This ppt is based on the relationship between business communication and success is business.

2. • Here are some blunders
1. Email Blunder
2. Direct Mail Blunder
3. Slogan Blunders
4. Branding Blunder
5. Public Relations Blunder

3. 6. Media Blunder
7. Promotion Blunder
8. Product Name Blunder
9. Customer Relations Blunder
10. Trademark Blunder
11. Writing Blunders
All of these problems boil down to one issue: your
communication skills.

4. “Without effective communication, a
business will struggle with a lack of
understanding, motivation and direction.”

5.  Typically, managers spend 75 to 80 percent of their time
engaged in some form of written or oral communication.
 Although often termed a “soft” skill, communication in a
business organization provides the critical link between
core functions.

6. • Effective Communication as a
Motivator :
• One common complaint employees voice about
supervisors is inconsistent messages – meaning
one supervisor tells them one thing and another tells
them something different. Imagine you are the
supervisor/manager for each of the employees.

7. • Communication is blood line of organization.
• Business Communication is any communication
used to promote a product, service, or
organization.
• Message is conveyed through various channels
of communication including internet, print
(publications), radio, television, outdoor, and
word of mouth.

8.  Internal communication
 External communication

9.  Pay attention to what is sent as a message.
 Be a good listener.
 Ask questions.
 Be empathetic.
Understand linguistic styles.
 Speed, tone, pausing all impact
communication.

10.  Because it help us to bring:
• Increase productivity.
• Reduce stress
• Better understand what other says.
• Better understand how to get your message
across.
• Enhance relationships
• Save time and money.

11. • Communication in business is important
because:
• To build up reputation.
• To create better relation between.
• To increase sales.
• For the promotion of a product, services or organization.
• B2B deals.

12. • By removing barriers in communication:
– Noise
– Culture differences
– Stereotype
– Psychological barriers
– Physical barriers

13. • The importance of (only) positive language
• Controlling anger.
• Good listening and understanding.

14. • These are channels of communication that
plays important role in success of
business:
• Mail
• TV
• Print media
• Telecommunication
• Radio
• Face 2 Face
• Internet
• Social networking like e.g. facebook, twitter etc

15. Communication is key to success of
business because it brings:
• Customer Service
• Discipline and Commitment
• Time Management
• Financial Management
• Organization
• Pricing Strategy
• Experience and Ability
• Marketing
• Sales
• Continued Improvement

16. • Good communication matters because business
organizations are made up of people.
• As Robert Kent, former
dean of Harvard Business School has said, “In
business, communication is everything.”

18. • Contemporary Management 5th Edition – by
Gareth R Jones, Jennifer M George.
• Business Commuication – Kitty O Locker,
Stephen Kyo Kaczmarek