Stop talking Architecture
& start talking Business Value
using IT4IT
Tony Price
Erik van Busschbach
HPE Software Services
25th April 2016
Agenda
–Introductions
–Using IT4IT to deliver business value
and improve communication
–Using IT4IT and agile methods to
transform and improve business service
delivery
–HPE customer case studies using IT4IT
– Some key “Lessons Learned” in adopting and using IT4IT
–Questions
2
Introducing your speakers
3
Tony Price
– Director WW IT4IT strategic consulting
– HPE SW Services
Erik van Busschbach
– WW Chief Technologist IT4IT
– HPE SW Services
Real life statements
4
Myself to Erik van Busschbach 4 years ago My partner (AKA the Boss)
Architecture ….. Oh god don’t start speaking TOGAF …
I never understood those people
Who cares about the plumbing – I want to talk soft
furnishing
Recent Global head of Operations meeting
Cloud, Devops, SIAM, Security, IOT, aaS …. Welcome to
my world & now you want to add architecture on top of
my workload! When will I magic up the time!
Recent CIO meeting Recent global head of operations meeting
Deputy CIO Global Financial Services CIO Global FMCG Organisation
Architecture is boring I only care about the architecture when something has
gone wrong – when everything is working its invisible
I don’t have the time to think architecture – my business
is running too fast
5
At last I can
Express IT in terms of a value chain
and value streams – words that people
understand
Prove that IT is delivering value
(using the value streams)
Stop talking about point solutions and
lift the conversation to how the lifecycle
approach delivers true value
Speak a language the business can
understand
IT4IT
Improves
Communication!
I IT4IT
VALUE
IT4IT is
Brilliant
Consumer demands are rapidly changing; on-demand
Must support baby boomers, gen X, millennials and beyond
6
Gen Z
2000-present
Children
The first generation never to have
experienced the pre-internet world
Millennials/Gen Y
1980-2000
Early teens to early 30s
Demanding, internet savvy, instant
gratification. The iPad generation
Gen X
1965-79
Early 30s to mid-40s
The ‘focused, keep your heads
down generation”
Baby Boomers
Pre 1965
Late-40s+
Regarded in the West as the “have
it all” postwar generation
The key to value
7
Value
Is only When its
value is
Valuable Valued
Find the right balance between Faster – Better – Cheaper – Safer
© Hewlett-Packard Enterprise 2016
Business models are changing, and IT services must shift
9
You get what you are given
You get what you want, plus what you
didn’t know you needed
…and of course, must always be better, faster, cheaper and safer
Day to day IT operations are evolving
Support multi-model service delivery
Digital IT
Plan Source
OfferManage
New
Style
Traditional IT
Plan
Build
Run
Industrialized IT
Plan Build
DeliverRun
New
Tech
Reality: working smarter across the continuum and in all modes
Transforming IT impacts every aspect of your organization
Change the lens in which you view your business
IT4IT™ The Open Group standard to Run the Business of IT
Technical Standard2011 2012 2013 2014 2015
IT4IT
2.0 Std.
10/2015
RA 2.0
(level 3)
7/2015
RA 1.2
(level 3)
3/2014
RA 0.5
(level 1)
8/2012
Value
Chain
9/2011
RA 1.3
(level 3)
10/2014
RA 1.0
(level 2)
1/2013
• ~5000 downloads
• ~800 organizations
• ~74 countries
• Pocket Guide “Hot Seller”
• ~600 downloads
Original Consortium
IT4IT™ is a trademark of The Open Group
• Shell
• Hewlett-Packard (IT & SW)
• Achmea
• MunichRe
• Accenture
• Pricewaterhouse Coopers
• University of South Florida
• AT&T
IT Operating Model
Describes the structure of IT management
IT Reference Architecture
Prescribes the functional & information architecture
Consumer-centric service model
HPE IT value chain solution supporting the digital enterprise
IT Customers
Traditional IT
RunBuildPlan Deliver
Business Service
Consume
Provide
Application Service
Consume
Provide
Platform Service
Consume
Provide
Infrastructure Service
Consume
Provide
Strategy
to
Portfolio
Request
to
Fulfill
Detect
to
Correct
Requirement
to
Deploy
Service broker
Service integrator
Service supplier
Plan Source Offer Manage
IT Management software solutions
Our IT value chain approach – think big – start small – iterate
Confirm
value
Start
Agile
delivery
Prove
realized
value
Validate
customer
priorities
Journey
to value
experience
Real life actual examples – value focused
15
IT4IT as the end goal (Global FMCG example)
16
Fantastic
Architecture
Superb road
maps
Happy
Architects
 IT not
delivering
the value
Unhappy
business

IT4IT viewed as the end goal rather than supporting the end goal
IT4IT evangelist
Without adoption value will not be realised
No mention of Value
Taking away pain…just happens to be IT4IT – Global Finance
17
True
Business
Pain
identified
Use Cases
associated
with pain
Potential
value
identified
Agile
approach
Regular
value
delivered
IT
reputation
improved
Business
Pain
removed

IT4IT was almost incidental
The focus was on removing pain
Regular delivery of value keeps stakeholders engaged
Business
Operation
Disruption
Focusing on Value Stream optimisation – Global Hi Tech
Electronics
18
Tools deep
dive
Identified
broken
value
streams
Increment
Improve
Optimise
Value
Streams
18 Month
Road
Map
Reduced
waste
IT4IT value stream optimisation key
Over Optimisation leads to systemic waste
Identifying the missing basics
Optimized
Tools
Factor of 11,000 reduction of
security events
Arcsight ESM with D2C
Talk this language – Business and IT Execs listen !
50% faster release of
applications
Continuous Release & Deployment with R2D
30% business continuity
improvement
Closed Loop Incident Management with D2C
$1,000,000+ saving on
business efficiency
Self Service Automated Request Fulfilment with R2F
Detect root cause:
36h*5FTE  ½h*1FTE
Operations Analytics with D2C
45% Support Cost reduction
Retirement of legacy applications aligned to new
strategic deliver with S2P
Increase speed of fulfilment by
20% resulting in 5% increase in
CSAT
Automation of fulfilment Process with R2F
Stop talking Architecture and talk value
20
Gen ZMillennials/Gen YGen XBaby Boomers
Whatever the Gen – they all want value
Contextualise the value to the individuals
Drive regular value realisation
Stop talking Architecture
& start talking Business Value
using IT4IT
Questions
Tony Price
Erik van Busschbach
HPE Software Services
25th April 2016

OG London final

  • 1.
    Stop talking Architecture &start talking Business Value using IT4IT Tony Price Erik van Busschbach HPE Software Services 25th April 2016
  • 2.
    Agenda –Introductions –Using IT4IT todeliver business value and improve communication –Using IT4IT and agile methods to transform and improve business service delivery –HPE customer case studies using IT4IT – Some key “Lessons Learned” in adopting and using IT4IT –Questions 2
  • 3.
    Introducing your speakers 3 TonyPrice – Director WW IT4IT strategic consulting – HPE SW Services Erik van Busschbach – WW Chief Technologist IT4IT – HPE SW Services
  • 4.
    Real life statements 4 Myselfto Erik van Busschbach 4 years ago My partner (AKA the Boss) Architecture ….. Oh god don’t start speaking TOGAF … I never understood those people Who cares about the plumbing – I want to talk soft furnishing Recent Global head of Operations meeting Cloud, Devops, SIAM, Security, IOT, aaS …. Welcome to my world & now you want to add architecture on top of my workload! When will I magic up the time! Recent CIO meeting Recent global head of operations meeting Deputy CIO Global Financial Services CIO Global FMCG Organisation Architecture is boring I only care about the architecture when something has gone wrong – when everything is working its invisible I don’t have the time to think architecture – my business is running too fast
  • 5.
    5 At last Ican Express IT in terms of a value chain and value streams – words that people understand Prove that IT is delivering value (using the value streams) Stop talking about point solutions and lift the conversation to how the lifecycle approach delivers true value Speak a language the business can understand IT4IT Improves Communication! I IT4IT VALUE IT4IT is Brilliant
  • 6.
    Consumer demands arerapidly changing; on-demand Must support baby boomers, gen X, millennials and beyond 6 Gen Z 2000-present Children The first generation never to have experienced the pre-internet world Millennials/Gen Y 1980-2000 Early teens to early 30s Demanding, internet savvy, instant gratification. The iPad generation Gen X 1965-79 Early 30s to mid-40s The ‘focused, keep your heads down generation” Baby Boomers Pre 1965 Late-40s+ Regarded in the West as the “have it all” postwar generation
  • 7.
    The key tovalue 7 Value Is only When its value is Valuable Valued
  • 8.
    Find the rightbalance between Faster – Better – Cheaper – Safer © Hewlett-Packard Enterprise 2016
  • 9.
    Business models arechanging, and IT services must shift 9 You get what you are given You get what you want, plus what you didn’t know you needed …and of course, must always be better, faster, cheaper and safer
  • 10.
    Day to dayIT operations are evolving Support multi-model service delivery Digital IT Plan Source OfferManage New Style Traditional IT Plan Build Run Industrialized IT Plan Build DeliverRun New Tech Reality: working smarter across the continuum and in all modes
  • 11.
    Transforming IT impactsevery aspect of your organization Change the lens in which you view your business
  • 12.
    IT4IT™ The OpenGroup standard to Run the Business of IT Technical Standard2011 2012 2013 2014 2015 IT4IT 2.0 Std. 10/2015 RA 2.0 (level 3) 7/2015 RA 1.2 (level 3) 3/2014 RA 0.5 (level 1) 8/2012 Value Chain 9/2011 RA 1.3 (level 3) 10/2014 RA 1.0 (level 2) 1/2013 • ~5000 downloads • ~800 organizations • ~74 countries • Pocket Guide “Hot Seller” • ~600 downloads Original Consortium IT4IT™ is a trademark of The Open Group • Shell • Hewlett-Packard (IT & SW) • Achmea • MunichRe • Accenture • Pricewaterhouse Coopers • University of South Florida • AT&T IT Operating Model Describes the structure of IT management IT Reference Architecture Prescribes the functional & information architecture Consumer-centric service model
  • 13.
    HPE IT valuechain solution supporting the digital enterprise IT Customers Traditional IT RunBuildPlan Deliver Business Service Consume Provide Application Service Consume Provide Platform Service Consume Provide Infrastructure Service Consume Provide Strategy to Portfolio Request to Fulfill Detect to Correct Requirement to Deploy Service broker Service integrator Service supplier Plan Source Offer Manage IT Management software solutions
  • 14.
    Our IT valuechain approach – think big – start small – iterate Confirm value Start Agile delivery Prove realized value Validate customer priorities Journey to value experience
  • 15.
    Real life actualexamples – value focused 15
  • 16.
    IT4IT as theend goal (Global FMCG example) 16 Fantastic Architecture Superb road maps Happy Architects  IT not delivering the value Unhappy business  IT4IT viewed as the end goal rather than supporting the end goal IT4IT evangelist Without adoption value will not be realised No mention of Value
  • 17.
    Taking away pain…justhappens to be IT4IT – Global Finance 17 True Business Pain identified Use Cases associated with pain Potential value identified Agile approach Regular value delivered IT reputation improved Business Pain removed  IT4IT was almost incidental The focus was on removing pain Regular delivery of value keeps stakeholders engaged Business Operation Disruption
  • 18.
    Focusing on ValueStream optimisation – Global Hi Tech Electronics 18 Tools deep dive Identified broken value streams Increment Improve Optimise Value Streams 18 Month Road Map Reduced waste IT4IT value stream optimisation key Over Optimisation leads to systemic waste Identifying the missing basics Optimized Tools
  • 19.
    Factor of 11,000reduction of security events Arcsight ESM with D2C Talk this language – Business and IT Execs listen ! 50% faster release of applications Continuous Release & Deployment with R2D 30% business continuity improvement Closed Loop Incident Management with D2C $1,000,000+ saving on business efficiency Self Service Automated Request Fulfilment with R2F Detect root cause: 36h*5FTE  ½h*1FTE Operations Analytics with D2C 45% Support Cost reduction Retirement of legacy applications aligned to new strategic deliver with S2P Increase speed of fulfilment by 20% resulting in 5% increase in CSAT Automation of fulfilment Process with R2F
  • 20.
    Stop talking Architectureand talk value 20 Gen ZMillennials/Gen YGen XBaby Boomers Whatever the Gen – they all want value Contextualise the value to the individuals Drive regular value realisation
  • 21.
    Stop talking Architecture &start talking Business Value using IT4IT Questions Tony Price Erik van Busschbach HPE Software Services 25th April 2016