Packaging
Packaging meaning
Types of Packaging
Three R‘s of packaging
Objective of Packaging
Importance of Packaging
Functions of Packaging
Advantages and disadvantages of Packaging
Packaging
Packaging meaning
Types of Packaging
Three R‘s of packaging
Objective of Packaging
Importance of Packaging
Functions of Packaging
Advantages and disadvantages of Packaging
Tetra Pak is a Swedish-Swiss multinational food packaging and processing company with head offices in Lund, Sweden and Pully, Switzerland. The company offers packaging, filling machines and processing for dairy, beverages, cheese, ice cream and prepared food, including distribution tools like accumulators, cap applicators, conveyors, crate packers, film wrappers, line controllers and straw applicators.
Purpose of packaging, Properties of packaging materials, factors influencing choice of packaging, advantages and disadvantages of packaging materials, glass, and glass containers, metal and metal containers, plastic and plastic containers, films, foils and laminates, rubber based materials, closures, tamper resistant packaging, testing and quality assurance of packaging materials, different packing machine, and accessories, organization of packaging line, labeling.
Plastic films are used to wrap food related items like, candy, snacks, nutritional bars & powders. This presentation explains the different types of packaging films and the equipment used to wrap the films.
This presentation gives a brief insight into the utilization of using natural materials for product packaging in order to create a sustainable business cycle. The company of focus is DELL.
What is sustainable packaging? What are the goals of sustainable packaging? What factors are used for sustainable packaging? what are the benefits of sustainable packaging?
Packaging Industry : Overview
Function of Packaging
Classification of Packaging
Packaging Industry : Global
Packaging Industry : India
Rigid Packaging
# Metal Containers
# Glass Bottle
# Rigid Plastics
# Paper Cartons
Flexible Packaging
Caps & Closures
Labels
Secondary & Bulk Packaging
Packaging Machinery
Future Prospects of Packaging Industry
Tetra Pak is a Swedish-Swiss multinational food packaging and processing company with head offices in Lund, Sweden and Pully, Switzerland. The company offers packaging, filling machines and processing for dairy, beverages, cheese, ice cream and prepared food, including distribution tools like accumulators, cap applicators, conveyors, crate packers, film wrappers, line controllers and straw applicators.
Purpose of packaging, Properties of packaging materials, factors influencing choice of packaging, advantages and disadvantages of packaging materials, glass, and glass containers, metal and metal containers, plastic and plastic containers, films, foils and laminates, rubber based materials, closures, tamper resistant packaging, testing and quality assurance of packaging materials, different packing machine, and accessories, organization of packaging line, labeling.
Plastic films are used to wrap food related items like, candy, snacks, nutritional bars & powders. This presentation explains the different types of packaging films and the equipment used to wrap the films.
This presentation gives a brief insight into the utilization of using natural materials for product packaging in order to create a sustainable business cycle. The company of focus is DELL.
What is sustainable packaging? What are the goals of sustainable packaging? What factors are used for sustainable packaging? what are the benefits of sustainable packaging?
Packaging Industry : Overview
Function of Packaging
Classification of Packaging
Packaging Industry : Global
Packaging Industry : India
Rigid Packaging
# Metal Containers
# Glass Bottle
# Rigid Plastics
# Paper Cartons
Flexible Packaging
Caps & Closures
Labels
Secondary & Bulk Packaging
Packaging Machinery
Future Prospects of Packaging Industry
Balance Scorecard by Robert S. Kaplan and David P. Norton.
References: "Transforming the balanced scorecard from performance measurement to strategic management: Part 1"
MEANING OF QUALITY
DEFINITIONS OF QUIALITY
DIMENSIONS OF QUALITY
QUALITY AWARDS
ISO 9000 STANDARDS
ISO 14000 STANDARDS
TOTAL QUALITY MANAGEMENT (TQM)
SIX SIGMA
KAIZEN
STATISTICAL PROCESS CONTROL
QUALITY GURUS
ixigo startup
introduction
about the founders
journey/ story of ixigo
3 major turning point in ixigo's journey
lessons by ixigo to entrepreneurs
swot analysis
MBA Curriculam ggsipu Unit 1 Entrepreneurship development
1. concepts and definitions
2. role of entrepreneurship in economic development
3. factors affecting entrepreneurial growth economic and non economic
4. classification and types of entrepreneurs
5.entrepreneurial competencies
6. edp programmes
7.entrepreneurial training
8. traits/qualities of entrepreneur
9.manager vs entrepreneur
10.entrepreneur vs entrepreneurship
11. entrepreneur vs administrator
Communication
1. Introduction
2. Communication process
3. Communication networks
4. directions of organizational Communication
5. Types of communication
a. Interpersonal Communication
b. Non verbal Communication
6. ICT Techniques of Communication
7. Modals of Communication
a. Shannon-Weaver Model
b. Berlo Model
c. Transactional Process Model
8. Barriers to Communication
9. CASE STUDY: Automotive Components Limited
Group Dynamics
1. Features of Group
2. Types of group
3. Stages of group development
4. factors affecting group behaviour
5. theories of group formation
a. Propinquity theory
b. homans interaction theory
c. balance theory
d. exchange theory
6. CASE STUDY- STYLOTEX LIMITED
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
2. Meaning and Definition
Packaging: The wrapping material around a consumer item that serves to contain, identify, describe,
protect, display, promote and otherwise make the product marketable and keep it clean
Packaging is the science, art and technology of enclosing or protecting products for distribution, storage,
sale, and use.
Packaging also refers to the process of designing, evaluating, and producing packages.
Packaging includes the activities of designing and producing the container for a product. It contains,
protects, preserves, transports, informs, and sells.
Package labeling or labelling is any written, electronic, or graphic communication on the package or on a
separate but associated label.
3. Objectives / Purpose of Packaging
•Physical protection : The objects enclosed in the package may require protection from, among other things,
mechanical shock, vibration, electrostatic discharge, compression, temperature etc.
•Barrier protection: Packaging provides a barrier to dust, water, humidity and other contaminants that could
potentially harm the contents and decrease their shelf life
•Containment or Agglomeration: Grouping multiple cases, small objects or bulk materials together aids in both
manual and automated handling
4. •Information transmission: Packages and labels communicate how to use, transport, recycle, or dispose of the
package or product.
•Security : Packages can be made with improved tamper resistance to deter manipulation and they can also have
tamper-evident features indicating that tampering has taken place.
•Convenience: Packages can have features that add convenience in distribution, handling, stacking, display,
opening, reclosing, use, dispensing, reuse, recycling, and ease of disposal.
5. Packaging as a Marketing Tool
Packaging and labels can be used by marketers to encourage potential buyers to purchase a product.
Most packaging is designed to reflect the brand's message and identity.
Various factors have contributed to packaging’s growing use as a marketing tool:
• Self-Service: An increasing number of products are sold on a self service basis. The package must perform
many of the sales task.
• Consumer Affluence: Rising consumer affluence means consumers are willing to pay a little more for the
convenience, appearance, dependability, and prestige of better packages.
• Company and Brand Image: Packages contribute to instant recognition of the company or brand.
• Innovation Opportunity: Company gives a unique design to its product package with the intent to grab
customer’s attention. For example, the calcium Sandoz bottles targeted at children and women have been
designed to make them attractive to the target segment (A dog shaped bottle for kids, while a lady-
shaped bottle for women).
6. Principles of Packaging
Reuse-release Equivalence Principle (REP)
• REP essentially means that the package must be
created with reusable classes
Common-Reuse Principle (CRP)
• The CRP states that classes that tend to be reused
together belong in the same package together.
Common-Closure Principle (CCP)
• CCP states that the package should not have more
than one reason to change
Acyclic Dependencies Principle (ADP)
• The ADP states that there can be no cycles in
the dependency structure, and that when an
incremental release is made, the other
developers can adopt and build upon it.
Stable-Dependencies Principle (SDP)
• The SDP states that any packages one wants to
be volatile should not be depended upon by a
package that is difficult to change.
Stable-Abstractions Principle (SAP)
• The SAP says that a stable package should also
be abstract, so that its stability does not
prevent it from being extended.
Principles of package cohesion Principles of package coupling