in for help.
I think that the best photo out of these two is the YMCA Homeless poster, this is just simply because
it looks more professional than the other photograph, because of the colours that have been used
and the way that the text has been placed and also because of the type of font that has been used,
its miles more bolder than the other poster so it’s more likely to catch peoples attention than the
other which has small and thin writing.