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oIntroduction
oProsocial behavior
Vs Altruism
oTypes
oBenefits
oCauses
oInfluence On
Prosocial Behavior
oThe Bystander
Effect
oHow To Take
Actions?
oConclusion
 Prosocial behaviors are those intended to help other people.
 These actions are characterized by a concern for the rights, feelings, and
welfare of other people.
 Behaviors that can be described as Prosocial include feeling empathy
and concern for others.
 It include a wide range of actions such as helping, sharing, comforting,
and cooperating.
 The term itself originated during the 1970 and was introduced by social
scientists as an antonym for the term antisocial behavior.
 Altruism is often seen as a form of Prosocial behavior, but some experts
suggest that they represent different concepts.
 While Prosocial behavior is seen as a type of helping behavior that
ultimately confers some benefits to the self, altruism is viewed as a form
of helping motivated purely out of concern for the individual in need.
Others argue, however, that reciprocity actually does underline many
examples of altruism or that people engage in such seemingly selfless
behaviors for selfish reasons.
 For example, a person might engage in altruism to gain the acclaim of
others or to feel good about themselves.
 While Prosocial behavior is often presented as a single, uniform
dimension, some research suggests that are different types. These types
are distinguished based on why they are produced and include :
1. Proactive: These are Prosocial actions that serve self-benefitting
purposes.
2. Reactive: These are actions that are performed in response to
individual needs.
3. Altruistic: These include actions that are meant to help others without
any expectations of personal gain.
 In addition to the obvious good that Prosocial actions do their recipients,
these behaviors can have a range of beneficial effects for the “helper” :
1. Mood-boosting effects : Research has also shown that people who
engage in Prosocial behaviors are more likely to experience better
moods. Not only that, people who help others tend to experience
negative moods less frequently.
2. Social support benefits : Having social support can be crucial for getting
through difficult times. Research has shown that social support can
have a powerful impact on many aspects of wellness, including
reducing the risk of loneliness, alcohol use, and depression.
3. Stress-reducing effects: Research has also found that engaging in
Prosocial behaviors helps mitigate the negative emotional effects of
stress. Helping others may actually be a great way to reduce the impact
of stress in your life.
 Psychologists suggest that there are a number of reasons why people
engage in Prosocial behavior.
1. Evolutionary influences: Evolutionary psychologists often explain
Prosocial behaviors in term of the principles of natural selection. While
putting your own safety in danger makes it less likely that you will
survive to pass on your genes, kin selection suggests that helping
members of your own genetic family make it more likely that your kin
will survive and pass on genes to future generations.
2. Personal benefits: Proscial behaviors are often seen as being
compelled by a number of factors including egoistic reasons, reciprocal
benefits and more altruistic reasons.
3. Reciprocal behavior : The norm of reciprocity suggests that when
people do something helpful for someone else, that person feels
compelled to help out in return. This norm developed, evolutionary
psychologists suggest, because people who understood that helping
others might lead to reciprocal kindness were more likely to survive and
reproduce.
4. Socialization : In many cases, such behaviors are fostered during
childhood and adolescences as adults encourage childreen to share,
act kindly, and help others.
 Experts have discovered a number of different situational variables that
contribute to Prosocial behaviors.
1. Fear of judgment or embarrassment
2. How other people respond
3. The number of people present
 Characteristics of the situation can also have a powerful impact on
whether or not people engage in Prosocial actions.
 The Bystander effect is one of the most notable examples of how the
situation can impact help others.
 The bystander effect refers to the tendency for peple to become less
likely to assist a person in distress when there are a number of other
people also present.
 Prosocial behavior can have a number of benefits.
 It ensures that people who need help get the assistance they need, but it
can also help get the assistance they need, but it can also help those
performing Prosocial asctions feel better about themselves.
 While there are obstacles that sometimes prevent such actions, research
suggests that acts of kindness and other Prosocial behaviors are
contagious.

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Prosocial Behavior

  • 1.
  • 2. oIntroduction oProsocial behavior Vs Altruism oTypes oBenefits oCauses oInfluence On Prosocial Behavior oThe Bystander Effect oHow To Take Actions? oConclusion
  • 3.  Prosocial behaviors are those intended to help other people.  These actions are characterized by a concern for the rights, feelings, and welfare of other people.  Behaviors that can be described as Prosocial include feeling empathy and concern for others.  It include a wide range of actions such as helping, sharing, comforting, and cooperating.  The term itself originated during the 1970 and was introduced by social scientists as an antonym for the term antisocial behavior.
  • 4.  Altruism is often seen as a form of Prosocial behavior, but some experts suggest that they represent different concepts.  While Prosocial behavior is seen as a type of helping behavior that ultimately confers some benefits to the self, altruism is viewed as a form of helping motivated purely out of concern for the individual in need. Others argue, however, that reciprocity actually does underline many examples of altruism or that people engage in such seemingly selfless behaviors for selfish reasons.  For example, a person might engage in altruism to gain the acclaim of others or to feel good about themselves.
  • 5.  While Prosocial behavior is often presented as a single, uniform dimension, some research suggests that are different types. These types are distinguished based on why they are produced and include : 1. Proactive: These are Prosocial actions that serve self-benefitting purposes. 2. Reactive: These are actions that are performed in response to individual needs. 3. Altruistic: These include actions that are meant to help others without any expectations of personal gain.
  • 6.  In addition to the obvious good that Prosocial actions do their recipients, these behaviors can have a range of beneficial effects for the “helper” : 1. Mood-boosting effects : Research has also shown that people who engage in Prosocial behaviors are more likely to experience better moods. Not only that, people who help others tend to experience negative moods less frequently. 2. Social support benefits : Having social support can be crucial for getting through difficult times. Research has shown that social support can have a powerful impact on many aspects of wellness, including reducing the risk of loneliness, alcohol use, and depression.
  • 7. 3. Stress-reducing effects: Research has also found that engaging in Prosocial behaviors helps mitigate the negative emotional effects of stress. Helping others may actually be a great way to reduce the impact of stress in your life.
  • 8.  Psychologists suggest that there are a number of reasons why people engage in Prosocial behavior. 1. Evolutionary influences: Evolutionary psychologists often explain Prosocial behaviors in term of the principles of natural selection. While putting your own safety in danger makes it less likely that you will survive to pass on your genes, kin selection suggests that helping members of your own genetic family make it more likely that your kin will survive and pass on genes to future generations. 2. Personal benefits: Proscial behaviors are often seen as being compelled by a number of factors including egoistic reasons, reciprocal benefits and more altruistic reasons.
  • 9. 3. Reciprocal behavior : The norm of reciprocity suggests that when people do something helpful for someone else, that person feels compelled to help out in return. This norm developed, evolutionary psychologists suggest, because people who understood that helping others might lead to reciprocal kindness were more likely to survive and reproduce. 4. Socialization : In many cases, such behaviors are fostered during childhood and adolescences as adults encourage childreen to share, act kindly, and help others.
  • 10.  Experts have discovered a number of different situational variables that contribute to Prosocial behaviors. 1. Fear of judgment or embarrassment 2. How other people respond 3. The number of people present
  • 11.  Characteristics of the situation can also have a powerful impact on whether or not people engage in Prosocial actions.  The Bystander effect is one of the most notable examples of how the situation can impact help others.  The bystander effect refers to the tendency for peple to become less likely to assist a person in distress when there are a number of other people also present.
  • 12.  Prosocial behavior can have a number of benefits.  It ensures that people who need help get the assistance they need, but it can also help get the assistance they need, but it can also help those performing Prosocial asctions feel better about themselves.  While there are obstacles that sometimes prevent such actions, research suggests that acts of kindness and other Prosocial behaviors are contagious.