Bauer Media Group and IPC Media are two potential media institutions that could distribute a new music magazine. Bauer Media Group operates magazines and television channels internationally, including channels focused on music. IPC Media is the largest magazine publisher in the UK, selling over 350 million copies annually. The document recommends Bauer Media Group as the best choice to distribute a new electronic/dance music magazine, as they could help expand their target audience to include teens and young adults, and have experience promoting a wide range of music genres and artists across different media.