4. • Not many competitors with this
specific content
• Mainstream magazines based on
professional players and teams
• This leaves a gap in the market
for my magazine due to its
unique content
• This helps my magazine gain an
advantage if this becomes a
competitive market
5. • Teenagers(boys) generally aged 13-16
(most competitive leagues)
• All ethnicities
• People who have an interest in football for
example if they watch it or play it.
• Teenagers with an athletic lifestyle
• Teenagers aged 13-18 are most active
online which suits an online magazine
6. • Neutral colours to make the text easily read and
understood
• This is because their will be different teams colours
depending on who is featured in the magazine, they are
generally bright and vibrant.
• The front cover will be a black/grey with a blue title which
will not change in order to establish brand recognition.
• The font I will use is ‘Times New Roman’ this is because it
is mature and easily readable because of it simplicity
7. • The content inside will be displayed on a double
page spread because of the brief's requirements
• The type of content inside would be:
• Match reports
• Match Highlights (in action photos)
• Player recognition (recognising efforts, involves
the audience)
• Player Interviews
• Club manager interviews
• Another feature would be competitions and
giveaways related to football for example football
boots, goalie gloves and footballs
8. • Since this is a football magazine I will promote
my magazine at football events such as:
• Tournaments
• Presentations
• Games
• 99% of teenagers use social media once a week so
using social media platforms would be a key element in
reaching my target audience
• Since this is an online magazine their will
be online subscriptions
• Some methods of distribution at
tournaments would be a penalty shootout
where the winner will get a free copy of
the magazine
• Social media will heavily be used on
platforms such as twitter and Instagram
especially when there are new editions of
the magazine
9. • Printer
• Software
• Warehouse
• Editor
• Models
• Promoter
• Delivery Service
• Camera Man
