The document summarizes a double page spread from the magazine Radio Times. It is split into four columns with the main focus on images, including a large central image of Eric and Ernie. The colors used are red, black, white, and grey to create a simple yet bold design. Text is kept concise to appeal to readers who prefer images over large blocks of text. Key elements like headings, bylines, and page numbers follow standard magazine conventions.

1. Double Page Spread-Draft-SLIDESHARE
Colour= Red, Black, White, Grey, Blue
Background= Mainly image focused upon/plain
background colour
Columns= Split up into 4 columns
Main
Title/heading
Main Image
Page Anchor
Secondary
Images
By-Line
Font styles Big,
blocked, serif
Rule of thirds
Sub Heading
Drop Cap
By-Line
Text wrap
Sub Heading
Secondary
Images
Text wrap
Pagination
Main Copyshaped like a ‘U’
Date of
publication
Pagination

2. Double Page Spread
Main Image-This double page spread is
very image based with only the two
people (Eric& Ernie) being in the
foreground. The fact that this is very
image manipulated is to attract maybe a
target audience who do not prefer to
read large amounts of text, even though
there is text not so much, which could
give a stereotypical point in the
readership of Radio Times magazine are
uneducated and are only interested in
purely images.
Main Heading- ‘ERIC, ERNIE & ME’
is main typography here which
illustrates the two men in this
photograph likely to be in the
documentary itself by placing this
here beside it gives new audiences
indication of who this they are.
Colours-The use of colour schemes on this page is very simple with low
key lighting that is used, which gives of an impression that they are
corporate and professional documentary, the use of the positioning of
the image is quirky to alternate there images allowing them to fit the
taste of the audience. The dominate colour is white and black with blue
which is bold and represents a business feel from what they are wearing
too.
and the image itself.
Text wrap-Is used on this
double page spread to allow
the image to be in front
rather than the text first this
enables the audience to
focus again on the image,
but also so it is easier to see.
The way ‘secondary image’
is on a slant to and wrapped
around the text suggests
that Radio Times wants us to
see the image on the left as
well as reading.
Eric & Ernie are the core focus here as
they are exposed to be in more colour
which does not blend in with the
background in comparison to the rest of
the double page spread. Radio Times
may have chosen to do this as the target
audience is predominantly males and
this would suggest that they want to
entice audiences who replicate them.
Sub Heading-Gives the a heading to a
subsection of a particular piece of text
which provides a short brief overview
in what is involved. Here the sub
heading is in a different font
underneath the main heading to
separate and highlight the fact that
what you about to read is linked with
the main copy.
Page Number- is one of the main
key conventions usually on a
magazine which helps the viewers
find out the title name and what
page number it is.
The double page spread has been
split up into 4 columns with fully
justified lines which allows all the
words to be in portion and
displays it better on the screen.
Background-The
background is very neutral,
and plain with a white
backdrop not being able to
see the surrounding of the
location which suggests that
that Eric & Ernie are meant
to be the foreground image
the white/ grey backdrop
allows the audience not to
focus on the background
By-Line- A by-line has been in this
magazine to show who the photographer
of this specific publication is and where
the photograph was taken.
Copy-The copy is very basic and easily
eligible to read with minimal formal
language which suggests this magazine is
colloquial and not hard to interpret
which is suitable for people who lack in
education.
Drop cap-a drop
cap has been
used in the
colour ‘red’ to
emphasise the
importance of
this paragraph/
article which
again draws
readers in.
Page Anchor- ‘In semiology any caption
or key elements that fixes the meaning
of an image and directs the viewer
toward a preferred reading.’ For
example the main heading of the two
men in the middle of the page is placed
just below the two terminal (dead)
areas where most people wouldn’t look
allowing audiences to relate to the main
image and the copy together, by leaving
the terminal areas blank allows the
double page spread to look uncluttered.
Rule of thirds-Radio Times
have followed the
emblematic convention of a
documentary magazine to
allow the attraction of the
audiences gaze to fall on to
these hotspots of the
magazine especially when
this double page spread is
dominantly image lead. For
example the centre focus is
entirely on Eric & Ernie as
they are the attraction to
the viewers of this
magazine, the attention is
automatically draw to the
photograph and it’s
intersection points.

3. Audience & Institutions
Target Audience: The magazine appeals to a mass
audience between the age range from 15-29, however
are to focus more on young listeners.
Social Class: The social class of Radio Times readers
are moderately lower with the magazine only costing
£1.60, also targeting younger teenagers who are still in
education would not be able to afford a higher
magazine price.
Cost of magazine: This magazine would cost £1.60.

4. House Style/Ethos
‘A company's preferred manner of presentation and layout
of written material’
The ethos & house style of Radio Times is represented
through the use of bold colour, image lead magazine and
layout for instance;
Black: Which is bold and attracts attention, is corporate &
professional.
White: Which helps connote an image of purity and new
programmes and ideas, also placed as a backdrop allows us
to focus on the images & copy.
Red: Which is attractive, stands out and gives importance.
The colours throughout the double page spread portrays the
overall image of Radio Times and what they want to reveal
throughout the design, composition and images.

5. Double Page Spread-Draft-SLIDESHARE
Colour= Black, Blue, White, Red
Background= Mainly black, plain background
Columns= Split up into 2 columns, text on one
side, image on another.
Font styles Big,
blocked and
thin, serif
Main
Title/heading
Main Image- Long shot
Rule of thirds
By-Line
Sub Heading
Drop Cap
Secondary
Images
Pagination
Pagination
Main Copy

6. Double Page Spread
Main Image-The main image on this
double page spread is a Olympic
athlete with a long shot camera
shot looking head on, his body
language suggests that he is
determined and ready to go, this
illustrates and creates a meaning
for the audience of his persona and
his ambition. The use of the board
prop suggests that he is interested
in skiing which allows the readers
of this magazine to target audiences
who are image based as there is not
too much copy for them to read.
Sub Heading-Gives the a heading
to a subsection of a particular
piece of text which provides a
short brief overview in what is
involved.
Background-The background is very simple, the page is almost split up into
2 sections the main image and then the copy, the left hand is illustrating
the article with the masthead and the right shows the main image with sub
sections. The foreground image is been seen by the audiences however the
background is very out of focused and not easily distinguishable.
4 Columns-The double page spread
overall is broken up into 4 columns
which gives clarity as the page is
equally proportional and clearly
visible to reduce the cluttered effect.
This allows readers not to be
confused or distracted by too much
text.
Font Styles-The use of
font/typography in this page is very
plain however big and bold to
emphasise the fact that the athlete
is serious and confident. The
standard Ariel sans serif font for
the article helps differentiate the
article and the heading.
Main Heading- The use of the main
heading with the typography being
heavy and bold ‘Hurtling Headlong
to glory’, almost is giving a hidden
signified message to what it is
denoting- ambition and facing it
head on the use of the alteration
allows audiences to immediately
look at the masthead.
Drop cap-has been used 4lines in
to show the emphasise of the first
word ‘it’ starting off with a
statement drawing the readers into
the article. The use of the white
drop cap also coherent with the
rest of the magazine too.
Page Number-are the key
conventions usually on a
magazine which helps the
audiences find out the
title name and what page
number it is.
Copy-The copy is very basic and easily eligible
to read with minimal formal language which
suggests this magazine is suitable for
everyone to read and is not a hard
readership.
Colours-The use of colour schemes on this page is very dull and mysterious which gives of an
impression that Radio Times is very selective in choosing colours. The vibrant red that the athlete's
board and helmet is placed provides a significant meaning for his desire and passion for what he is
doing in comparison to the dark black/ blue background. The use of white typography helps the reader
to read the article and not struggle
Second Images-The secondary
images on the page are in little
extracts of what the athlete does
to keep fit- this breaks up the
article alone to help audiences
navigate through the page.
Rule of thirds-Radio Times have
followed the representative
convention of a music magazine to
allow the attraction of the audiences
be attracted to the hotspots of the
magazine. For example the first spot
draws attention to the masthead
and what the article is about.

7. Audience & Institutions
Target Audience: The magazine appeals to a mass
audience between the age range from 15-29, however
are to focus more on young listeners.
Social Class: The social class of Radio Times readers
are moderately lower with the magazine only costing
£1.60, also targeting younger teenagers who are still in
education would not be able to afford a higher
magazine price.
Cost of magazine: This magazine would cost £1.60.

8. House Style/Ethos
‘A company's preferred manner of presentation and layout
of written material’
The ethos & house style of Radio Times is represented
through the use of bold colour, image lead magazine and
layout for instance;
Black: Which is bold and attracts attention, is corporate &
professional.
White: Which helps connote an image of purity and new
programmes and ideas, also helps stand out with the black
backdrop allowing focus on the images & copy.
Red: Which is attractive, stands out and gives importance.
The colours throughout the double page spread portrays the
overall image of Radio Times and what they want to reveal
throughout the design, composition and images.