Uploaded bySigmund Fidyke
Proactive socialmedia
The document provides 6.5 ways to proactively use social media to find a job. It recommends being a CLOSER by changing your online presence often, optimizing your LinkedIn profile, networking online and with target companies, educating others through blogging and videos, building relationships, and keeping up with new content. The key steps are to purposefully use social media as a tool and not expect quick or easy results based on past successes. Social media should be used dynamically to update profiles, resumes, and stay actively engaged.
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Proactive socialmedia
- 1. 6.5 Ways toProactively Use Social Media to find a Job Be a C L O S E R Sigmund Fidyke February 2013
- 2. Not A SocialMedia Expert Chief Technology Officer with a passion for innovation • Innovation in products • Innovation in development • Innovation in marketing
- 3. What You AlreadyHave • Your Brand • Your Resume • Your Target Companies • Your Target Contacts • Your Marketing Plan • Your Face-to-Face Networking
- 4. Proactive Social MediaSteps • All require Purposeful Activity • None are Quick and easy Once-and-done Based on your past successes • Social Media is a tool – use it!
- 5.
- 6. Change Often • Dynamiconline presence • Update LinkedIn profile • Update resume on job boards • Be active in some social media
- 7. LinkedIn • Recruiters movingto LinkedIn ONLY o Spencer Stuart dropped their database • Create an easily changed profile o What you can do – not history • Skills and Endorsements o The future of LinkedIn!
- 16. Online Networking • LinkedIn(groups) • Google+ (join circles) • Twitter, Foursquare, etc.
- 19. Socialize (with TargetCompanies) • Facebook (NOT passive ‘liking’) • Blogs (NOT passive reading) • Twitter and other media
- 24. Educate • Blog • Microblog •YouTube • Website
- 29. Relationships • Send updatesto LinkedIn contacts • Use Facebook to deepen relationships • Find people inside companies
- 35. After all that– Keep up! • Latest memes • Viral content (video) • Mobile
- 39. CLOSER • Change • Socialize • LinkedIn • Educate • Online • Relationships Sigmund Fidyke sigmund@octechexec.com