This document provides tips and guidance for answering evaluation questions for an advanced media portfolio. It discusses evaluating a trailer collectively through a podcast or evaluating your own ancillary text through Prezi or PowerPoint. It notes there are 4 set questions to answer and advises aiming to reflect on 4-5 examples per product. Key areas to discuss are what was repeated, why, and where from. Sample questions to ask audiences about each media product are provided, focusing on effectiveness and conventions. An exemplar Prezi evaluation is shared as an example to view.

1. Evaluation –
Question 1) – 4)
Unit G324: Advanced Portfolio in Media

2. Evaluation (20 Marks)
YOU COULD Evaluate the Trailer collectively through a Podcast, then Evaluate your own
Ancillary through Prezi/PowerPoint.
More creative the better!

3. Examiner Advice

4. Evaluation (20 Marks)
There are 4 Set Questions to answer
See Email sent with Document advising you on how to approach all 4 Questions.

5. Evaluation (20 Marks)

6. Evaluation (20 Marks)
TIPS!
• Type out your answer first in an essay format – I WILL save an
exemplar example for you to look at from last year so you have an
understanding of the detail you need to go into.
• YOU SHOULD aim to reflect on 4-5 examples per. Product for this
Question.
• KEY! What did you ‘repeat’ (Steve Neale), WHY and from WHERE?

7. Evaluation (20 Marks)
TIPS!
• Type out your answer first in an essay format
• YOU SHOULD aim to reflect on 4-5 examples per. Product for this
Question.
• KEY! What did you ‘repeat’ (Steve Neale), WHY and from WHERE?

8. Question 2
How effective is the combination of your main product and ancillary texts?
The combination of the main and ancillary texts within the production of ‘TeleSoap’ on reflection has
proved to be very successful in that all the different media platforms are in a symbiotic relationship to
promote a Soap Opera. Both the main and ancillary texts are examples of synergy as the social media
logos are present. The magazine institution, TeleSoap, has joined with the social media networking sites of
Facebook and Twitter in order to successfully promote its contents in order to reach a wider audience
base. In relation to Katz Uses and Gratifications theory of surveillance, information relating to Sunbury
Cross would be made easily accessible as audience members would be kept regularly updated. My
magazine and poster is an example of synergistic material as the poster not only promotes the
programme, but also the magazines facebook page. Ideally, synergy and convergence are essential
techniques in order to strengthen the popularity and accessibility of a product and its creator/institution .
The convergence through the web address’ of (telesoap) and (BBC 3) are also effective in that it increases
audience interactivity. Most particularly, BBC iPlayer is an effective streaming utility that enables audience
members to watch their favourite shows on demand after they have been nationally broadcasted. Within
the POC information, the trailer also aids the cross-promotion of Facebook and Twitter.
Task – Using a highlighter pen/felt tip, Identify where they have addressed the following
areas:
‘Combination’ ‘Effective’ – Examples from EACH product? Key Terminology

9. Question 2
How effective is the combination of your main product and ancillary texts?
I also feel the main product and the ancillary texts are substantially effective in presenting the social of
issue of a pregnancy which is the focus of the narrative in the trailer. All three products display a
pregnancy test which effectively emphasise the cause of the disequilibrium (Todorov) within the narrative.
The trailer and the magazine front cover combine together in order to formulate and emphasise the
power and authority the female protagonists has over the male who appears vulnerable and weak. In the
trailer she is positioned in front of her two friends which emphasises her ‘leader’ status. Similarly, within
the front cover, she is positioned in front of the male which further illustrates her dominating control of
the situation as she does not show emotion.
Unlike the magazine, the poster also represents the underlying issue of a death in relation to the males
suicidal feelings and actions which are too shown in the climax of the trailer. Therefore, I feel that all three
products effectively entice an audiences interests as with generating a degree of suspense as they all
successfully present a cliff-hanger which is the main purpose of an effective and enthralling Soap Opera
trailer.
Task – Using a highlighter pen/felt tip, Identify where they have addressed the following
areas:
‘Combination’ ‘Effective’ – Examples from EACH product? Key Terminology

10. Evaluation (20 Marks)
TIPS!
• Type out your answer first in an essay format
• YOU SHOULD aim to reflect on 4-5 examples per. Product for this Question.
• KEY! What WWW? What could have been EBI?

11. Question 3 - Task
YOU MUST plan and write down TEN Questions you would want
to ask for obtaining audience feedback for EACH Media product
you have contributed towards producing – for example:
Ancillary Product – Magazine Cover
What conventions are most effective in promoting the new Soap Opera Byrd’s Lane
and why?
YOU SHOULD consider HOW you are going to present this
audience feedback for the examiner to assess whether you have
demonstrated:

12. Evaluation (20 Marks)

13. https://prezi.com/-girkqdtbs5j/evaluation/
Question 4 - Exemplar
• What software did
you use?
• Why?
• Features within the
software –
successful?
• LOTS of examples
for Planning &
Research,
Construction and
the Evaluation