Join Steve Swink, Training Specialist for GP Strategies, during a 20-minute webinar where he will highlight some of the most current thinking around Massive Open Online Courses (MOOCs), a topic receiving much attention in both the academic and corporate worlds. Steve will discuss: - Different varieties of MOOCs - Pros and cons of the various flavors of MOOCs - Ways MOOCs can be leveraged in a corporate environment - Lessons to be taken from MOOCs as you grow and adapt your learning arsenal - Questions and thoughts from the audience

1. Knowledge. Performance. Impact.
20 Minute WEBINAR: Musing on MOOCs
July 24, 2014
MBI – GP Strategies Company Confidential

2. Introduction
STEVE SWINK
Training Specialist, GP Strategies
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3. Agenda
•Different varieties of MOOCs
–Pros and cons of the various flavors of MOOCs
•Ways MOOCs can be leveraged in a corporate environment
•Lessons to be taken from MOOCs as you grow and adapt your learning arsenal
•Your questions and comments
–We’ll follow up with
•A tweet chat AND
•A more in depth webinar recording of this conversation
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4. What’s a MOOC?
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Massive
Myriad of Motivations
Open
Affordable (Low or No Cost)
Accessible (Few if any prerequisites)
Online
Synchronous with some possible
Asynchronous
Typically Available via any Internet Connected Device
Course
Structured Delivery
Credit for Completion ?
Large, Globally Diverse Audience

5. What’s Your TAKE ON MOOCs?
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A fad – they’ll be soon forgotten.
Good for higher ed, not so much for corporate.
A way to get my employees up to speed quickly by partnering with educational providers.
Something we can adapt and incorporate into our learning strategy.
A Quick Poll >>

6. MOOC Mystery MATRIX
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•Credentials?
•Assessments?
•Cohort Structure?
•Cloud, Classroom, or Both?
•Synchronous, Asynchronous, or “Ambisynchronous”?
•Open Content?
•Open to Anyone?
•Scalable? Truly to the Masses
•Or Small Close-Knit Community of cohorts?
Massive
Open
Course
Online

7. Managing the MOOC: MOOC METERS
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SYNCHRONICITY
COHORT SIZE
DEFINED OUTCOMES
COLLABORATION LEVEL
BARRIERS TO ENTRY
CLASS DRIVERS

8. xMOOC (‘Expert’ MOOC) Fully synchronous versions are called ‘SMOC’s
Types of MOOCs
The most common type, organized around a central professor and core curriculum
•Typically - Hosted by an academic institution
- More unidirectional communication
•Pros - Good for dispensing consistent information to a wide audience
- Easily replicated and rebroadcast
•Cons - Less opportunity for collaboration - Less ‘connectivism’
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Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/

9. cMOOC (‘Connective’ MOOC)
Types of MOOCs
Course materials provide starting point for participant discussions; with most learning coming from peer interactions.
•Typically - Hosted by academic institution
- More peer-to-peer communication
•Pros - Collaborative learning opportunities
- ‘Expert’ kick-off
•Cons - May be a challenge to validate peer knowledge
- Could spin into irrelevant tangents
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Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/

10. DOCC (Distributed Online Collaborative Course)
Types of MOOCs
The same core course material is distributed to students at multiple institutions, but the exact administration of the material can vary. Students can also engage with each other across institutions via the online component.
•Pros - “Canned” material offers starting point
- Flexibility to deliver based on circumstances and audience
•Cons - Potential inconsistencies in final product
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Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/

11. BOOC (Big Open Online Course)
Types of MOOCs
•Similar to MOOCs, but limited to a smaller number of students, typically 50
•Subset is a SPOC (Small Private Online Course)
–Uses a “flipped classroom” model
•Pros - Restricted or ‘captive’ audience
•Cons - “Flipped classroom” may not work well for a broad audience
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Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/

12. Corporate MOOCs
Types of MOOCs
–MOOC courses designed for employee training or continuing education, typically subsidized or uniquely accredited by employers
–Corporate MOOCs may take on traits of one or more of the aforementioned MOOC types
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Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/

13. MOOC APPLICATIONS
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Compliance Training (??)
Succession Planning
Workplace Skills Training
Growing the Market

14. MOOC Alliance MATRIX
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Corporate MOOC Alliances
Showing “Typical” Contributions
Higher Education
Content
Academic Expertise
Platform Vendors
Technology
Hosting
Enterprise
Peer Learning
Parameters

15. Corporate MOOCs and the EMPLOYEE LIFE CYCLE
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Workplace & On-the- Job Training
Yahoo!
Self- Directed Learning
Wolfram Research
Collaborate & Innovate
Procter & Gamble
Onboard New Employees
McAfee
& Intel
Train Channel Partners & Customers
1-800-Flowers.com
Build Talent Pipelines
Candidate Screening & Sponsorship
Brand Marketing
Bank of America
Source: Putting MOOCs to Work, Bersin by Deloitte

16. Your THOUGHTS?
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In the chat panel, tell how you might use MOOCs in your organization.
A Quick Chat >>

17. Key TAKEAWAYS!
•It’s a challenge to DEFINE what a MOOC truly is.
•There are several DIFFERENT TYPES of MOOCs.
•MOOCs are currently being leveraged by organizations in a VARIETY of ways.
•Even if a MOOC isn’t right for your particular situation, some MOOC COMPONENTS might still apply.
•This is an ONGOING CONVERSATION.
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18. What’s NEXT?
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More on the different types of MOOCs
Adapting MOOCs to Corporate Settings
Badging MOOCs and
Credentialing Outcomes
MOOCs and Social Learning
A Quick Poll >>

19. Keep the Conversation GOING!
TweetChat
September 17th 2:00 - 3:00 p.m. ET
#CorporateMOOCs
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gpstrategies.com
Steve Swink
Training Specialist, GP Strategies
sswink@gpstrategies.com
Phone 443.539.8852
Twitter: @SteveSwinkTN
Linked In: www.linkedin.com/in/steveswinktn