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Portrayal of Islam on Media
Islamic Studies and Culture
International Islamic University
24 pag.
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MUHAMMDAD RAWAHA SALEEM
D EPART MEN T O F M ED IA & C O M MU N IC AT IO N
S T U D IES
FA C U LTY O F S O C IA L S C IEN C ES
IN T ER N AT IO N A L IS L A MI C U N I VER S IT Y IS L AM AB AD
Portrayal of Islam in Media
Study of News and Entertainment Section
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International Islamic News Agency
Established by the Organization of Islamic
Conference (OIC) in 1979 with its
headquarters in Jeddah, Saudi Arabia.
The most poorly served IINA objectives is its
very first one - to consolidate and safeguard
the rich cultural heritage of Islam.
A significant limitation to IINA coverage,
from a Muslim perspective, is the relatively
low amount of Islamic News Content.
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In The Light of Research
Muslims tend to be negatively framed, while Islam is dominantly
portrayed as a violent religion, shows a meta-analysis of articles
looking at media representations of Muslims and Islam. Saifuddin
Ahmed of the University of California and Jörg Matthes of the
University of Vienna did a meta-analysis of 345 published academic
studies between 2000 and 2015.
The quantitative part of the study looks at geographical focus, methods,
theories, authorship, media types, and time frames. The qualitative part
amplifies the most prominent research themes.
A large majority of studies covered Western countries, while Muslim
countries and Muslim media have been neglected. The authors also
show that there is a lack of research on visuals, online media and
comparative research. Most studies investigated the themes of
migration, terrorism and war. The authors conclude with the notion
that the depiction of Muslims in the media can have serious
implications for society and individuals.
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REPRESENTATION OF ISLAM AND MUSLIMS ON
SOCIAL MEDIA: A DISCOURSE ANALYSIS OF FACEBOOK
Abstract:
This paper explores social media conversations about
Islam and Muslims through discourse analysis. The study
looks into Facebook about the representation of Islam
and Muslims. A discourse analysis of Facebook reveals
that people are changing their perceptions, attitudes and
opinions through the Facebook. Netizens like, comment
and share the material in accordance with their interests
and ideology. The study has found that Islam is the only
religion on social media which is being portrayed in a
negative fashion. The hot discourses we have found are
jihad, niqab, hijab, mosques, terrorism, which are the
most common discourses on Facebook.
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The Guardian (8-09-2019)
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Reuters (17-07-2109)
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
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Portrayal of Islam on Digital Media
20 attacks in 2014
107 attacks in 2015
48 attacks in 2016
30 attacks in 2017
27 in 2018
6 in 2019 till May 26.
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Keyword (Category of Movies)
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Portrayal of Islam in Hollywood
Since the emergence of Hollywood as the
home of the U.S film industry, the various
films made over the years have stolen the
identity of numerous groups of people
including the Muslim community. However,
the consistency of negative Muslim
stereotypes has remained from the earliest
obscure Hollywood pictures to the most
recent blockbuster action films.
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Rosebud (1975)
Summary:
In a bold coup, a Palestinian
terrorist group captures the
yacht Rosebud and kidnaps
the millionaire's five
daughters on it. At first they
demand film clips to be shown
on major European television
stations. Undercover Agent
Martin is hired to hunt the
terrorists down
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Jasur (2012)Jasur (2012)
Summary:
A group of Islamic
terrorists take a bus with
hostages nearby border of
Uzbekistan, but one of
passengers manages to call
to her husband - captain of
frontier guard Jasur. He
starts in pursuit of the bus.
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Innocence of Muslim (2012)
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Muslim Characters in Bollywood
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Cartoons
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Cartoon
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Thanks
For Your Consideration
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Portrayal of Islam on Media

  • 1. Portrayal of Islam on Media Islamic Studies and Culture International Islamic University 24 pag. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 2. MUHAMMDAD RAWAHA SALEEM D EPART MEN T O F M ED IA & C O M MU N IC AT IO N S T U D IES FA C U LTY O F S O C IA L S C IEN C ES IN T ER N AT IO N A L IS L A MI C U N I VER S IT Y IS L AM AB AD Portrayal of Islam in Media Study of News and Entertainment Section Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 3. International Islamic News Agency Established by the Organization of Islamic Conference (OIC) in 1979 with its headquarters in Jeddah, Saudi Arabia. The most poorly served IINA objectives is its very first one - to consolidate and safeguard the rich cultural heritage of Islam. A significant limitation to IINA coverage, from a Muslim perspective, is the relatively low amount of Islamic News Content. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 4. In The Light of Research Muslims tend to be negatively framed, while Islam is dominantly portrayed as a violent religion, shows a meta-analysis of articles looking at media representations of Muslims and Islam. Saifuddin Ahmed of the University of California and Jörg Matthes of the University of Vienna did a meta-analysis of 345 published academic studies between 2000 and 2015. The quantitative part of the study looks at geographical focus, methods, theories, authorship, media types, and time frames. The qualitative part amplifies the most prominent research themes. A large majority of studies covered Western countries, while Muslim countries and Muslim media have been neglected. The authors also show that there is a lack of research on visuals, online media and comparative research. Most studies investigated the themes of migration, terrorism and war. The authors conclude with the notion that the depiction of Muslims in the media can have serious implications for society and individuals. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 5. REPRESENTATION OF ISLAM AND MUSLIMS ON SOCIAL MEDIA: A DISCOURSE ANALYSIS OF FACEBOOK Abstract: This paper explores social media conversations about Islam and Muslims through discourse analysis. The study looks into Facebook about the representation of Islam and Muslims. A discourse analysis of Facebook reveals that people are changing their perceptions, attitudes and opinions through the Facebook. Netizens like, comment and share the material in accordance with their interests and ideology. The study has found that Islam is the only religion on social media which is being portrayed in a negative fashion. The hot discourses we have found are jihad, niqab, hijab, mosques, terrorism, which are the most common discourses on Facebook. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 6. The Guardian (8-09-2019) Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 7. Reuters (17-07-2109) Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 8. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 9. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 10. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 11. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 12. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 13. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 14. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 15. Portrayal of Islam on Digital Media Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 16. Portrayal of Islam on Digital Media 20 attacks in 2014 107 attacks in 2015 48 attacks in 2016 30 attacks in 2017 27 in 2018 6 in 2019 till May 26. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 17. Keyword (Category of Movies) Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 18. Portrayal of Islam in Hollywood Since the emergence of Hollywood as the home of the U.S film industry, the various films made over the years have stolen the identity of numerous groups of people including the Muslim community. However, the consistency of negative Muslim stereotypes has remained from the earliest obscure Hollywood pictures to the most recent blockbuster action films. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 19. Rosebud (1975) Summary: In a bold coup, a Palestinian terrorist group captures the yacht Rosebud and kidnaps the millionaire's five daughters on it. At first they demand film clips to be shown on major European television stations. Undercover Agent Martin is hired to hunt the terrorists down Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 20. Jasur (2012)Jasur (2012) Summary: A group of Islamic terrorists take a bus with hostages nearby border of Uzbekistan, but one of passengers manages to call to her husband - captain of frontier guard Jasur. He starts in pursuit of the bus. Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 21. Innocence of Muslim (2012) Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 22. Muslim Characters in Bollywood Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 23. Cartoons Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 24. Cartoon Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)
  • 25. Thanks For Your Consideration Document shared on www.docsity.com Downloaded by: muhammad-rawaha-saleem (rawaha.shah.9@gmail.com)