Through completing this coursework, the student learned how to use several new technologies. They used WordPress to create a blog, SurveyMonkey to develop a survey for market research, and Photoshop and InDesign to design elements of their final product like a reader profile, front cover, and double page spread. The student gained experience with social media for sharing work and conducting research online. They learned technical skills like using layers and tools in Photoshop and formatting columns and styling text in InDesign.