This document profiles three potential members of the target audience for a media product: - Georgia Ozanne, a 17-year-old who loves going to concerts and uses Spotify to keep up with the latest music trends. Her favorite band is Catfish and the Bottlemen. - Annabel Furby, a 17-year-old college student who enjoys baking, reading, and listening to music. She goes to 5-6 concerts per year and enjoys the live music experience. Her favorite song is "7" by Catfish and the Bottlemen. - Jack Ratcliffe, a 17-year-old who attends college and plays in the band. He has diverse music tastes and uses Spotify to

1. Who would be the audience
for your media product?
QUESTION 4

2. Georgia Ozanne
• Georgia was a member of my
target audience who I already
looked at for my research
before production.
• She loves music and is always
going to concerts.
• She listens to music all the time
and uses Spotify to do so. It
also helps her to keep up with
the latest music trends with the
playlists.
• She recently went to a Catfish
and the Bottlemen gig at
Victoria Warehouse and posted
this picture from the concert,
on Instagram.
• Her favourite song has changed
to fallout by Catfish because it
is so funky.
• She also went to see The 1975
at Manchester M.E.N Arena and
describes it as “amazing”.

3. Annabel Furby
• Annabel is some one who fits my target audience.
• She is a 17 year old college student who studies Business at
level 3 BTEC.
• Her general hobbies include baking, reading and listening to
music.
• She is a kind person who is very laid back and doesn’t let
anything get her down.
• She loves music and tries to go to concerts as often as possible-
5-6 times a year. She has seen artists such as, The Courteeners,
Catfish and the Bottlemen, Busted, Two Door Cinema Club and
has recently booked tickets to see The Wombats for the third
time.
• She says that she enjoys the vibe at concerts and cant get
enough of The Wombats because they are “even better live” and
they really get you involved.
• Annabel likes to listen to music wherever she is and worked out
she listens to almost 5 hours of music in a typical weekday.
• Her favourite song is 7 by her favourite band Catfish and the
Bottlemen because she loves vocals and its so catchy
• She uses Spotify to listen to her music because it is free and it
has all the music she likes
• She said she prefers established bands because they create
music suited better to their audience. Despite this, she did say
she likes some new bands that bring something different.

4. Jack Ratcliffe
Jack is someone who fits my target audience.
He is 17 and attends Birchwood college. He
takes BTEC music & English Literature and is
part of the college band as lead singer and
sometimes plays base guitar.
He likes an array of music from NIRVANA to
The Wombats.
His vibe is very calm and he is really easy to
talk to- also able to bring in humour to a
conversation when needed.
He uses Spotify to listen to music and likes to
take the opportunity to share new music with
his friends in his free time.
Music is an escape for jack and he like to
listen to it sometimes as company when he is
alone.
He performs in the college gigs and has
recently posted a picture on Instagram of one
of the 50’s themed events.
He doesn’t have a favourite song but says
that any song that moves him is a good one.
He does really like some alternative music
and doesn’t necessarily follow the crowd in
terms of music and style.