The document contains the results of a survey about producing an indie/rock music magazine. Key findings include: - The target audience is 16-18 year olds, both male and female, who are interested in indie/rock music. - Coldplay is the most popular band mentioned, so the magazine should focus on popular artists like Coldplay. - Music composition is the most appealing aspect of indie/rock music. Articles should focus on composition, vocals, and lyrics. - The magazine should be priced at £1-2 to target students. Free gifts and competitions would encourage purchases. - Featuring popular artists on the cover and including info about bands/artists and

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For As media Coursework I am producing a music magazine of the genre indie/rock, in
order to produce a successful music magazine I will need your help with this, could you
please answer the questions below.
Name: Age: The popular age group was 16-18 this shows that I need to
target an audience of teenagers in order to have a successful indie/rock magazine
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Gender: Male / Female
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Series1
This chart shows that both
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males and females are interested
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in indie/rock magazines
therefore targeting my
0 magazine and both will be
Male Female
sensible.
1. Are you interested in Indie/Rock music? (Tick Yes/No)
This chart shows that the
majority are interested in
the indie/rock genre which
means producing a music
magazine of this genre will
be successful. The minority
who aren’t interested also
said they didn’t read music
magazines.
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2.Who are your favourite indie/rock artists? (Please Tick)
Green Day Coldplay Florence and the Machine
Paramore The Script Other please list………………………………….
This chart shows the most
popular rock/indie band is
Coldplay; therefore my music
magazine will focus on popular
bands like Coldplay. However the
other bands mentioned got equal
votes which shows they still are
popular and worth mentioning in
my magazine.
3. What makes indie/rock music appealing to you? (Please Tick)
The lyrics
Singing voice/Vocals
Music Composition
Artist/Band
This chart shows that music
composition is the coming aspect
which makes indie/rock music
appealing; therefore I will
produce articles which relate to
music composition. Nevertheless
vocals and lyrics are common too
which suggests that I should base
my article on these aspects as
well.
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4.How much would you be willing to pay for a music magazine? (Please Tick)
Nothing
Less than £1
£1-£2
£2-£3
£3-£4
More than £4
The results show that the popular
price is £1-£2 which suggests the
target audience being students
want a reasonable price which is
no more than £2. Therefore I will
price my indie/rock magazine no
more than £2.
Do you currently buy/read music magazines?
These results show that majority
of people questioned said that they
don’t read music magazines; this
means it’s vital to produce a
magazine that will interest them
into buying music magazines.
YES ( If yes, please go on to ANSWER question 5.
• NO (If No please go on to answer question 6)
5.) Please specify which music magazines you buy/read
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………………………………………………………………………………………
. What do you like about this magazine? (Please tick)
Interviews of artists Info about gigs/events
Featuring Artists Music tips
Freebies/Posters Fashion tips
The people who read magazines voted
featuring artists as what they like about
the magazine therefore I will add this
feature to magazine because it seems
popular. Nevertheless other features
still got votes which mean I could
consider them when producing my
magazine.
6. Why don’t you buy and or read music magazines?(tick the answers that apply)
• I don’t like music magazines
• They aren’t interesting
• They don’t seem to be aimed at people like me
• They’re too expensive
• I don’t buy/read any magazines
• Other reasons (please specify) ………………………………………
Results to this question show
majority felt that music magazine
weren’t aimed at them, this is
beneficial to my magazine as my
target audience will be the same
target audience as this
questionnaire, therefore my
magazine will be aimed at the
reader.
7.What would encourage you to buy a music magazine (Please tick)
• Free gifts
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5. 5
• Competitions (win CDs, tickets, etc.)
• Exclusive news and interviews
• Dates of oncoming gigs
• Cheap price
• other (please specify)
The results of this question show
that the target audience would be
encouraged to buy magazines if
they consisted of free gifts and
were priced at a low price. As my
target audience are students, giving
the magazine a low price would
make the magazine successful. As
well as posters would act as a form of free gifts which will interest the target audience
8. Which of the following magazines do you find the most eye-catching/appealing?
(Tick response)
A
B
C
The results show that Cover
A got the most votes. This
is because Florence and the
Machine is a popular band.
This shows that a magazine
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cover should feature a popular artist; also the artist should be of the age of the target
audience.
8.)What do you like about these covers?
Images Cover lines Colour scheme Font style
The results to this question show that
the images on a front cover are the
most important and attractive to the
target audience. Especially the fronts
cover, therefore while producing my
own magazine I will take an effective
main image and subsidiary images.
However Cover lines got a
reasonably good amount of votes this
shows that they are also important to
the target audience.
9. What would you like to see on the cover of a music magazine?
Which of the following images would you like to see on the front of this
music magazine? For each one could you tell me how strongly you agree
(5 is top score) or disagree(o is bottom score)
Preferred images 0 1 2 3 4 5
/photographs for cover
of magazine
a) Several images
b) one main image of key
The result show thatartist/band the most 5’s
this factor got
which shows that it is an important factor for the
target audience so when I am making my
magazine I will make sure that this factor is added
effectively.
c) Musical
instruments/props
d) The results show that this factor got the most 4’s
Bright colours
which shows that the target audience are interested in
vibrant magazines than darker magazines. I will
consider this and make my magazine brightly
colourful
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e) Darker colours
f) Other-please specify
What specific images/
photographs associated
The results have shown the target audience have
suggested these images:would
with Indie/Rock
• like Artist on the
youRock to seeImages
• Lyrics in and would
front cover images
• Realistic to a music
attract you photographs
• Comical
magazine images
10. What contents would you like to see in this indie/rock music magazine?
To what extent do you agree or disagree that the following would be good content
for this music mag
Examples of appropriate 0 1 2 3
content
Gig guides
General info about the
music scene
Info about particular
Results show that the target audience
bands/ artists most 3’s that info
state as it got the
Gossip
about bands/artists are good content
for a music magazine therefore I will
Latest news my music magazine.
include this in
Fashion
Other (please specify)
Thank you for taking part in this research
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