SlideShare a Scribd company logo
Hi, my name is
Laennec Abello
I am here to present potential product that can be
sold in Amazon
• Product Objectives
• Potential Poduct
• Profitability of the Product
• Key Features and Benefits
• Summary
AGENDA
In choosing for a product to be sold in Amazon, below are the
objectives / key considerations to keep in mind
• The product should not be seasonal
• There is room for competition in terms of revenues, sales
and reviews
• The product should not be patented, hazardous and
eligible for advertising
• The product should not be breakable, electronic and
seasonal
• The product should be light weight and can be improved
• Profitability margin should not be less than 30%
PRODUCT OBJECTIVES
STEP 2
• Potential Product - FOLDABLE PICNIC BASKET with BLANKET
POTENTIAL PRODUCT
• Why choose this product? This is the product I am putting
on the table to be sold in Amazon for the following reasons:
⚬ This product, though labeled as foldable picnic basket
can be used not just for picnics but for any outdoor
activities like traveling, watching concerts, shopping,
etc.
⚬ It comes with blanket which you can use anytime you
want to rest outdoor and ensure you are sitting/lying on
a clean ground
POTENTIAL PRODUCT
⚬ The product is not seasonal. Based from google trends,
there is a demand throughout the year
POTENTIAL PRODUCT
90 days demand
1 year demand
• Again, why choose this product? Aside from the ones
above
⚬ I analyzed how this product compares with others
■ Revenue - top vendors earns a minimum of $7000
■ Sales - average sales volume for this product is
1040 sales
■ Review - thers is a potential for competion as
average reviews is only 295
⚬ Definitely this product is neither breakable nor
electronic. This is not patented and not hazardous
⚬ In terms of improvement, based from the reviews we
can improve on the packaging, ensuring customer
service is better, provide more information on the
capacity of the product
POTENTIAL PRODUCT
Even though how nice the product is, bottomline it is important
that the product is profitable enough for our Amazon Sellers.
For this particular product, I've searched in Alibaba and found
3 potential suppliers. Based from the prices provided, we can
more or less earn roughly 44%. Profitable enough, right?
PROFITABILITY OF THE PRODUCT
This particular picnic basket with blanket I am proposing have
the following features and benefits:
• Definitely stylish compared to ordinary picnic basket
• This basket folds completely flat for easy storage
• This basket has superior insulation and and leak proof
liners
• This can hold food hot or cold for hours
• This basket has well designed handles for strength and
comfort
KEY FEATURES & BENEFITS
Not seasonal
Min $7K revenue of competitors
Sales is more than 300 sales
Reviews are less than 500
Not patented, none hazardous
Not breakable and not electronic
Light Weight
Net Margin above 30%
SUMMARY
THANK YOU

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Product research presentation

  • 1.
  • 2. Hi, my name is Laennec Abello I am here to present potential product that can be sold in Amazon
  • 3. • Product Objectives • Potential Poduct • Profitability of the Product • Key Features and Benefits • Summary AGENDA
  • 4. In choosing for a product to be sold in Amazon, below are the objectives / key considerations to keep in mind • The product should not be seasonal • There is room for competition in terms of revenues, sales and reviews • The product should not be patented, hazardous and eligible for advertising • The product should not be breakable, electronic and seasonal • The product should be light weight and can be improved • Profitability margin should not be less than 30% PRODUCT OBJECTIVES
  • 5. STEP 2 • Potential Product - FOLDABLE PICNIC BASKET with BLANKET POTENTIAL PRODUCT
  • 6. • Why choose this product? This is the product I am putting on the table to be sold in Amazon for the following reasons: ⚬ This product, though labeled as foldable picnic basket can be used not just for picnics but for any outdoor activities like traveling, watching concerts, shopping, etc. ⚬ It comes with blanket which you can use anytime you want to rest outdoor and ensure you are sitting/lying on a clean ground POTENTIAL PRODUCT
  • 7. ⚬ The product is not seasonal. Based from google trends, there is a demand throughout the year POTENTIAL PRODUCT 90 days demand 1 year demand
  • 8. • Again, why choose this product? Aside from the ones above ⚬ I analyzed how this product compares with others ■ Revenue - top vendors earns a minimum of $7000 ■ Sales - average sales volume for this product is 1040 sales ■ Review - thers is a potential for competion as average reviews is only 295 ⚬ Definitely this product is neither breakable nor electronic. This is not patented and not hazardous ⚬ In terms of improvement, based from the reviews we can improve on the packaging, ensuring customer service is better, provide more information on the capacity of the product POTENTIAL PRODUCT
  • 9. Even though how nice the product is, bottomline it is important that the product is profitable enough for our Amazon Sellers. For this particular product, I've searched in Alibaba and found 3 potential suppliers. Based from the prices provided, we can more or less earn roughly 44%. Profitable enough, right? PROFITABILITY OF THE PRODUCT
  • 10. This particular picnic basket with blanket I am proposing have the following features and benefits: • Definitely stylish compared to ordinary picnic basket • This basket folds completely flat for easy storage • This basket has superior insulation and and leak proof liners • This can hold food hot or cold for hours • This basket has well designed handles for strength and comfort KEY FEATURES & BENEFITS
  • 11. Not seasonal Min $7K revenue of competitors Sales is more than 300 sales Reviews are less than 500 Not patented, none hazardous Not breakable and not electronic Light Weight Net Margin above 30% SUMMARY
  • 12.