The document discusses seven fonts being considered for a horror film title. It analyzes each font, how it relates to the horror genre and the film's circus theme. The author chooses the "Ringbearer" font as it is easily readable and subtly suggests horror while connecting to the title inspiration "Cirque Du Soleil". The font will be combined with the more overtly horror font "Bloody" to instantly signal the slasher genre and narrative. A second part discusses five fonts for a film magazine masthead, seeking a classic cinema style to represent the publication's broad focus beyond any single genre.