3. • The first thing I created for my marketing campaign is my theatrical
poster. I created a theatrical poster to give then audience a overview
of who is involved in the film and who the main character is. I relived
feedback from my classmates and the majority of them said that thye
dominant image is very as they said it give it a scene of suspense and
mystory. However, some of my classmates have said that the billing
blacks are not very detailed. Overall, I think my theatrical poster was
effective because my feedback was mostly positive despite the billing
blocks not being very detailed. One thing I could improve on in the
future is to make sure the my billing blocks are more detailed. One
thing I could do to improve it is to maybe say who produced it.
4.
5. • The next thing I created for my marketing campaign is a DVD cover for
my film. I wanted to create a DVD cover to help create anticipation for
the audience is it will them exited for them own the film themselves. I
received feedback from some of my classmates and most of them
think it was a little bit repetitive is I had the same dominant image
and they would of liked to see something else. Overall I thing my DVD
cover was effective because I think having the same font style and
having the tagine helped create cohesion between my cover and
theatrical poster. Even though having the same dominant image as
the theatrical poster on my DVD cover to help create cohetion, next
time, I could maybe have another photo with the same character.
6.
7.
8.
9. • The last thing I created my marketing campaign is my Facebook page. I
choose a Facebook page out of all of the other social media site is because
Facebook has been around for much longer them for example Instagram or
snapchat and I think that Facebook will have the bigger audience and my
questionnaire I created said that the majority of the people who see a film
being promoted is on Facebook. I received feedback form my classmates
and the majority of them said that they liked the build up to the theatrical
poster reveal. However my Facebook page did gain as many followers then
expected and one thing I could improve on is to maybe upload some more
photos of the film or maybe some teaser clip to help boost the awareness
of the film coming out in the future. Overall I think my Facebook page was
effective because adding some quotes about freedom helped create some
hype for the poster reveal and it helped create cohesion with the tagline of
the on my theatrical poser and DVD cover and unloading my theatrial
poster to my Facebook page also creates cohesion because it will let the
audience know that it is the same film is the same main character as they
seen on the print version and the same font style.
