The document analyzes the results of a questionnaire given to the target audience for a new horror film. It found that most respondents were 16-20 years old, enjoyed horror and comedy films, regularly went to the cinema or watched films online. Specifically, the majority preferred slasher films and enjoyed the tension, jump scares, and action they provided. This information will be used to create a trailer with fast cuts, jump scares, tension-building music and action to appeal to the target audience.