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Quantitative media analysis homework
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- 2. Quantitative Research... • Quantitativeresearch is a summary of questions that aims to gather a range of short answers. This method of questions aims to get answers faster which is helpful as it is a quicker mode of research.
- 3. Primary & Secondaryresearch • I have used both Primary and Secondary research to ensure I receive the most effective feedback. • Primary research is any research that you have done personally, where as, Secondary research is research that has already been done by others, that you then go onto use. These forms of research can be found through videos, blogs, the internet, questionnaires, etc...
- 4. Type of researchI am undertaking... • I used object-orientated questions so that I would have a better understanding of what peoples opinions are on opening titles. • This would then help me to construct my opening title sequence as I will have a clear knowledge of what people want to see and what they don’t want to see.
- 5. 1. What isyour gender? Gender Female Male •The balance of gender was evidentially more females then males. •This could have an effect on the results that you want to get depending on whether your intro is aimed towards a female demographic or a male one. •However, these results are fine as my intro is aimed towards a both genders.
- 6. 2. What agecategory do you fall under? Age Category 10-20 cat 21-30 cat 31-40 cat 41-50 cat 51-60 cat Over 60 cat •There is a somewhat even spread of candidates from the older age groups, with the majority of results coming from my target demographic for my intro which is 10 – 20 category. • I would of liked to get more results from the older categories though as this may come in handy for the future, however I am happy with the results I got.
- 7. 3. What ethnicgroup do you belong to? Ethnic Group White British Black British •The majority of my candidates where White British. With the exception of one. •This has no real effect on my results.
- 8. 4. Where doyou live? Home Arundel Wallington Banstead Tadworth Surrey Nork •There was quite an even spread of where different people lived. •This will also not have an overall effect on my intro, apart from the audience recognising the locations and symbolising them with key themes and issues in my intro.
- 9. 5. Which ofthe following best describes your current occupation? Occupation Part Time Student Full Time Student Employed Unemployed Other •The reason for there being 12 results instead of 11 is because one of the full time students also has a job. •However this once again doesn’t have a great impact. •It would of been better to get more results from employed people as they may have a better understanding of some of the themes and issues in my intro.
- 10. 6. Have youever done a media/film based subject? Subject Yes No •The majority of candidates have done a media/film based subject before. •This is beneficial for me as the audience will have a greater knowledge of what I have encoded into my intro and the reason behind that.
- 11. 7. Do youunderstand what is meant by the term “Social Realism” “Social Realism” Yes No •The majority of the candidates know what the term means, or have some understanding which is also beneficial to me as they will be able to connect more with why I have used certain themes and issues and how they link into Social Realism.
- 12. 8. Do youthink Social Realism films depict life as it really is? Sales Yes No •The majority thought that they did, however I was surprised that 4 people said they it didn’t. •To further this result I would want to ask those people why they though that Social Realism films don’t depict life as it really is so that my intro will be able to efficiently.
- 13. 9. Which ofthe following Social Realism films have you seen? Films Trainspotting London to Brighton Kes Half Nelson AdULTHOOD KiDULTHOOD Fish Tank Nil by Mouth This is England Shifty Billy Elliot None of the above •It is a good thing that most people have seen a lot of these Social Realism films. •This is because they will be able to identify key aspects that they have seen in these films and compare it to my intro. •I can also ask them what they liked about these films and take their answers intro consideration when making my intro.
- 14. 10. Are youfamiliar with any of the following Social Realist directors? Directors Danny Boyle Paul Andrew Williams Ken Loach Shane Meadows Stephen Daldry Eran Creevy Ryan Fleck None of the above •The most popular director was Ken Loach. •The results from this question have no real effect on my intro.
- 15. 11. Do youknow where Social Realism films are usually screened? Screened Yes No •Most of my candidates knew where the films are screened. •These results do not have much of an effect on my intro. •If anything it would be wear to screen my film if I was to make one.
- 16. 12. Do youenjoy watching films? Watching Films Yes No Sometimes •The majority of the people said yes, with the acceptation of one person saying ‘sometimes’. •These results are want I wanted to achieve as it’s evidentially good that they enjoy watching films.
- 17. 13. How oftendo you watch films? How Often Never Once a week Three times a week More than three times a week Once a month Three times a month More than three times a month •The results from this question do not have a great impact on my target demographic or what I would need to include in my intro.
- 18. 14. What genresdo you enjoy? Genres Horror Comedy Romance Documentary Action Adventure Drama Social Realism Animation Sci-Fi Fantasy Musical Crime Other •From my results I can see that the favourite genre was Comedy. •However, some of them did like Social Realism as well which is beneficial for me as that is the genre that my intro comes under.
- 19. 15. How oftendo you go to the cinema? Cinema Once a week Every two weeks Once a month Every two months Every six months Once a year Never •From my results I can see that my target demographic to not go to the cinema all that often. •This doesn’t have a negative impact on what I was trying to achieve.
- 20. 16. How doyou consume the films you watch mostly? Consume DVD Cinema Online downloads Online streaming i.e. Netflix/ Amazon Prime Illegally Other •The results show that most people consume the films that they watch mostly through online steaming. •If I was to make a whole film then this we effect me as I would know how to market it better so that more people would see it.
- 21. 17. Where doyou watch Social Realism films? Watching Social Realism films Never watched one Cinema DVD Online streaming i.e. Mubi Illegally Other •Most of the people watch Social Realism films through an online streaming website called ‘Mubi’. •This would be beneficial to me if I was to make a Social Realism film and not just an intro as I would know how to make it the most accessible.
- 22. 18. Do youfind Social Realism films easily accessible? Accessible Yes No •I would want to carry out further investigation into why people believe that Social Realism films aren’t as accessible as mainstream ones and how this can be changed.
- 23. 19. What themes/issuesdo you consider to be underexplored in films? Themes /Issues Rebelion Nature and Nurture Jealousy Robbery Class and Status Kitchen sink realism Abortion Poverty Other •This question is important for my research as it gives me ideas of what themes and issues to incorporate into my intro and will be popular with my target demographic.
- 24. 20. What types/groupsdo you consider to be underrepresented in films? Types/Groups Gender Age Ethnicity Sexuality Class and Status Regional Identity Physical ability/disability •I asked this question as I wanted to have some extended knowledge on what types/groups of people that I should include in my intro and explore more in depth so that my target demographic would be satisfied.
- 25. 21. What aspectsof British culture do you feel could be well explored in film? Aspects of British Culture Family School Religious Life Philosophy Sport Politics Other •This is another question that has an impact on my intro as it gives me knowledge of what my target demographic want to see more of, therefore, I will once again be able to satisfy their needs by including it.