How we used technology in research and planning

1. Research and
Planning

2. Throughout research and planning, we used Blogger to
document our findings and plans. This made it easy for us to
trace and refer to our creative journey

3. In research, after settling on our song choice, “Season of the
Witch” by Donovan, we used YouTube to explore music videos
from artist of similar genre, as well as other music videos that
harmonised with or could otherwise influence our concepts
and ideas

4. In planning, we used a chat group on Facebook to share ideas
out of school; this made it easy to discuss thoughts quickly
and conveniently when at home In this instance we considered
costume and prop ideas

5. We also used Facebook in research; similar to our use of
YouTube, we investigated the features and conventions from
artists similar to ours, and others that influence ours in other
ways e.g. the Psychedelic iconography of Pink Floyd, the
minimalism of Jack White
Similar in genre artists The Doors and Pink
Floyd, otherwise influential artist Jack White

6. ‘SurveyMonkey’ came in handy to gather and analyse
feedback from our peers and our target audience. In research,
we created a survey to identify the demographic of our
audience, i.e. Rock/Folk listeners, and what they look for in
music videos. In planning, we used surveys to receive
feedback on our designs for digipak and website, which was
beneficial for us to modify the ancillary texts in response

7. As means for presenting expressively to our peers and in our
blogging, we used slideshare and Prezi to create graphic
presentations; this made the research we conducted and
planning we staged easier to refer to, as opposed to tedious
blocks of text on our blogs