After typing up my questionnaire I tested it on twenty people, all with an interest in Rock music. Here are the results.

1. Music Magazine Questionnaire
Results
Franchesca Onken

2. This graph shows that more than half the people I questioned were
male, yet there were also still a high percentage of
females, meaning my magazine will need to provide appropriate
content for both genders.
12
10
8
6 Male
4 Female
2
0
Which gender are you?

3. From these results I am able to see that the majority of
people I surveyed were aged 16-21, which is the age group
of my target audience. As a high percentage of 16-21 year
olds have taken this questionnaire, my findings will not only
be more valid and accurate when applied to my magazine.
Which age group do you belong to?
15 and under
16-21
22-27
28-33
34-39
40 and over

4. Although there was a fair amount of different results for this
question, most people claimed to purchase a music magazine on
a weekly basis. Therefore my magazine will be published
weekly, possibly with a special monthly issue, for those who do
not wish to or may not be able to purchase a magazine every
week.
How often do you purchase music magazines?
More than weekly
Weekly
Fortnightly
Monthly
Less than monthly
Never

5. These results are a good indicator of what price range I
should set my magazine at. As most people are willing to
pay £2.00-£2.50, I will set my magazines price to
£2.25, as it is in the middle of the most popular bracket
and it is still affordable for my target audience.
How much would you want to pay for a music
magazine
8
6
4
2 How much would you
0 want to pay for a music
magazine

6. From looking at these results it is clear to see that having good featured
bands in my magazine is essential. In order to do this I will have to look
at which bands were most popular with the people I surveyed. The
other four options seemed quite important too, therefore I shall ensure
that they are also featured in my magazine, but the main focus will be
on the featured bands or artists.
Which aspect of a music magazine would enable
you to purchase it
6
5
4
3
2
1 Which aspect of a music
0 magazine would enable
you to purchase it

7. The most disliked feature of current music magazines is
their articles and how they are apparently not interesting
enough. When making my music magazine I will ensure
that there are a variety of different articles that will appeal
to my target audience. I will also ensure that there are
things to do in the magazine such as a quiz, other content
such as film or game reviews and also have as little
advertising as possible.
If any, what features of current music magazines
already on the market do you dislike?
Not enough 'other'
content
Too many adverts
Not enough interesting
articles
No 'things to do'

8. For this question I asked each person to name their top five bands or
artists, resulting in 100 votes overall. British band You Me At Six
appear to be the most popular, with American quadrate All Time Low
not coming far behind. Something else I noticed with these results is
the high number of bands which have a female singer and usually are
not that popular in Rock. I think the demand for female lead singers is
something I will include in my magazine as it is what my target
audience want and it also creates a level of diversity.
Which rock bands/artists are you most interested
in?
25
20
15
10
5
Which rock bands/artists
0 are you most interested
in?

9. The pie chart below shows that the majority of people I
questioned do want to read about new artists. This is a
feature I will be sure to include in my magazine.
Would you be interested in reading about
new artists
Yes
No

10. For this question I asked each person to give three
options. Black, red and yellow were the top three colours
that people associate with rock, I will take this into
consideration when choosing colours for fonts and
backgrounds on my magazine.
Which colours do you associate with the rock
genre
12
10
8
6 Which colours do you
4 associate with the rock
2
0 genre

11. The results displayed below show that noise, loud and amp
are the three most popular words associated with the rock
genre. They are all connected to sound, therefore the title
of my magazine will be about sound too as that is
something that will give it recognition.
Which three words would you associate with the
rock genre?
Noise
Loud
Hard
Rough
Amp
Smash
Party
Drugs

12. Punk and pop-punk are clearly the most listened to genres by the
people I surveyed, therefore I will be using bands from that genre in my
magazine. However I want my magazine to be widely
accessible, therefore I will be including a variety of other genres too.
Which sub-genre of rock do you listen to most
7
6
5
4
3
2 Which sub-genre of rock
1
do you listen to most
0

13. From looking at these results it seems that the people I surveyed want
as much content as possible in their ideal magazine. When taking this
into consideration I think that around 55-60 pages would be ideal for
my magazine and its potential readers.
How many pages would be in your ideal music
magazine?
12
10
8
6
How many pages would
4 be in your ideal music
2 magazine?
0
Under 21-30 31-40 41-50 51-60 More
20 than
60

14. Although a number of the people I asked said that adverts were one of
the features in current magazines that they disliked, I asked them this
question to see if there was a certain type of advert that would appeal to
them. The top advert was tour posters, which is the main type of advert
I will use in my magazine.
What type of adverts would you prefer to see in a
music magazine?
New music products
Clothing and fashion
New film realeses
Festival posters
New technology
Tour posters