The review article discusses the implementation and challenges of Quality by Design (QbD) in pharmaceutical development, highlighting the industry's transition from traditional Quality by Testing (QbT) to a more science-based approach that improves process understanding and control. It emphasizes the need for a comprehensive understanding of critical process parameters and the identification of critical quality attributes to ensure product safety and efficacy, while addressing regulatory concerns and the complexities involved in drug manufacturing. The article aims to provide insights into QbD principles and the necessary strategies for effective implementation in the pharmaceutical sector.