This document discusses the target audience for a media product. It explains that the magazine cover features both older rap groups like Wu Tang Clan and newer groups like Odd Future to appeal to audiences aged 16-30. The model, Haessa, is depicted wearing an ASAP Rocky sweater to relate to the audience and recognize popular artists. Her posture is designed to look appealing yet serious to both younger and older viewers. Gender, dress, posture, and featured artists are all aimed at attracting the intended audience and reflecting the magazine's content and topics.

1. QUESTION 4: WHO WOULD BE THE
AU D I E N C E F O R YO U R M E D I A
P RO D U C T ?
Pauline Marie Standley

2. MEETING ALL AGES.
 Since my magazine is attracting people from the age of 16 to 30 I
have included old and newer rap stars on the front cover. I have
included people such as Wu Tang Clan which is aimed at the older
audience since they are an older rap group. However, I have included
people like Odd Future, which are the equivalent to the younger form
of Wu Tang. This ensure that I meet my social groups demands in all
ages ranges.

3. DRESS AND POSITIO N
 On my front cover, I have decided to use Haessa, this is because
her sense of fashion matches the magazine ethos, which is normally is
quite gold and outstanding colours or some sort of involvement with
another artist. Haessa is wearing and ASAP rocky sweater, a well
known rap artist, which the audience can choose too recognize and
relate to.

4. POSTURE
 When positioning haessa, I had to try and make her look appealing
to the wide age range, therefore I went against the typical conventions
and made her look down rather than straight into the camera,
although still having a slight serious expression on her face, it can
remove the inferior vibe it holds and allows it to look more appealing
to the younger audience as well as the elder.

5. WHY HAVE I DONETHIS?
 The posture and the dress sense is purely all there to attract the
audience and make them want to buy my magazine. I have done this
so it reflect my magazine content, serious but with a touch of relaxed
topic. This can be seen in my double page spread, since the topic is
“Sticking up for my IDOL” the relaxed topic but yet finishing with
“for his decision on coming out as gay” the more serious light shining
through.

6. GENDER
 Most rap magazine readers are said to be male, however, I am trying to
let my magazine be less niche and more open. This can be seen with the
choice of model on my front cover, it is argued that females are put on
many magazine covers to attarct males but in the case, she is fully clothed
and not trying to attract male readers in that sense. This can be a massive
change for most male focused magazines and may not be successful, this
is why I rely on my conventions to attarct males, such as including bands
that attract males such as Wu Tang, Odd Future and The Weekend.