6. Colour Scheme and Fonts
A blue and white colour
scheme to represent the
stereotypical boys
favourite colour
7. Content
Profiles and interviews
Lists and roundups
Partner stories
Stories behind the game
Up and coming players
within Hertfordshire
Match reports
Overall I believe that my magazine will make money in
the industry purely because of the fact that my magazine
is unique and original and I haven't seen any other
magazine doing what I'm doing, because of this unique
aspect, it will give my magazine a USP and therefore
increase my sales because my target audience are buying
an original magazine that isn't sold elsewhere.
8. Distribution and Marketing
As my magazine is football based, my marketing and
distribution methods will be based around the sport.
tournaments
presentations
Games
99% of teenagers use social media so marketing my
product online will work more efficiently for my target
audience as there is more of a chance for it to reach them
I believe my distribution
methods will work out
beneficially because I will be
doing an in person method
and an online method, my in
person one will involve me
going to tournaments and
handing out trials to my
magazine so that they can
experience a free version,
and after they have
experienced my unique
magazine, they will want to
continue buying my weekly
releases in hope that they
are featured or their friends
are featured.
10. Conclusion
Overall I believe my magazine will sell easily across all
of Hertfordshire because the unique aspect of the
Sunday league addition to football magazines will
help draw my target audience in as there is a gap in
the market.
The USP is clearly visible as there is not other magazine that has a Sunday league theme
that features up and coming players from Hertfordshire teams, therefore giving my
magazine a unique aspect which will help it to sell in this market.
