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Next-Generation Native Apps
1. Next Generation Native Apps Eric Bezar VP Platform Product Management salesforce.com Track: Advanced AppExchange Developer
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5. Platform for the Business Web Secure & Scalable Integrate Mash-Ups ISV Standards Create & Publish Deliver Everywhere Mobile Run Deliver Globally Think Global, Act Local
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9. Application Patterns Native Composite Client User Interface Metadata, Layouts App Logic Workflow, Formulas, Validation Data Custom Objects User Interface S-Controls, Buttons & Links App Logic Code + scripts (Java, etc) Data Web services, local DBs Client Specific .NET forms, J2ME, Blackberry, etc Configure Examples: data apps, Bug tracking, asset tracking, Expense management Examples: email services, data enrichment, mapping, order entry Examples: mobile apps, desktop/Office integration, ERP integration Code Code Simplicity + Speed Control + Flexibility
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14. In Winter '07, AppExchange matures from a simple Data Centric platform to a powerful Process Centric platform. Now business analysts can automate entire business processes without coding. Winter '07 makes powerful things simple.
15. From Data Centric to Process Centric Current Winter '07 Content File Share Project Portal MS Sharepoint Intranet Nytimes.com Transaction Process Data Press Release approval Spreadsheet MS Access Lotus Notes Group Recruiting Bug tracking ProServ Automation Product Management Project Management Department Payroll (ADP) Financials (Oracle) Supply Chain Benefits Enrollment Expense Mgmt Help desk Procurement HR CRM Analytics Enterprise Paypal CSS/PRM Internet/ Extranet
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23. Automate Manual Business Processes Human Resources Recruiting Vacation Requests Training Finance Expense Reports Procurement Budgets Operations Project Management Event Managment Professional Services Management IT IT Asset Tracking Bug Tracking Change Requests Which users have been left out? Which business processes are still manual?