The document summarizes feedback received from various sources on a film poster: - Feedback from Facebook and YouTube noted issues with the poster size, lack of information like age rating, credits placement, and background. A focus group added the poster needed more color and conventions. - Positive feedback highlighted the appealing font, suitable background color, and professional credits. Negative feedback suggested shrinking the main image and including a certificate. - In response, the poster was updated with a minimized main image, added information like sponsors and rating, moved credits, and added a faint border to the background to make it more effective. The title size was also increased to stand out more.

1. Q.4 What have you
learn from your
audience feedback

2. Feedback from Facebook

3. Feedback collected - Facebook
Our Group created a Facebook page in order for us to a variety of feedback
from the public.
From the feedback collected we realised :
- We had not paid enough attention to the size of the title but only focused
on the font which would match our genre
- - We did not add enough extra information such as the certificate of our
film. Previously we had done audience research allowing us to identify
who we are targeting.
- - There is no border or frame around the background. This makes the
Poster to not look as professional
- - When we created the credits we did not know exactly where to put it as
the poster has not frame therefore this lead to the credits not looking
professional which was identifies by the public

4. Feedback from YouTube

5. Feedback collected - YouTube
Another social media website we used to collect audience feedback
was YouTube. This was useful as many the video can go viral
allowing feedback form many people world wide. From our
YouTube response we were given a mix of positive and negative
comments
- We received positive feedback such as the font used for the title
being ‘Ghastly Panic’ was appealing as it gives off a scary effect
- The background colour suits the genre as it is seen to be dusky and
Gory
- The credits used looks professional
- The image used needs to be shrunken down as it covers the actors
name above

6. Focus Group Comments
“There needs to be a certificate given to show the age
rating.”

7. Feedback collected – Focus Group
From the qualitative feedback collected from my focus group we
have gathered positive and negative information such as:
- Typical conventions of film poster such as the film rating need
to be included as it does not look professional and can be
easily identified
- Members within my focus group thought the black
background signifies mystery narrative
- We need to add more colour to the background to make the
poster more affective
- The font used gives a spooky effect which matches our
psychological thriller genre.

8. Overall how we improved
Overall we have taken on all feedback given from our target
audience and the public.
We have made several changes such as minimizing the size of
the still image of our male protagonist in order for it not to
clash with the names at the top
In addition we have added more extra information such as
who sponsored the film, the certificate our film has been
given and also moved the credits up in order to create
space

9. We have also created a faint border around the poster
as we used a dark gradient and used a grunge
background that has been feathered making it faint
to see. This was done in order to make the poster to
look more effective other than the background being
plain
We have also increased the size of the title allowing it
to stand out more but not to over power the image
used for the poster
Overall how we improved

10. Comments made after changes