Bauer Media Group would be well-suited to distribute a new music magazine called "Selected". As a large, multinational media corporation with over 300 magazine titles and revenues of 2.8 billion euros, Bauer Media has extensive experience and resources for distribution. They employ over 6,400 people across creative, marketing, management and distribution roles. While BBC Media and Times Inc. are also major media institutions, their focus or smaller size may limit their promotion of a new magazine brand.

1. Q3. What kind of
media institution
might distribute
your media product
and why?

2. What are Media
Institutions?
A media institution is an established, often-profit based organization,
that deal in the creation and distribution of advertising, entertainment
and information, people who produce different forms of media. The term
‘media institutions’ are usually the people who have a role in the
production of media text. This can cover a huge amount of ground. A
brief list would include:
- Companies/organizations
- Producers
- Distributors
- Marketing
As well as editors, directors, scriptwriters and screenwriters.

3. Bauer Media
Bauer are a multinational media corporation whose business
interests are global – H. Bauer Publishing, part of the oligopoly
of magazine publishers are the magazine publishing division
whose other media interests include Bauer Radio and Box
Television (50% owned by C4). Bauer Media is most famous
for magazines such as Q, Kerrang and Take a break. They
identifies the broad range of brands they own which includes
300 magazine titles - initially Bella in 1987. Bauer Media
Group’s turnover in 2013 was 2.8 billion euros employing over
6,400 personnel from creative to marketing, management to
administrative staff to distribution, manufacturing and
production.

4. Time Inc. (IPC Media)
Time Inc. is one of the world's leading media companies, with a
monthly global print audience of over 120 million and worldwide
digital properties that attract more than 120 million visitors each
month, including over 50 websites, the ‘award winning’ websites
popularity is growing all the time. IPC media, which is one of the
branches of the mother company, are well known for the
production of many different magazines such as NME, uncut and
What’s on TV. There are over 60 iconic media brands that
captivate and inspire millions of people every day across print,
online, mobile, etc. Pinpointing exactly how far Time Inc. UK's
roots stretch back into the midst of publishing history is a
complicated business. The IPC was formed in 1963 following the
merger of the UK's three leading magazine publishers - George
Newnes, Odhams Press and Fleetway Publications - who came
together with the Mirror Group to form the International Publishing
Corporation (IPC).

5. BBC Media
BBC Media is most famous for producing the worlds
best - selling classical music magazine. BC Music
Magazine is a monthly magazine. The first issue
appeared in June 1992. BBC worldwide, the commercial
subsidiary of the BBC was the original owner and
publisher together with the Warner Music Enterprises
during its initial phase. Immediate Media Company has
been the publisher since 2012. The magazine reflects
the broadcast output of BBC Radio 3 being devoted
primarily to classical music, though with sections on jazz
and world music. Each edition comes together with an
audio CD, often including BBC recordings of full-length
works. The magazine's circulation is 37,530. Profits "are
returned to the BBC”. They attract a niche audience.

6. For my music magazine
‘selected’ I would like Bauer
Media Group to distribute it
because they are more
established than the others I
have researched, their figures
are higher and they are known
to be more successful.
BBC Media and Times Inc. are
also very successful but I feel
like they wouldn't’t advertise my
magazine as well as I would
want them to.