This document provides an overview of an international media systems presentation given by Sheheryar Ahmed to Professor Ramzan Azhar. It discusses various topics related to international media systems including the different types of media systems, components of a media system, the politicization of media, the relationship between government systems and media, global media cultures, changes in media since 9/11, social media, media accountability, and cyber laws. Visual and content references are also provided.

2. Presentation Topic : International Media Systems
Presented To : Prof. Ramzan Azhar
Presented By : Sheheryar Ahmed
Subject : Global Communication
Roll No. : 350-FSS/MSMC/F17
MS Media & Communication Studies (1st Semester) IIUI

3.  International Media System
International media system is the process by which the media runs
throughout the globe.
Politics & Economics playing a major role in its development.
It develops under the umbrella of globalization.

4. Types of Media Systems
Western Media System
Revolutionary Media System
Communist Media System
Developmental Media System
Authoritarian Media System
Neo-Authoritarian Media System
Clandestine Media System

5. Components of a Media System
Objectives
Mechanism
Theoretical Perspective
Practical Perspective
Ownership

6. Politicization of Media
Politicization of media is becoming the international practice.
Media belonging to developed and developing countries practicing
politicization.
Palestine conflict, Syrian conflict, Kashmir issue, Burma crisis,
War in Iraq and Afghanistan, Libya crisis are the examples of
politicization.

7. Government Systems and Media
Democracy & Media
Dictatorship & Media
Communism & Media

8. Global Media Cultures
Freedom of speech and expression.
Role of media in economic development.
Morality is ignored largely.
Democratic proclivity can be seen largely.
Geography also plays a part in building the media culture.

9. Global Media of Post 9/11 Continued
Sensationalism gives way to sensitivity to some extent.
Cultural differences become social dividers.
Foreign policy becomes the main agenda of the media.
National security becomes the primary concern of the media.

10. Freedom of media is being sacrificed for national security.
Most of the governments took paternalistic steps for national
security.
After cold war the new appetite for media is war against terrorism.

11. Media Democracy ( Achieved To Some Extent)
Continued
Media should have its own mechanism.
Convert passive audience to active participants.
Replace the current corporate media model with the one who has
democratic norms.

12. Democratic media can handle the pluralistic nature of society.
Neutrality factor can lead the media to a democratic one.
A watchdog in democracy that keeps government active.

13. Media Conglomerate Continued
A company that owns numerous companies in mass media
enterprises.
T.V, Radio, Publishing, Motion Pictures, Theme parks or Internet.
Exist all around the globe for money making function.

14. Media conglomerates often work with the ruling elites.
It works on the principles of vertical and horizontal integrations.
The Walt Disney Company, Comcast, Bertelsmann, Viacom,
CBS, News Corp, 21st Century Fox, Time Warner etc. are some
big media conglomerates.

15. Media Accountability Continued
Internal accountability measures.
External accountability measures.
Media accountability varies from region to region,
governmental system to system and the developmental factor
also plays a part in it.

16. Journalists should be accountable first to themselves than to
any other accountability measures.
Press Councils, Associations, Unions, Regulatory Authorities
etc. are the institutions through which the accountability takes
place.
Nowadays Social Media is their primary concern.

17. Quality of Journalism Continued
Quality of journalism depends on the national development of a
country.
National development in terms of monetary factors and on
ethical backgrounds.
Quality depends on the facilities provided by the system
towards the media.

18. Continued
Most of the time quality is being associated with developed
countries media.
How can be a free, independent & quality media is possible
without proper security and good remunerations.
How can you achieve a quality without professionalism within
the industry.

19. If engineers, doctors, I.T professionals etc. practiced their
professions with proper degrees why not to implement the
same principles in journalism.
Focus of readers/viewers are towards Entertainment, Sports,
Fashion and Health sector.
 Decline in newspaper reading throughout the globe.
International relations, Science, Religion, Business have less
audience.
In Pakistan, the quantity of media channels are at its peak but
lacking quality.

20. Audience in International Media System Continued
There are active media audiences and passive ones too
throughout the globe.
What U.S audience thinks about Iraq, Syria, Libya,
Afghanistan and Pakistan is the picture depicted by their media.
Active media audience is largely associated with social media.

21. Nowadays the audience have that much choices that they can’t
make a choice out of it.
Global media audience want to know about different cultures,
traditions and societies.
Now the globe have a much more confused and complex
audience.

22. New Media or Social Media (Pros) Continued
It is a media where you can socialize, mobilize and
communicate your ideas, thoughts, information throughout the
globe through interconnected channels.
A worldwide connectivity is possible through social media.
The information can be shared in real time.

23. Continued
Advertisement industry get a great boost due to social media
where you can reach a mass audience in quick time, in no or
less money.
Social media increased awareness among the audience.
The freedom of speech and expression is at its peak.

24. Continued
Through social media education and the learning is enhanced
and increased.
It created new job opportunities and boosted the business
industry.
It is a great source of entertainment.

25. (Cons) Continued
Cyber bullying is one of the major problem of social media.
Fraudulent activities increased a lot in past few years.
Problems of addiction.

26. Continued
Loss of motivation of students.
Due to excessive use serious health issues are there.
Serious security threats are there due to social media.

27. Cyber Laws (Continued)
Every country is working towards cyber laws.
It is to prevent the cyber crimes.
It is to control the new media.

28. Electronic Transaction Ordinance (2002) & Prevention of
Electronic Crimes Act (2016) are examples of cyber laws in
Pakistan.
National Response Centre for Cyber crimes is there to counter
cyber crimes under FIA.
Information Technology Act 2000(India), The Electronic
Communications & Transactions Act 2002(South Africa),
National Cybersecurity Protection Advancement Act 2015
(USA), Computer Misuse Act 1990 (United Kingdom).

29. Visual References Continued
 http://1.bp.blogspot.com/-
LQuYVuZ75ls/UNrb92xoltI/AAAAAAAAAzw/X8VkihDYi4Y/s1600/Bismillah+Calligraphy+pic
+image+10.jpg
 http://factcheckingturkey.com/sites/default/files/press.png
 https://pieceofmind.files.wordpress.com/2014/07/image2.jpg
 http://www.defenddemocracy.press/wp-content/uploads/2017/02/media-democracy.jpg
 http://static.topyaps.com/wp-content/uploads/2013/03/Masked-dictatorship.jpg?w=240
 http://inside-poland.com/t/wp-content/uploads/2015/04/wpcensor.jpg
 http://www.freemarketmediagroup.com/internet-marketing/wp-
content/uploads/2011/10/Fotolia_18559938_Subscription_Monthly_L-275x181.jpg
 http://judythewriter.com/wp-content/uploads/2016/09/NYT.jpg
 https://fateiscomin.files.wordpress.com/2014/08/2008872041.jpg?w=578
 http://static.dailymirror.lk/media/images/page9-cartoon.jpg
 https://socialjusticefirst.files.wordpress.com/2012/03/error404_democracy_not_found.jpg
 https://i0.wp.com/www.therightwingpolitics.com/wp-
content/uploads/2017/03/tumblr_m8uh33PGid1qj6wafo1_500.jpg?resize=500%2C400&ssl=1
 http://www.thenews.pl/b53e5137-616a-43d0-8bc0-389818409f54.file
 http://www.smokinggunpr.co.uk/wp-content/uploads/NewsCorpGroup3.jpg

30.  https://c.tribune.com.pk/2012/09/436024-mediaaccountabilitycopy-1347535104-366-640x480.jpg
 https://www.mediavillage.com/media/articles/media_My8AkPvu_x1yZNp8.jpg.1440x1000_q85_box-
60%2C0%2C2964%2C2016_crop_detail.jpg
 http://www.air802.com/blog/wp-content/uploads/2016/07/quality-assurance.jpg
 https://2012books.lardbucket.org/books/public-speaking-practice-and-
ethics/section_08/74537ebd5918aaddcb8f380f0578fcbe.jpg
 https://media.licdn.com/mpr/mpr/AAEAAQAAAAAAAA1bAAAAJGE4ZTEwYWNjLTE4YjctNGU2YS1hO
WFhLTA2NWU0OTYxOWNlNA.jpg
 https://userscontent2.emaze.com/images/b11e61d2-4f5c-4a66-b1c8-
688f7ee33ef1/f39578991761b0110453c90709621a50.jpg
 https://media.licdn.com/mpr/mpr/shrinknp_800_800/p/6/005/068/114/01fcd7d.jpg
 http://cf.ltkcdn.net/socialnetworking/images/orig/200596-2084x1438-social-media.jpg
 http://www.mgtdesign.co.uk/webdesign/wp-content/uploads/2014/11/Virtual-Theif.jpg
 https://joannebayvel.files.wordpress.com/2014/05/advantages-and-disadvantages-of-social-media-2.jpg
 http://orig07.deviantart.net/5b91/f/2013/001/4/7/outhouse_cartoons_juggling_social_media_by_ilovewhatido-
d5q2bw8.jpg
 https://www.fbi.gov/image-repository/cyber-crime.jpg/@@images/image/high
 http://trak.in/wp-content/uploads/2016/06/Cyber-Crime-002.jpg
 http://17026-presscdn-0-98.pagely.netdna-cdn.com/wp-content/uploads/sites/11/moneytheft-634x0-c-
default.jpg

31. Content References
 https://philipatawura.wordpress.com/2017/05/02/types-of-media-systems/
 http://thenewcontext.milanoschool.org/the-growing-politicization-of-media/
 http://www.wou.edu/~aramoshernandez06/techlesson.html
 http://www.adweek.com/digital/how-has-the-media-changed-since-911/
 https://www.thebalance.com/how-news-coverage-has-changed-since-the-9-11-attacks-2315201
 https://revisionworld.com/a2-level-level-revision/sociology/mass-media-0/ownership-and-control-
media
 http://www.nordicom.gu.se/sites/default/files/publikationer-hela-pdf/media_accountability.pdf
 https://ashmagautam.wordpress.com/2017/06/09/media-accountability-and-ethical-standards/
 https://beta.theglobeandmail.com/opinion/social-media-got-us-into-a-mess-can-it-get-us-out-of-
it/article35684135/?ref=http://www.theglobeandmail.com&
 https://beta.theglobeandmail.com/report-on-business/careers/management/the-complexities-of-
working-in-the-age-of-social-media/article34972006/?ref=http://www.theglobeandmail.com&