The magazine aims to represent females aged 16-24 in a way that breaks negative stereotypes. On the cover, the magazine uses a serious image of a model named Izzy wearing modest, black clothing and little makeup to portray young women as powerful and independent. Inside articles feature role models for young women to aspire to for positive reasons. Another article interviews Eden, a 30-year-old indie artist, to represent older musicians and discuss serious issues in the music industry. Eden wears modest clothing and gazes at her guitar to signify experience, while still relating to the target audience. The magazine aims to portray people of different ages and genders in a way that challenges common stereotypes.

1. How does your magazine represent certain groups?

2. My magazine is aimed at teens/young adults aged between 16-
14 still in full time or part time education. This age group
comes with many negative stereotypes. That all people aged
between 16 – 24 are trouble makers. That there all in gang and
go out of there way to cause bother. That there moody, lazy
and law breakers.
My magazine is aim mainly at a female audience. Females aged
between 16-24 tend to have negative stereotypes surrounding
them such as they all wear skimpy clothing and will go out of
there way to get attention from anyone. That they all wear to
much make-up and are girly. The media franchise often
supports these stereotypes publishing stories reputedly on
teen pregnancy and producing movies such as Mean Girls, St.
Tinian's and Clueless. Or on the other end of the spectra they
are “chav’s” this term being used reputedly over time to
describe a person who is of young and of lower-class typified
by brash and loutish behaviour.
My magazine brakes these stereotypes by having a simple and
sophisticated look. It shows women as being independent
intelligent beings. It shows that although I some cases these
stereotypes are true in most there in factual and narrow
minded. My magazine defies stereotypes usually reinforced by
magazines such as top of the tops my magazine shows teens
and younger women in a different manner.
Also most magazines aimed at a specific genre like mine use
colours stereotypically associated with that gender such as
pink for girls and blue for boys my magazine uses monotones
and red. These colours represent a blank canvas. My magazine
is a magazine to break stereotypes and make females feel
inspired and empowered.

3. Unedited Image From Shoot
In my magazine females aged between 16-24 are the dominated social group that is
represented. To defies stereotypes instead of using images that would support stereotypes I
used a model called Izzy. When we were in are photo-shoot I asked her to be very serious. Her
image is on the cover to represent females as powerful and independent these being
stereotypy's typically associated with men. My magazine has role models in side, people that
young women can aspire to be like for all the right reasons. I still asked her to dress in modern
clothing but black, together we chose a black turtle neck as the black and white filter that was
applied to the cover image really mad her stand out as the focal point. I asked her not to wear a
lot of make-up and to wear her hair natural. This also breaks many stereotypes associated with
girls of her age. By using natural beauty it also gives positive body image messages to my target
audience.
I other than gender I also represented age in my
magazine. In my interview with Eden serious matters are
discussed such as the music industry and how if can effect
and artist. Eden is a representation of an older indie artist
being around 30. This is shown firstly through her
clothing being more modest with long sleeves. The guitar
is a representation of the authenticity associated with
music produced by more experienced artists. She gazes at
her guitar as if to reminisce on old performances. I broke
once again many stereotypes associated with artists 28+.
She is still in modern clothing to relate with the
magazines target audience but as she is and indie artist I
asked her to wear bold prints as this is something
generally associated with artists for the genre. I didn't
make her to old as it is easier for my target audience to
relate to someone close to there own age.