Procter & Gamble, founded in 1837, is a leading consumer goods company with headquarters in Cincinnati, Ohio, operating in 80 countries and serving 4.8 billion consumers through a portfolio of over 300 brands. The company's business is divided into beauty and grooming and household care, generating significant advertising investments and a strong global presence. P&G's vision is to be the best consumer products company, focusing on innovations and maintaining competitive advantages, while facing challenges in emerging markets and sustainability issues.