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PRODUCT ENGINEERING 
SUCCESS STORY 
www.srijan.net | business@srijan.in
ABOUT 
THE CLIENT 
www.srijan.net
ABOUT THE CLIENT 
● Business of Legal Transcription 
● Law firms, Lawyers (AVTRANZ clients) place orders for procuring 
transcription of court orders 
● AVTRANZ sources audio recordings from US federal courts 
● Transcribers transcribe data which is proof-read -- all via remote-workers 
● After quality assurance, sends transcribed document files to clients
THE 
BUSINESS PROBLEM 
www.srijan.net
THE BUSINESS PROBLEM 
● Had two applications written in Drupal 
○ client interface for uploading audio files & make payments for a 
particular judiciary region 
○ backend admin panel for Avtranz managers to manage orders incl audio 
files, transcribed files 
● Heavy audio files required to be transferred between the two systems; while 
batch processing the orders, systems crashed frequently
HOW 
THE CLIENT CAME 
TO CHOOSE SRIJAN 
www.srijan.net
HOW THE CLIENT CAME TO CHOOSE SRIJAN 
● System had been built by a US agency, who had been at fixing it for over 1.5 
years 
● Management decided to terminate the contract with their US Drupal agency; 
were exploring a Canadian agency 
● Their young, recently hired management-intern -- an Indian student from 
Arizona State University -- proposed looking at India; management agreed; 
sent him over to scout
HOW THE CLIENT CAME TO CHOOSE SRIJAN 
● He met 10-12 Indian Drupal agencies, visiting them in various cities; meeting 
them, stating business goals 
● Shared codebase with 3 agencies who requested for it; two could setup the 
system 
● Only Srijan was willing to spend time to understand the system; engage in 
detailed discussions in a half-day workshop; review codebase & architecture 
wrt the problem statement -- slowness of the system; identified root-cause -- 
batch processing of files
HOW THE CLIENT CAME TO CHOOSE SRIJAN 
● High level estimates were shared 
● Top management at AVTRANZ engaged with management team at Srijan; 
eventually awarded contract 
● Once convinced, about Srijan’s client focus and capabilities, the client 
sanctioned a ‘Discovery Phase’ 
○ solve the known problems -- slowness, crashing 
○ several improvements in specific areas of the system
SUCCESS OF 
SRIJAN’S AGILE 
PROCESS 
www.srijan.net
SUCCESS OF SRIJAN’S AGILE PROCESS 
● The ‘Discovery Phase’ enabled: 
○ detailed study of current systems & new requirements 
○ understanding the original larger vision of the product 
○ creation of a ‘Product Backlog’ as User Stories 
○ definition of a ‘Tech Architecture’ document, including gaps and 
approach; what needed to be fixed & how 
○ detailed estimates, based on agreed ‘weekly burn rate’ 
○ multiple solutions with pros-cons -- enabling rapid decision making by 
the client
SUCCESS OF SRIJAN’S AGILE PROCESS 
● Business Analyst and Tech Architect engaged on ‘Discovery Phase’ were 
continued on the project 
● The client manager was an active participant throughout this process 
● Dedicated development team was staffed, in addition
SUCCESS OF SRIJAN’S AGILE PROCESS 
● Critical pieces taken up first: 
○ replacing CRON for file xchng with Drupal Web Services 
○ leading to early demonstration of success 
● Through the sprints team took on additional tasks, while some low prio tasks 
were dropped from the development cycle -- Product Owner being involved 
daily with the team enabled such flexibility
EARLY 
PROJECT SUCCESS 
www.srijan.net
EARLY PROJECT SUCCESS 
● File transfer time reduced from 15 minutes to 6 seconds 
● Enhanced security OAuth layer for file access 
● Better data maintenance, no unnecessary files are preserved 
● Improved performance/page load with JSON based REST API
NEW CHALLENGES 
GREATER SUCCESS 
www.srijan.net
NEW CHALLENGES , GREATER SUCCESS 
● Post-launch, as new orders were received, bottleneck shifted to another part 
of the system (which was not part of original scope) 
● This was unforeseen, brought systems down 
● Srijan’s team responded immediately 
● Since engagement was with a dedicated team-staffed, under an Agile 
engagement model the team could react in time 
● Another sprint was added and bottlenecks eliminated
OVERALL 
SUCCESS 
www.srijan.net
AN OVERALL SUCCESS 
● A stabilized system allowed the customer to: 
○ Complete full migration and decommission redundant servers saving 
more than $1,000/month 
○ Improve contractor (transcribers & proofreaders) satisfaction with the 
site dramatically 
○ Recognize productivity gain for contractors greater than 30%
AN OVERALL SUCCESS 
● A stabilized system allowed the customer to: 
○ Improve on-time delivery of projects from 86% to better than 95% each 
month 
○ Reduce support calls from external customers by 50%
THE TEAM ON THE PROJECT 
Arijit Dutta 
Tech Architect 
Scrum Master 
Prashant Goel 
Drupal Developer 
Rajneesh Babu 
Senior Drupal 
Developer 
Shashank M 
Business Analyst 
Shourya Swaroop 
Product Owner 
(AVTranz)
ABOUT 
SRIJAN 
www.srijan.net
ABOUT SRIJAN 
Consulting, designing and engineering 
products and solutions for online businesses 
for over 10 years 
India’s largest Drupal company 
Clients across US, Europe, Middle East and 
APAC across industries 
Agile / SCRUM process maturity 
Preferred Acquia partners 
25% of Drupal engineers Acquia 
certified
MARQUEE CLIENTS
Contact us 
Thank You 
Interested in joining or knowing more about us? Feel free to reach out to us through 
any of these channels. Happy to help! 
business@srijan.in www.srijan.net 
NEW DELHI NEW YORK GURGAON GOA DHARAMSHALA 
Headquarter: 8A - Vandana Building, 11 Tolstoy Marg, New Delhi - 110001 INDIA

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Product Engineering Success: Transcription System Overhaul Saves $1K Monthly

  • 1. PRODUCT ENGINEERING SUCCESS STORY www.srijan.net | business@srijan.in
  • 2. ABOUT THE CLIENT www.srijan.net
  • 3. ABOUT THE CLIENT ● Business of Legal Transcription ● Law firms, Lawyers (AVTRANZ clients) place orders for procuring transcription of court orders ● AVTRANZ sources audio recordings from US federal courts ● Transcribers transcribe data which is proof-read -- all via remote-workers ● After quality assurance, sends transcribed document files to clients
  • 4. THE BUSINESS PROBLEM www.srijan.net
  • 5. THE BUSINESS PROBLEM ● Had two applications written in Drupal ○ client interface for uploading audio files & make payments for a particular judiciary region ○ backend admin panel for Avtranz managers to manage orders incl audio files, transcribed files ● Heavy audio files required to be transferred between the two systems; while batch processing the orders, systems crashed frequently
  • 6. HOW THE CLIENT CAME TO CHOOSE SRIJAN www.srijan.net
  • 7. HOW THE CLIENT CAME TO CHOOSE SRIJAN ● System had been built by a US agency, who had been at fixing it for over 1.5 years ● Management decided to terminate the contract with their US Drupal agency; were exploring a Canadian agency ● Their young, recently hired management-intern -- an Indian student from Arizona State University -- proposed looking at India; management agreed; sent him over to scout
  • 8. HOW THE CLIENT CAME TO CHOOSE SRIJAN ● He met 10-12 Indian Drupal agencies, visiting them in various cities; meeting them, stating business goals ● Shared codebase with 3 agencies who requested for it; two could setup the system ● Only Srijan was willing to spend time to understand the system; engage in detailed discussions in a half-day workshop; review codebase & architecture wrt the problem statement -- slowness of the system; identified root-cause -- batch processing of files
  • 9. HOW THE CLIENT CAME TO CHOOSE SRIJAN ● High level estimates were shared ● Top management at AVTRANZ engaged with management team at Srijan; eventually awarded contract ● Once convinced, about Srijan’s client focus and capabilities, the client sanctioned a ‘Discovery Phase’ ○ solve the known problems -- slowness, crashing ○ several improvements in specific areas of the system
  • 10. SUCCESS OF SRIJAN’S AGILE PROCESS www.srijan.net
  • 11. SUCCESS OF SRIJAN’S AGILE PROCESS ● The ‘Discovery Phase’ enabled: ○ detailed study of current systems & new requirements ○ understanding the original larger vision of the product ○ creation of a ‘Product Backlog’ as User Stories ○ definition of a ‘Tech Architecture’ document, including gaps and approach; what needed to be fixed & how ○ detailed estimates, based on agreed ‘weekly burn rate’ ○ multiple solutions with pros-cons -- enabling rapid decision making by the client
  • 12. SUCCESS OF SRIJAN’S AGILE PROCESS ● Business Analyst and Tech Architect engaged on ‘Discovery Phase’ were continued on the project ● The client manager was an active participant throughout this process ● Dedicated development team was staffed, in addition
  • 13. SUCCESS OF SRIJAN’S AGILE PROCESS ● Critical pieces taken up first: ○ replacing CRON for file xchng with Drupal Web Services ○ leading to early demonstration of success ● Through the sprints team took on additional tasks, while some low prio tasks were dropped from the development cycle -- Product Owner being involved daily with the team enabled such flexibility
  • 14. EARLY PROJECT SUCCESS www.srijan.net
  • 15. EARLY PROJECT SUCCESS ● File transfer time reduced from 15 minutes to 6 seconds ● Enhanced security OAuth layer for file access ● Better data maintenance, no unnecessary files are preserved ● Improved performance/page load with JSON based REST API
  • 16. NEW CHALLENGES GREATER SUCCESS www.srijan.net
  • 17. NEW CHALLENGES , GREATER SUCCESS ● Post-launch, as new orders were received, bottleneck shifted to another part of the system (which was not part of original scope) ● This was unforeseen, brought systems down ● Srijan’s team responded immediately ● Since engagement was with a dedicated team-staffed, under an Agile engagement model the team could react in time ● Another sprint was added and bottlenecks eliminated
  • 19. AN OVERALL SUCCESS ● A stabilized system allowed the customer to: ○ Complete full migration and decommission redundant servers saving more than $1,000/month ○ Improve contractor (transcribers & proofreaders) satisfaction with the site dramatically ○ Recognize productivity gain for contractors greater than 30%
  • 20. AN OVERALL SUCCESS ● A stabilized system allowed the customer to: ○ Improve on-time delivery of projects from 86% to better than 95% each month ○ Reduce support calls from external customers by 50%
  • 21. THE TEAM ON THE PROJECT Arijit Dutta Tech Architect Scrum Master Prashant Goel Drupal Developer Rajneesh Babu Senior Drupal Developer Shashank M Business Analyst Shourya Swaroop Product Owner (AVTranz)
  • 23. ABOUT SRIJAN Consulting, designing and engineering products and solutions for online businesses for over 10 years India’s largest Drupal company Clients across US, Europe, Middle East and APAC across industries Agile / SCRUM process maturity Preferred Acquia partners 25% of Drupal engineers Acquia certified
  • 25. Contact us Thank You Interested in joining or knowing more about us? Feel free to reach out to us through any of these channels. Happy to help! business@srijan.in www.srijan.net NEW DELHI NEW YORK GURGAON GOA DHARAMSHALA Headquarter: 8A - Vandana Building, 11 Tolstoy Marg, New Delhi - 110001 INDIA