Bauer Media is a large multinational media company located in Germany that publishes popular magazines such as FHM, Heat, and Empire. It also owns radio stations and music magazines. IPC Media is a UK publisher established in 1958 that owns magazines including Nuts, NME, and TV Times. Future Publishing publishes magazines focused on films, games, and technology such as Total Film and TechRadar. Development Hell and BBC Magazines are smaller UK publishers that focus on electronic music and TV/film respectively. Studying media institutions provides insight into their functions and differences based on the genres they cover.

1. MAGAZINE INSTITUTIONS
Bauer Media
 A multinational media company located in Hamburg, Germany
and is active in 15 different countries, Bauer started in the UK
with a magazine titled Bella in 1987, Bauer took over FHM in
1994 which has become the best selling international multi
platform brand. Bauer media also runs popular Radio stations
such as Kiss FM and Magic 105 point 4.
 Bauer Media’s revenue since establishment is €2.129Billion .
 Bauer Media’s most popular magazines are
FHM, Heat, Zoo, Match and Empire.
 Bauer owns 2 music magazines including Mojo and Kerrang!
Which have huge success rates in the UK Mojo being Britain's
best monthly seller.

2. IPC Media- (International Publishing Corporation)
 Established in 1958 in the UK, originally began growing by
publishing newspapers. IPC was sold to Cinven for £860m in
1998 being one of the largest management buyouts in the
UK.
 They published Nuts in 2004 which was the world’s first ever
men’s weekly magazine, NME, Look, TV Times and Now are
big features within IPC being their most successful
magazine/ websites.
 NME and Uncut are the only music magazines that IPC
publishes.

3. Future Publishing
 Most popular magazines- Classics monthly, Classic Rock,
Total Film, SFX, Games Master and also magazines for
games consoles such as Nintendo, Xbox, PlayStation.
 Founded in 1985, they are successful not only from prints;
they are also owners of very popular websites like TechRadar
and T3.
 Future Publishing sells 10 music magazines in the UK
featuring Classic Rock, Rhythm and Metal Hammer; they
also publish 1 magazine in Australia.

4. Development Hell
 Created in 2001, based in London
 Development Hell is an individual publisher owning only one
magazine being “MixMag”.

5. BBC Magazines
 BBC magazine includes the latest news/ sneak peaks of their
latest TV programmes on all the BBC channels such as news
about Top Gear, Doctor Who, Eastenders which are all very
popular TV shows produced by the BBC.

6. Why would an institution want to publish
more than one magazine?
When an institution increases publishing numbers, this will
cause benefits of an increase in profits, a larger audience and
people learning more about the institution and other
magazines that it publishes. Overall when increasing
publishing of more than one magazine this is strongly
beneficial.

7. What are the advantages for a company of
offering their audiences cross-media links?
The benefits of this are that the company will gain a larger
audience with a range of different genres attracting people of
all different ages. With a larger audience the company will
make a larger amount of money and become largely known.

8. Why is the study of institutions useful?
It allows people to understand the function of
institutions, which is very interesting and also provides us with
information about different institutions and how they are all
different depending on what genre of magazines they publish.