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Process Map
Jaspreet Singh
Team: MAVERICKS
Identifying a Design Challenge
Understanding the Context of
The Challenge
Getting into the mindset of the
Innovator for The Challenge &
the Context
Empathizing towards the
Stakeholders
Developing an
Understanding of the
Stakeholder’s Context and
Problems or Expectations
Defining a Problem with
these Insights
Ideation
Exploring a wide
solution space
Shortlisting
Promising Ideas
Quick Prototypes
Idea Refinements/
New Ideas
Unbiased
Testing
Idea Refinements/
New Ideas
Stakeholder Feedback
Stakeholder Feedback
How to make the Office environment more conducive to Creative Work
Creative Designers
Managers
Design Heads
Prototyping Staff
Administrative Staff
Modelers
Executive Heads
Shareholders End Consumers
Interns
HR Staff
Such issues can be dealt with by applying the DTAL process by understanding the context
of the problem and identifying key stakeholders
The insights from these stakeholders can be used to create ideas for implementation
These ideas then can be prototyped and tested as pilot solutions to understand their
effectiveness in mitigating the concerns of the stakeholders
Policy Makers
I believe the design thinking skills and mindsets can be applied in this
context pertaining to the industry at large
Often the decision makers are unable to recognize and accept that there is a
problem that needs solving and it is here that I feel design thinking can
contribute the most.
This methodology can contribute towards creating awareness and
appreciation among the executive staff about the importance of this concern
and how it affects the various stakeholders
Plays as an analogous model for effectively communicating ideas/points of
view/relevance of issue can be used to bring such issue to the fore front
Empathetic presentations/ role playing demonstrations can be presented to
The executive group to create appreciation of the problem with
demonstrated benefits to solving the problem. Any case studies where
tackling such issues has led to the benefit sought can also be presented.
Feedback from these can be taken to refine method of communication

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Process map

  • 2. Identifying a Design Challenge Understanding the Context of The Challenge Getting into the mindset of the Innovator for The Challenge & the Context Empathizing towards the Stakeholders Developing an Understanding of the Stakeholder’s Context and Problems or Expectations Defining a Problem with these Insights Ideation Exploring a wide solution space Shortlisting Promising Ideas Quick Prototypes Idea Refinements/ New Ideas Unbiased Testing Idea Refinements/ New Ideas Stakeholder Feedback Stakeholder Feedback
  • 3. How to make the Office environment more conducive to Creative Work Creative Designers Managers Design Heads Prototyping Staff Administrative Staff Modelers Executive Heads Shareholders End Consumers Interns HR Staff Such issues can be dealt with by applying the DTAL process by understanding the context of the problem and identifying key stakeholders The insights from these stakeholders can be used to create ideas for implementation These ideas then can be prototyped and tested as pilot solutions to understand their effectiveness in mitigating the concerns of the stakeholders Policy Makers
  • 4. I believe the design thinking skills and mindsets can be applied in this context pertaining to the industry at large Often the decision makers are unable to recognize and accept that there is a problem that needs solving and it is here that I feel design thinking can contribute the most. This methodology can contribute towards creating awareness and appreciation among the executive staff about the importance of this concern and how it affects the various stakeholders Plays as an analogous model for effectively communicating ideas/points of view/relevance of issue can be used to bring such issue to the fore front Empathetic presentations/ role playing demonstrations can be presented to The executive group to create appreciation of the problem with demonstrated benefits to solving the problem. Any case studies where tackling such issues has led to the benefit sought can also be presented. Feedback from these can be taken to refine method of communication