The document outlines a student's music video assignment for the song "Watermelon Sugar" by Harry Styles. It includes brainstorming ideas for the video, analyzing camera techniques, editing, art design, and lighting in other artists' music videos. The student settles on a concept of using watermelons as performers to explore different uses of watermelons and berries through cutting, carving, and smashing scenes set to the song.
The document outlines Jack Hurst's ideas for a music video assignment, including potential ideas, songs, and techniques. It provides summaries and analyses of other artists' music videos to help inform Jack's own work. The document also includes a mind map of ideas and details Jack's final chosen idea—to create an interpretive music video for Harry Styles' song "Watermelon Sugar" using watermelons as the main focus and changing scenes throughout the video.
This document contains a student's music video assignment which includes ideas and research for three potential music video concepts - "Hello" by Adele, "Shotgun" by George Ezra, and "Someone Like You" by Adele. It also analyzes the camera work, editing, art design, and performances in existing music videos for "Ocean Eyes" by Billie Eilish, "I'm Not the Only One" by Sam Smith, and "Night Changes" by One Direction. Finally, it lists some potential songs and camera techniques that could be used for the assignment.
The document outlines Jack Hurst's ideas for a music video assignment, including potential songs, ideas, techniques, and a final idea. It discusses 3 potential ideas for a video for Adele's "Hello" involving conversations on the phone or with a friend. It also includes research on existing music videos and consideration of camera shots, editing, art design, lighting, locations, and other production elements to incorporate. The document demonstrates planning and preparation for a student music video project.
This document contains research and ideas for a music video assignment. It includes:
- Three ideas for interpreting the song "Hello" by Adele through different music video styles.
- Bullet point summaries of five existing music videos analyzing camerawork, editing, art design, and how they could influence the assignment. The analyzed videos are by George Ezra, Adele, Billie Eilish, Sam Smith, and One Direction.
- The research will help develop the student's own music video ideas and incorporate techniques seen in other successful videos.
The document provides a detailed summary and analysis of scenes from a short romantic comedy film titled "The Date". It summarizes key details about each scene, including how they advance the plot and build humor or drama through techniques like music, lighting, shot composition and pacing of edits. In the end, right before his date arrives, the protagonist discovers that he has eaten all the food he had prepared for their meal due to being stood up. The film leaves the outcome as a cliffhanger by ending on the sound of the doorbell.
Music video evaluation loyle carner ~ sun of jeanMolly Turner
The music video for 'Sun of Jean' by Loyle Carner uses a narrative structure and stylistic elements to tell the story of family and motherhood. Through a series of shots featuring women in domestic settings accompanied by their children, the video explores the relationships between mothers and sons. The grainy, dimly lit footage shot on square formats evokes a nostalgic, comforting atmosphere. By zooming the camera inward, the director draws the audience into the intimate scenes before coming full circle back to the artist at his mother's home.
The document summarizes and analyzes three music videos:
1) "Hello" by Adele, which uses dark colors and close-ups to convey loneliness and regret over a breakup.
2) "Shut Up" by Stormzy, a live performance-style grime music video filmed in an urban setting with friends, showing the artist's popularity.
3) "Everybody's Fool" by Evanescence, a narrative video portraying an unhappy model who hides her true feelings behind a glamorous public image. Lighting is used to contrast her public and private personas.
Music video Evaluation - The Lumineers 'Cleopatra' Molly Turner
The music video for "Cleopatra" by The Lumineers tells the narrative story of a lonely taxi driver. She picks up various passengers throughout the video, including a pregnant woman and later her son from a picture in the taxi. The director uses stylistic techniques like square framing and close-up shots of the characters' faces to tell the emotional story and develop the relationship between the driver and her passengers. In the end, the driver is seen regretfully driving away after dropping off her son, suggesting she remains isolated despite experiencing human connections through her work.
The document outlines Jack Hurst's ideas for a music video assignment, including potential ideas, songs, and techniques. It provides summaries and analyses of other artists' music videos to help inform Jack's own work. The document also includes a mind map of ideas and details Jack's final chosen idea—to create an interpretive music video for Harry Styles' song "Watermelon Sugar" using watermelons as the main focus and changing scenes throughout the video.
This document contains a student's music video assignment which includes ideas and research for three potential music video concepts - "Hello" by Adele, "Shotgun" by George Ezra, and "Someone Like You" by Adele. It also analyzes the camera work, editing, art design, and performances in existing music videos for "Ocean Eyes" by Billie Eilish, "I'm Not the Only One" by Sam Smith, and "Night Changes" by One Direction. Finally, it lists some potential songs and camera techniques that could be used for the assignment.
The document outlines Jack Hurst's ideas for a music video assignment, including potential songs, ideas, techniques, and a final idea. It discusses 3 potential ideas for a video for Adele's "Hello" involving conversations on the phone or with a friend. It also includes research on existing music videos and consideration of camera shots, editing, art design, lighting, locations, and other production elements to incorporate. The document demonstrates planning and preparation for a student music video project.
This document contains research and ideas for a music video assignment. It includes:
- Three ideas for interpreting the song "Hello" by Adele through different music video styles.
- Bullet point summaries of five existing music videos analyzing camerawork, editing, art design, and how they could influence the assignment. The analyzed videos are by George Ezra, Adele, Billie Eilish, Sam Smith, and One Direction.
- The research will help develop the student's own music video ideas and incorporate techniques seen in other successful videos.
The document provides a detailed summary and analysis of scenes from a short romantic comedy film titled "The Date". It summarizes key details about each scene, including how they advance the plot and build humor or drama through techniques like music, lighting, shot composition and pacing of edits. In the end, right before his date arrives, the protagonist discovers that he has eaten all the food he had prepared for their meal due to being stood up. The film leaves the outcome as a cliffhanger by ending on the sound of the doorbell.
Music video evaluation loyle carner ~ sun of jeanMolly Turner
The music video for 'Sun of Jean' by Loyle Carner uses a narrative structure and stylistic elements to tell the story of family and motherhood. Through a series of shots featuring women in domestic settings accompanied by their children, the video explores the relationships between mothers and sons. The grainy, dimly lit footage shot on square formats evokes a nostalgic, comforting atmosphere. By zooming the camera inward, the director draws the audience into the intimate scenes before coming full circle back to the artist at his mother's home.
The document summarizes and analyzes three music videos:
1) "Hello" by Adele, which uses dark colors and close-ups to convey loneliness and regret over a breakup.
2) "Shut Up" by Stormzy, a live performance-style grime music video filmed in an urban setting with friends, showing the artist's popularity.
3) "Everybody's Fool" by Evanescence, a narrative video portraying an unhappy model who hides her true feelings behind a glamorous public image. Lighting is used to contrast her public and private personas.
Music video Evaluation - The Lumineers 'Cleopatra' Molly Turner
The music video for "Cleopatra" by The Lumineers tells the narrative story of a lonely taxi driver. She picks up various passengers throughout the video, including a pregnant woman and later her son from a picture in the taxi. The director uses stylistic techniques like square framing and close-up shots of the characters' faces to tell the emotional story and develop the relationship between the driver and her passengers. In the end, the driver is seen regretfully driving away after dropping off her son, suggesting she remains isolated despite experiencing human connections through her work.
The document provides a summary and analysis of the music video for the song "Apologize" by OneRepublic. It notes that the video begins with an extreme close-up of a fancy pen writing the song title on old paper. It then cuts to a close-up of a woman holding a letter, and an extreme close-up of her eye, showing her emotions. Further shots include a close-up of a piano and someone's hands playing, as well as quick cuts between close-ups of instruments as the song begins. Lighting is used effectively to make objects and faces stand out from the otherwise dark backgrounds.
This document provides an analysis of various music video shots and techniques used in indie pop music videos that inspired and informed the creation of the author's own music video. The author summarizes shots and techniques they found effective from music videos by artists like Hayley Kiyoko, Melanie Martinez, MS MR, and Bjorn. These include close-ups, two-shots, point-of-view shots, the use of props, color grading, and more. The author explains how they incorporated similar shots and techniques into their own video to tell the narrative and convey emotion.
Adele's music video for "Someone Like You" depicts her walking alone through Paris, dressed in dark clothing to represent her feelings of loneliness and heartache after a breakup. Throughout the video, close-ups are used to show her sad facial expressions and eyes looking down. The monotone color palette and lack of other characters reinforce her isolation. At the end, a male character walks away from her, representing her ex who has left her life. The video utilizes a narrative structure and symbolic imagery like her solitary walk to visually portray the themes of loss, grief, and moving on from a past relationship expressed in the song's lyrics.
This document discusses conventions and theories related to music video analysis. It summarizes how the author's music video conforms to various conventions for indie pop music videos. Some key conventions it follows include having locations that are simple, like houses and gardens; having the artist lip-sync to promote their image and lyrics; and using filters and color grading to set mood. Narrative theories the video draws from include having an inferred story formed from explicit events, and having both a narrative and performance elements as defined by Sven Carlson's theory of music video structure.
The video begins with dull, dark scenes setting a gloomy atmosphere. Shots include extreme close-ups of the singer's intense facial expressions and quick cuts representing chaos. Throughout, various band members are shown performing in black and white amidst red props suggesting a rock genre. Colors and props provide cues about the music while facial expressions and movements depict the emotions of playing.
This document contains 18 pictures from a photo album for a music video. The pictures show different costumes, poses, and facial expressions of the main female artist. The document also provides explanations for why certain pictures were or were not chosen for the DVD cover and poster. The creator discusses wanting images that match the R&B genre conventions and effectively portray the emotions in the story.
The document provides an analysis of Sia's "Chandelier" music video, directed by Daniel Askill. It summarizes that the video tells an autobiographical story about Sia's struggles with alcoholism and substance abuse through Maddie's interpretive dance. Scenes depict the emptiness of addiction and illusion of escape through partying. Various camera techniques like long shots, close-ups, and zooms are used to emphasize Maddie's fragile mental state and the bleak, repetitive nature of addiction. Mise-en-scene elements like plain clothing, dim lighting, and run-down props further reflect Sia's inner turmoil.
Daniel Askill is a music video director born in 1977 in Sydney, Australia. He studied visual communication and has a background in film, video, music composition, and performance. He has directed many music videos for artists like Sia and Phoenix. His videos are visually engaging and use experimental camerawork, lighting, costumes, and editing techniques to tell stories. For example, his video for Sia's "Breathe Me" uses 2500 polaroids to depict the daily struggles of living with mental health issues. Askill aims to convey important messages through his creative direction in a way that can both entertain and empower viewers.
The video begins with shots showing a problem between Demi and her love interest. Through flashbacks during her performance of the song, memories of their relationship are shown. Scenes show the male looking upset after a phone call and photos of the couple being turned face down. Demi collects photos around town, sticking them in a collage showing their memories together. The video cuts between Demi's performance and the flashbacks. It ends with the male having a shocked reaction to Demi creating a large collage as a gesture to reconcile.
The music video concept tells the story of a boy trying to find the girl he likes after seeing her around. She always seems to disappear before he can speak to her. The settings will include city streets, a library, and a park. The girl will stand out by wearing bright colors, while background people wear black. At the end, the boy finally catches up to the girl at a bus stop, stares at her, then walks away, leaving her games and hurtfulness behind. The video will appeal to teenage audiences by portraying a relatable romantic situation and including elements like bright colors, costumes, and makeup.
Melina Matsoukas (Music Video Director)lucierebekah
This document provides background information on music video director Melina Matsoukas. It discusses some of her most notable music videos for artists like Beyoncé, Rihanna, and Lady Gaga. It then analyzes Matsoukas' directing style, noting her use of close-ups, point-of-view shots, experimental lighting and settings, and editing techniques like parallel editing to move the story along. Matsoukas aims to immerse viewers in the emotions of the music through creative camerawork and visuals.
The document provides ideas and inspiration for a music video project. It discusses three existing music videos that provide inspiration for different elements to include. The first is a transformation video showing a character getting ready. The second uses bright colors and costumes to depict characters as dolls in a dollhouse. The third shows the artist with energy and different colorful outfits while singing and dancing. The document also includes the student's intentions for their own video, which is to look professional while showing a model getting ready and having fun at a photoshoot. Equipment, location, and outfit ideas are presented to bring the vision to life.
The music video depicts a man expressing his feelings for a girl through dance and rhyme. It shows his struggles and efforts to get the girl, from singing alone in his home to dancing with her at the end. Various camera techniques like close-ups and changing angles are used. The lighting remains dim throughout to set the mood. The video serves as an example of techniques used in R&B music videos.
The document discusses how the media producer's music video challenges and develops conventions of the genre.
It begins with an establishing shot of the main character to identify her as the focus. Locations include a forest to create mystery and a house to provide context. Costumes are casual rather than revealing atypical of the genre. Cinematography uses varied angles rather than a clear storyline, as drum and bass videos often do. Special effects add conceptual elements representing the character's feelings to make the video unique. Overall it reimagines typical conventions to match the emotional song.
Music video analysis – all cried out nholliemorriss
The music video takes a narrative genre, telling the story of a woman leaving her partner. She packs up his belongings and embarks on a trip with friends to recreate an explosion seen on TV, blowing up his things on a yacht. Various shots and imagery are used to illustrate the song's meaning and show the woman gaining power and freedom. Stylistic elements like costumes, locations, and camerawork emphasize themes of empowerment, criminality, and the characters' control over their lives.
The document discusses the influences and intentions for a music video. It was inspired by Gabrielle Aplin's "Home" video to have a calm, narrative-light journey. References to light and dark in the song's lyrics and the use of minimal lighting in "Ho Hey" and "Little Lion Man" influenced the idea of something simple and minimal. The countryside/journey theme from other videos also appealed as it fits the genre, though combining it with sophisticated elements seemed difficult initially. Relistening helped develop the concept of a "Silver Light" character guiding the singer from a dark location to a natural landscape. Random shots from unusual angles in other videos, like through shadows and blurs, provided the goal of looking at
The document discusses the production choices made in creating a music video and related promotional materials. Several scenes from the video are described, showing the artist singing to the camera or interacting with a girl, with plain backgrounds and lighting focused on the subjects. Photos for the album packaging and magazine ad similarly isolate the artist using close-ups, spot lighting, and plain backgrounds. The goal was to draw attention to the artist and story of a relationship ending to elicit empathy from viewers.
The document discusses the influences and intentions for a music video. It was inspired by other calm, narrative-light music videos that feature journeys. It aims to have a simple, minimal style to match the simple lyrics, using stark locations and minimal lighting. The concept developed to feature a character or metaphor of "Silver Light" leading the singer from a dark location to a natural landscape. Shots from unusual angles through shadows and blurred views that create mystery are also influences to make the video more unique.
The music video for James Blunt's "Goodbye My Lover" uses cinematography to contrast passionate moments in the past with the present sadness of a breakup. Extreme close-ups show intimacy, while wider shots of James alone convey loneliness. Symbolism like white curtains and crumpled sheets represent freedom and emptiness. Though not indie rock, the video effectively uses visuals to enhance emotions from the song. The author wants to incorporate similar techniques to make their own indie rock video more impactful.
The music video for James Blunt's "Goodbye My Lover" uses cinematography to contrast passionate moments in the past with the present sadness of a breakup. Extreme close-ups show intimacy, while wider shots of James alone convey loneliness. Symbolism like white curtains and crumpled sheets represent freedom and emptiness. Though not indie rock, the video effectively uses visuals to enhance emotions from the song. The author wants to incorporate similar techniques to elicit viewer connection in their own indie rock video.
This document outlines the pre-production planning for a music video assignment. It includes research on song selection and video styles, the development of three initial video ideas, and planning tasks such as selecting a location, creating a shot list and storyboard, and conducting a risk assessment. The key details are:
- Three initial video ideas were developed for the Adele song "Hello" based on different styles or narratives.
- Research was conducted on existing music videos, analyzing elements like camerawork, editing, art design and how they could influence the project.
- Pre-production planning includes selecting a song, developing a visual concept, breaking down the song structure and matching it to planned shots and scenes.
The document discusses four music videos that served as inspirations for the creators' own video: "Clown" by Emeli Sandé, "Someone Like You" and "Hello" by Adele, and "Nothing Compares 2U" by Sinéad O'Connor. The videos all have a common theme of being dull, old fashioned, in black and white, and performance based. Specifically, the document highlights the use of close-ups, low camera angles, dim lighting, direct eye contact, and simplicity/minimalism as techniques that the creators want to emulate in their own video to portray sadness and emotion.
The document provides a summary and analysis of the music video for the song "Apologize" by OneRepublic. It notes that the video begins with an extreme close-up of a fancy pen writing the song title on old paper. It then cuts to a close-up of a woman holding a letter, and an extreme close-up of her eye, showing her emotions. Further shots include a close-up of a piano and someone's hands playing, as well as quick cuts between close-ups of instruments as the song begins. Lighting is used effectively to make objects and faces stand out from the otherwise dark backgrounds.
This document provides an analysis of various music video shots and techniques used in indie pop music videos that inspired and informed the creation of the author's own music video. The author summarizes shots and techniques they found effective from music videos by artists like Hayley Kiyoko, Melanie Martinez, MS MR, and Bjorn. These include close-ups, two-shots, point-of-view shots, the use of props, color grading, and more. The author explains how they incorporated similar shots and techniques into their own video to tell the narrative and convey emotion.
Adele's music video for "Someone Like You" depicts her walking alone through Paris, dressed in dark clothing to represent her feelings of loneliness and heartache after a breakup. Throughout the video, close-ups are used to show her sad facial expressions and eyes looking down. The monotone color palette and lack of other characters reinforce her isolation. At the end, a male character walks away from her, representing her ex who has left her life. The video utilizes a narrative structure and symbolic imagery like her solitary walk to visually portray the themes of loss, grief, and moving on from a past relationship expressed in the song's lyrics.
This document discusses conventions and theories related to music video analysis. It summarizes how the author's music video conforms to various conventions for indie pop music videos. Some key conventions it follows include having locations that are simple, like houses and gardens; having the artist lip-sync to promote their image and lyrics; and using filters and color grading to set mood. Narrative theories the video draws from include having an inferred story formed from explicit events, and having both a narrative and performance elements as defined by Sven Carlson's theory of music video structure.
The video begins with dull, dark scenes setting a gloomy atmosphere. Shots include extreme close-ups of the singer's intense facial expressions and quick cuts representing chaos. Throughout, various band members are shown performing in black and white amidst red props suggesting a rock genre. Colors and props provide cues about the music while facial expressions and movements depict the emotions of playing.
This document contains 18 pictures from a photo album for a music video. The pictures show different costumes, poses, and facial expressions of the main female artist. The document also provides explanations for why certain pictures were or were not chosen for the DVD cover and poster. The creator discusses wanting images that match the R&B genre conventions and effectively portray the emotions in the story.
The document provides an analysis of Sia's "Chandelier" music video, directed by Daniel Askill. It summarizes that the video tells an autobiographical story about Sia's struggles with alcoholism and substance abuse through Maddie's interpretive dance. Scenes depict the emptiness of addiction and illusion of escape through partying. Various camera techniques like long shots, close-ups, and zooms are used to emphasize Maddie's fragile mental state and the bleak, repetitive nature of addiction. Mise-en-scene elements like plain clothing, dim lighting, and run-down props further reflect Sia's inner turmoil.
Daniel Askill is a music video director born in 1977 in Sydney, Australia. He studied visual communication and has a background in film, video, music composition, and performance. He has directed many music videos for artists like Sia and Phoenix. His videos are visually engaging and use experimental camerawork, lighting, costumes, and editing techniques to tell stories. For example, his video for Sia's "Breathe Me" uses 2500 polaroids to depict the daily struggles of living with mental health issues. Askill aims to convey important messages through his creative direction in a way that can both entertain and empower viewers.
The video begins with shots showing a problem between Demi and her love interest. Through flashbacks during her performance of the song, memories of their relationship are shown. Scenes show the male looking upset after a phone call and photos of the couple being turned face down. Demi collects photos around town, sticking them in a collage showing their memories together. The video cuts between Demi's performance and the flashbacks. It ends with the male having a shocked reaction to Demi creating a large collage as a gesture to reconcile.
The music video concept tells the story of a boy trying to find the girl he likes after seeing her around. She always seems to disappear before he can speak to her. The settings will include city streets, a library, and a park. The girl will stand out by wearing bright colors, while background people wear black. At the end, the boy finally catches up to the girl at a bus stop, stares at her, then walks away, leaving her games and hurtfulness behind. The video will appeal to teenage audiences by portraying a relatable romantic situation and including elements like bright colors, costumes, and makeup.
Melina Matsoukas (Music Video Director)lucierebekah
This document provides background information on music video director Melina Matsoukas. It discusses some of her most notable music videos for artists like Beyoncé, Rihanna, and Lady Gaga. It then analyzes Matsoukas' directing style, noting her use of close-ups, point-of-view shots, experimental lighting and settings, and editing techniques like parallel editing to move the story along. Matsoukas aims to immerse viewers in the emotions of the music through creative camerawork and visuals.
The document provides ideas and inspiration for a music video project. It discusses three existing music videos that provide inspiration for different elements to include. The first is a transformation video showing a character getting ready. The second uses bright colors and costumes to depict characters as dolls in a dollhouse. The third shows the artist with energy and different colorful outfits while singing and dancing. The document also includes the student's intentions for their own video, which is to look professional while showing a model getting ready and having fun at a photoshoot. Equipment, location, and outfit ideas are presented to bring the vision to life.
The music video depicts a man expressing his feelings for a girl through dance and rhyme. It shows his struggles and efforts to get the girl, from singing alone in his home to dancing with her at the end. Various camera techniques like close-ups and changing angles are used. The lighting remains dim throughout to set the mood. The video serves as an example of techniques used in R&B music videos.
The document discusses how the media producer's music video challenges and develops conventions of the genre.
It begins with an establishing shot of the main character to identify her as the focus. Locations include a forest to create mystery and a house to provide context. Costumes are casual rather than revealing atypical of the genre. Cinematography uses varied angles rather than a clear storyline, as drum and bass videos often do. Special effects add conceptual elements representing the character's feelings to make the video unique. Overall it reimagines typical conventions to match the emotional song.
Music video analysis – all cried out nholliemorriss
The music video takes a narrative genre, telling the story of a woman leaving her partner. She packs up his belongings and embarks on a trip with friends to recreate an explosion seen on TV, blowing up his things on a yacht. Various shots and imagery are used to illustrate the song's meaning and show the woman gaining power and freedom. Stylistic elements like costumes, locations, and camerawork emphasize themes of empowerment, criminality, and the characters' control over their lives.
The document discusses the influences and intentions for a music video. It was inspired by Gabrielle Aplin's "Home" video to have a calm, narrative-light journey. References to light and dark in the song's lyrics and the use of minimal lighting in "Ho Hey" and "Little Lion Man" influenced the idea of something simple and minimal. The countryside/journey theme from other videos also appealed as it fits the genre, though combining it with sophisticated elements seemed difficult initially. Relistening helped develop the concept of a "Silver Light" character guiding the singer from a dark location to a natural landscape. Random shots from unusual angles in other videos, like through shadows and blurs, provided the goal of looking at
The document discusses the production choices made in creating a music video and related promotional materials. Several scenes from the video are described, showing the artist singing to the camera or interacting with a girl, with plain backgrounds and lighting focused on the subjects. Photos for the album packaging and magazine ad similarly isolate the artist using close-ups, spot lighting, and plain backgrounds. The goal was to draw attention to the artist and story of a relationship ending to elicit empathy from viewers.
The document discusses the influences and intentions for a music video. It was inspired by other calm, narrative-light music videos that feature journeys. It aims to have a simple, minimal style to match the simple lyrics, using stark locations and minimal lighting. The concept developed to feature a character or metaphor of "Silver Light" leading the singer from a dark location to a natural landscape. Shots from unusual angles through shadows and blurred views that create mystery are also influences to make the video more unique.
The music video for James Blunt's "Goodbye My Lover" uses cinematography to contrast passionate moments in the past with the present sadness of a breakup. Extreme close-ups show intimacy, while wider shots of James alone convey loneliness. Symbolism like white curtains and crumpled sheets represent freedom and emptiness. Though not indie rock, the video effectively uses visuals to enhance emotions from the song. The author wants to incorporate similar techniques to make their own indie rock video more impactful.
The music video for James Blunt's "Goodbye My Lover" uses cinematography to contrast passionate moments in the past with the present sadness of a breakup. Extreme close-ups show intimacy, while wider shots of James alone convey loneliness. Symbolism like white curtains and crumpled sheets represent freedom and emptiness. Though not indie rock, the video effectively uses visuals to enhance emotions from the song. The author wants to incorporate similar techniques to elicit viewer connection in their own indie rock video.
This document outlines the pre-production planning for a music video assignment. It includes research on song selection and video styles, the development of three initial video ideas, and planning tasks such as selecting a location, creating a shot list and storyboard, and conducting a risk assessment. The key details are:
- Three initial video ideas were developed for the Adele song "Hello" based on different styles or narratives.
- Research was conducted on existing music videos, analyzing elements like camerawork, editing, art design and how they could influence the project.
- Pre-production planning includes selecting a song, developing a visual concept, breaking down the song structure and matching it to planned shots and scenes.
The document discusses four music videos that served as inspirations for the creators' own video: "Clown" by Emeli Sandé, "Someone Like You" and "Hello" by Adele, and "Nothing Compares 2U" by Sinéad O'Connor. The videos all have a common theme of being dull, old fashioned, in black and white, and performance based. Specifically, the document highlights the use of close-ups, low camera angles, dim lighting, direct eye contact, and simplicity/minimalism as techniques that the creators want to emulate in their own video to portray sadness and emotion.
Tom Holmes-Wright (17) will perform the song in the music video playing guitar and singing, looking sad over a breakup with his girlfriend Elleah Stanton (17). Elleah (17) will appear in home video clips from when they were together, while Tom performs separately in black and white to show his depression over the breakup. The video will cut between Tom's somber performance and happy home video clips to contrast their current separation with memories of their relationship.
This document contains descriptions of various shots from a music video along with promotional materials for it. The shots described include long shots establishing scenery, close-ups of the artist and actress showing emotion, and shots using natural lighting to continue the dark, mysterious theme of indie/rock genre. Promotional items like the digipack and magazine ad also feature close-ups of the artist in similar dark lighting to maintain consistency with the video's theme.
The music video uses medium shots and close ups to tell a narrative about a man's relationship with a woman represented as "icebox" or cold heart. Black and white colors and a recurring clock motif symbolize time running out in his efforts to understand the woman, who is portrayed as the source of his problems rather than the solution. The video ends where it begins, continuing the circular theme.
This document provides analysis of several music videos through summaries of individual scenes:
- The beginning scene of one video uses a blue tint and wave sounds to set a moody, nighttime tone as the man has empty vodka bottles, relating to his low mood.
- Another video shows a woman doing laundry, which contrasts with her personality as she dances and escapes boredom. She always seems to be waiting for things to happen.
- A video about violence in America depicts a shooting in a church to show how unexpected violence can be and to bring awareness to the issue. It shows people happily dancing before the shooter takes action.
The document analyzes the cinematography techniques used in music videos for several popular songs. It discusses elements like camera shots, lighting, mise-en-scene, and how they help convey the themes and moods of the songs. For each video, it describes the camera shot, lighting, mise-en-scene elements, and provides a brief context about the narrative or message of the song. The document aims to understand how visual elements in music videos complement and enhance the listening experience.
The document provides analyses of music videos by Adele, Ellie Goulding, and Girls Aloud. For Adele's "Make You Feel My Love", it describes representations of heartbreak through a dark hotel room setting and body language. For Ellie Goulding's "Your Song", it finds representations of happiness through smiling, nature scenes, and animals. For Girls Aloud's "The Promise", it describes representations of 1960s-1970s stereotypes through fashion, flirtatious behavior, and gender roles.
The document provides analyses of music videos by Adele, Ellie Goulding, and Girls Aloud. For Adele's "Make You Feel My Love", it describes representations of heartbreak through a dark hotel room setting and body language. For Ellie Goulding's "Your Song", it finds representations of happiness through smiling, nature scenes, and animals. For Girls Aloud's "The Promise", it describes representations of 1960s-1970s stereotypes through fashion, flirtatious behavior, and gender roles.
The document provides guidance for a music video assignment, including sections to generate ideas, research other music videos, and analyze techniques. It suggests selecting a song, developing three ideas interpreting it differently, and researching a minimum of five videos by noting camera work, editing, art design, performance, and how they relate to the group's production. Example analyses of five music videos are provided, highlighting elements like camera style, editing, use of color, lyrics display, and focus on artist performance.
The video uses various camera techniques and motifs to portray themes of love, heartbreak, and self-awareness. Various shots like close-ups, over-the-shoulder, and point-of-view are used to show Adele's emotions. Flashbacks and slow motion add drama. Low-key lighting and a black-and-white filter create a mature and melancholy mood. Natural scenery like grasslands and lakes portray Adele's growth from despair to strength.
Mv assignment (not theory) pro forma (1)ollytaylor1
This document provides guidance for a music video assignment. It includes a template presentation for students to complete with sections for idea generation, research, and pre-production. The template suggests students select a song, generate three video ideas with different styles, and research existing music videos by analyzing techniques. It also prompts adding details like mind maps, screenshots, and visuals to the presentation.
The music video for Ellie Goulding's song "Falling for You" uses a single studio setting with a projector displaying film clips in the background. Ellie wears a sexy black lace dress. Different lighting is used to set the mood, including bright lighting for upbeat parts and red lighting for romantic parts. A projector and stage lights are used as props. Ellie's body language and facial expressions convey happiness to match the upbeat, romantic song. Close-ups and wide shots are used with the camera. The video follows many pop genre codes including themes of love, portraying the artist as happy, and wearing a fashionable outfit.
Music videos use various camera techniques, lighting, location, costumes, and props to engage viewers and represent the themes and narratives of the songs. Common elements include close-up and long shots using camera movements like tilts and pans. Mise-en-scene includes strategic use of clothing, makeup, lighting, and locations. Videos also employ jump cuts and incorporate props that relate to the song lyrics to fit the narrative within the time of the music.
This document provides a summary of Adele's song "Someone Like You" including details about the artist, length, release date, producers, writers, genres, and a breakdown of the music video conventions and mise-en-scene. The music video tells a narrative story through Adele's facial expressions and lonely walking shots of her in Paris shown through various camera shots including close-ups, wide shots, and panning shots. It creates a dull mood through its black and grey color scheme and casual portrayal of Adele to match the song's theme of a broken relationship.
This document provides a summary of the music video for Adele's song "Someone Like You". Key details include:
- The video features Adele walking alone on the streets of Paris, conveying loneliness through her casual appearance and the city's monotone color scheme.
- Scenes show her facial expressions and the Eiffel Tower in the background to establish the location.
- Towards the end, a male is seen walking away from Adele, representing the relationship ending discussed in the song's lyrics.
This document provides an analysis of the music video for Eminem's "Stan" in three parts: Genre & Style, Symbols, and Settings. It notes that the video does not utilize the "Male Gaze" theory and has a dark, sad tone to match the serious message about the dangers of obsession. Specific camera angles and lighting are used to emphasize emotions and the protagonist's declining mental state. Symbols like white clothing represent madness rather than purity. The run-down setting reflects the protagonist's low-class status and troubled situation.
This document provides details on the mise en scene and production design for four different locations to be used in filming a music video. Each location is described in terms of props, costumes, lighting, colors, and makeup used to portray the intended mood and match the narrative. The first location represents an urban setting and will feature casual costumes and low natural lighting. The second focuses on a female protagonist depicted through stereotypical ballet attire, bright lighting, and obvious makeup. The third location is where the two main characters meet amid a mix of natural and artificial lighting. The fourth returns to the first location's costumes and uses natural lighting to portray bleakness and communicate the song's message and genre.
Ed Sheeran is an English singer-songwriter known for albums like "Multiply," which was the most streamed album worldwide in 2014. The document discusses using Sheeran's song "I'm a Mess" for a student music video project due to parts that allow for narrative without singing. The narrative involves a breakup, a depressed ex-boyfriend, and the ex seeing his former girlfriend with a new partner. Camera shots and costumes are proposed to convey the different emotional states of the characters.
Here are some concept boards and pre-visualization ideas for the music video:
- Opening shots of the city at night with neon lights and old school filter to set the scene
- Close up shots of the characters looking happy and in love with each other
- Split screen shots showing both characters together exploring the city holding hands
- Establishing shots of outdoor locations like parks, streets without people to show them alone
- Indoor shots of them dancing together intimately in dimly lit rooms
- Close ups of them writing in notebooks or on phones to show their connection
- Gradual changes in lighting and filters to transition from reality to the girl's imagination
- Ending shots of the girl alone
This document outlines an idea for a knitting magazine. The creator wants to expand their graphic design portfolio and try a unique design project on a topic they are passionate about - knitting. They hope the magazine will inspire people to take up knitting and help normalize it as a hobby for men. The magazine's style will be crafty yet bold to reflect the creativity of knitting. It will have a minimalist layout merged with a wide color scheme to achieve a balance of simple and busy aesthetics. This style choice is meant to portray that knitting can be both colorful and simple.
This document outlines an idea for a fitness magazine that would celebrate people's hard work and body image in order to help those uncomfortable with their bodies see what can be achieved. The creator wants to research existing fitness magazines for inspiration and experiment with photography techniques like lighting, coloring, and composition as they have no prior modeling experience. They envision a minimal, monochrome style with occasional color accents to highlight key aspects and a darker tone to represent the mental strength of working out and make the magazine appeal to both men and women. The goal is to motivate the audience by showing what different bodies can achieve through fitness.
The document discusses a student's final major project idea involving illusion photography. The student wants to create prints for posters and magazines using perspective and size manipulation to play with how images are perceived. The goal is to develop photography and Photoshop skills while getting audiences to think differently about perspective through a cartoony style with small figures.
The artist proposes a series of prints featuring a single color or range of shades. They are interested in exploring color theory and see potential in different ways color can be used. Research will focus on existing color-based art projects and how they incorporate prints. The goal is for viewers to notice color more in everyday life rather than screens. The project style will involve minimal photography and an emphasis on post-production to create a range of shades or colors within a shade. This style was chosen to allow more focus on the post-production phase.
Jack Hurst is applying to study Management and Entrepreneurship or Graphic Design at York St John University. He achieved strong GCSE results including grades 7-9. He is currently studying an Extended Diploma in Creative Media at college which has developed his graphic design and software skills. Jack has work experience in restaurants and cafes and plays tennis and netball. He is interested in entrepreneurship, property development, and graphic design as future careers. University will allow him to further develop the skills needed for these fields.
Jack Hurst is applying to study Management and Entrepreneurship BA (Hons) or Graphic Design BA (Hons) at York St John University. He achieved strong GCSE results including grades 7-9 in subjects like English, Maths, and Science. Currently, he is studying an Extended Diploma in Creative Media at college where he is gaining skills in software like Photoshop. Jack has work experience in restaurants and cafes and plays tennis and netball. He believes either course will help him to pursue his goals of starting his own business or becoming a graphic designer.
This document discusses plans for a new energy drink brand called Pronto Punch. It considers options for can designs for original and orange flavors, looking at packaging of existing brands. Ideas are presented for the logo, can design, and font. A marketing plan is outlined, targeting 16-30 year olds, especially males. Research shows the global energy drink market was worth $53 billion in 2018 and is projected to grow to $86 billion by 2026. Social media strategies of top brands like Red Bull and Monster are analyzed, with both relying heavily on Twitter promotion.
Jack Hurst is applying to study Management and Entrepreneurship or Graphic Design at York St John University. He achieved strong GCSE results including grades 7-9. He is currently studying an Extended Diploma in Creative Media at college where he is gaining skills in software like Photoshop. Jack wants to start his own business and ultimately go into property development. He believes the management course will help with this goal or allow him to become a manager. His other option is graphic design which he enjoys from his current course. Jack has relevant work experience and plays sports, helping him work individually and collaboratively. He is looking forward to focusing his studies at university.
The document provides instructions for a series of photography experiments to improve DSLR and photography skills. It includes experiments on composition techniques like the Rule of Thirds, as well as challenges to take photos of shadows, reflections, close-ups, different angles of one object, textures, different colors, and using negative space. Learners are instructed to take example photos for each section and may take multiple shots to choose from.
The document provides instructions for a series of photography experiments to improve DSLR and photography skills. It includes experiments on composition techniques like the Rule of Thirds, as well as subjects like shadows, reflections, close-ups, textures, and colors. For each experiment, photographers are instructed to take example photos applying the given technique or capturing the specified subject, and add them to presentation slides.
Jack Hurst is applying to study Management and Entrepreneurship or Graphic Design at York St John University. He achieved strong GCSE results including grades 7-9. He is currently studying an Extended Diploma in Creative Media at college where he has developed skills in software like Photoshop. Jack wants to start his own business and ultimately go into property development. He believes the management course will help with this goal or allow him to become a manager. His other option is graphic design which he has enjoyed exploring in his current course. Jack has relevant work experience in restaurants and cafes. He plays sports individually and on teams, helping skills like working independently and collaboratively. University will allow him to specialize and
Jack Hurst is applying to study Management and Entrepreneurship or Graphic Design at York St John University. He achieved strong GCSE results including grades 7-9. He is currently studying an Extended Diploma in Creative Media at college where he has developed skills in software like Photoshop. Jack wants to start his own business and ultimately go into property development. He believes the management course will help with this goal or allow him to become a manager. His other option is graphic design which he has enjoyed exploring in his current course. Jack has relevant work experience in restaurants and cafes. He plays sports individually and on teams, helping skills like working independently and collaboratively. University will allow him to specialize and
Jack Hurst conducted research on existing clothing brands to inform the planning and production of his own brand. He analyzed websites, photos, products, and advertisements to develop ideas. Audience research provided insights into target demographics and pricing. Planning included a production schedule, designs, website structure, photos, and safety protocols. Time was managed well, allowing extra work like posters to be completed ahead of deadlines. Overall, thorough research and planning supported effective time management and successful completion of the production project.
The document provides details of the logo design process for a brand called "Let The Sun Smile". Key points include:
- The brand name and slogan were chosen as "Let The Sun Smile" and "Let's Smile As One" respectively after considering various options.
- The logo was designed in Photoshop with an orange sun outline and lowercase text. Various color options for the logo were created.
- T-shirt designs pairing the logo with words related to mental health in different colors were made. Product photos of the t-shirts were taken.
- A website template was chosen and adapted to the brand with orange accents, logo placement, and slideshows of the product collection
The document provides a summary of the website for the clothing brand Future Self. Key points include:
- The website has a minimal, monochrome design with white, black and photos to draw attention.
- Product categories are shown through an initial slideshow and additional sections.
- Photos on the website were taken during outdoor photo shoots with natural lighting.
- Individual product pages could be improved by making the pages longer and adding social media.
- The brand's Instagram utilizes photos from shoots and color schemes to showcase new collections.
- Looking at other brands' websites provided inspiration for designing accessible and visually appealing pages.
Jack Hurst is planning a pre-production process for creating a clothing brand to raise awareness of mental health issues. He will design t-shirt prints, take product photos in a studio, and conduct an outdoor photo shoot. He will use the photos for his website and to create a video advertisement. Hurst has created a production schedule spanning 5 weeks to design the products, take the photos, build the website, and finish the video advert. He has also drafted plans for the photo shoots, website design, and contingency measures in case of technical issues.
Jack Hurst proposes a project to create a clothing brand called "let us see your smile" from March to June 2021. The project will involve web design, photography, and print and video advertising. Jack will design t-shirts, take photos for the website, and create a promotional video advert. He will use software like Premiere Pro and After Effects. The goal is to spread positivity and help people's mental health during lockdown. Jack will evaluate the project weekly with a diary and provide a final evaluation of each part and the overall project.
Jack Hurst has been working on various elements of his FMP project over 5 weeks. He completed initial proposals, research on existing products, and audience research through a survey. This helped him develop and expand his ideas. In later weeks, he designed his brand logo, planned his product designs and photo shoot, and created a production schedule. He feels his research and planning has helped his project progress well.
The document provides details of the logo design process for a brand called "Let The Sun Smile". Key points include:
- The brand name and slogan were chosen as "Let The Sun Smile" and "Let's Smile As One" respectively after considering various options.
- The logo was designed in Photoshop with an orange sun outline and lowercase text. Various color options for the logo were created.
- T-shirt designs pairing the logo colors with positive words were made using transfer paper. Product photos of the designs were taken.
- A website template was chosen and adapted to the brand with orange accents, logo placement, and slideshows of the product collection.
This document contains a production log for Jack Hurst detailing the process of developing a brand name, slogan, and logo for a new company focused on promoting positivity and community. Several potential brand names are considered before settling on "Let The Sun Smile". Accompanying slogans are then developed and matched to the chosen name. Different logo designs are sketched out and refined in Photoshop before finalizing colored and monochrome versions. Initial t-shirt designs are also explored by selecting an appropriate font and pairing it with words representing the brand's message.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
How to Make a Field Mandatory in Odoo 17Celine George
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
3. Hello by Adele
Idea 1 - joke Idea 2 - family Idea 3 - mirror
Have a conversation to a
friend and start arguing.
Making a joke that they are
on the phone. Talk/sing the
song as you having a
conversation with a friend
walking around town and
you get into an argument
with them. You walk round
the corner to see your
friend and you slowly put
the phone down and talk to
them but they leave at the
end and you can’t move as
you are too sad, you move
as you might not see them
again.
All in black and white until
you meet your friend where
it turns coloured but when
they leave you it goes back
to black and white. The
camera shots will be close
ups of you/your friend
speaking or breathing
Someone coming out of
prison trying to gain
someone’s trust.
You are settling into a home
with their sister, as you
have been let out of prison,
who has let them stay in her
house, but she hasn’t
forgiven them for hurting
her boyfriend. They are
trying to gain the trust of
their sister again who isn’t
wanting to be close to you.
The interior of the house is
homely and warm, but you
and your sister are wearing
darker close to show that
you are in a darker place
and you have made her
have a negative look on life.
She wants to be like her
home, warm and happy but
she can’t when you are with
her.
Singing into a mirror as
they have hurt themselves.
The song is like a
conversation so the
reflection could be speaking
back to you as if they don’t
want to be listening to you.
The reflection could
disappear at the end
showing that you will
struggle to change back to
how you were when you
were happy.
The reflection could be
black and white whereas
you are coloured showing
you are becoming a better
person, and this is your last
chance for change.
4. George Ezra – Shotgun (Lyric video)
Camera Shots – George only uses different backgrounds as he is
always in the centre of the shot. On certain beats the shot will
change to have a different background. He has done this to use
some of his lyrics with certain backgrounds e.g. in the yellow and
green.
Editing – George has used about 10 different scenes which have
been edited to swap on different beats for certain lyrics but mainly
uses any lyric with any scene. At the beginning of the video just
before he starts to sing, the shots quickly change between 4 shots
to draw attention to the video.
Art Design – All of George’s outfits are simple as they go with any
background and don’t take any attention away from him or the
lyrics. George is wearing casual clothing as the video is laid back
and he has only used a small amount of shots with little
movement. However in one scene George is wearing an outfit which
looks like he is going to be catching an alligator which he mentions
in his lyrics. Each scene has been picked out to ensure there are lots
of chances keeping the viewers attention. George only has natural
looking makeup on and his hair casually up like he is wearing for a
normal day. He hasn’t used any makeup to compliment his video as
he does not want to make it too much.
My work – this could help me with my work as I have seen a simple
video that works just as well as a high production video. This video
hasn’t had a lot of time or money spent on it as only about 10 scene
are needed where he sings the whole song and then chooses
sections for each scene.
5. Someone like you - Adele
Camera Shots – It looks like the whole video was done in one shot
as the cameraman follows Adele, but the separate shots have been
made into one by merging them together when editing. At the end
of the video the camera man spins around in a full circle to show
that her friend is walking away and then to show how she reacts as
it goes silent. In the last shot the camera is wobbly whereas in the
rest of the video the shot was smooth and continuous. This has
been done to show the emotion of Adele as she is struggling with
her loss.
Editing – The editing has been done cleverly because they have
merged different shots into one making it look continuous. This
could have been done reflect their old days were their happiness
was continuous until it stopped which is shown at the end of the
video where the shots are faded on top of each other. This shows
that their relationship is growing apart.
Art Design – The whole video is filmed in black and white as the
whole video is about loss and heart break. They have also added
black boarders to emphasises the video being in black and white
and to make it look more emotional for her loss and regret. Adele
has used a shop as the scene for her being left by her friend. This
could have been done to show that this can happen to anyone
wherever you are or how close your are to them.
My work – This could help my work as I could edit 2 shots together
to look like one continuous shot and to make the video flow with
the lyrics. I could also fade one shot on top of the other if the
song’s emotions link closely.
6. Ocean Eyes – Billie Eilish
Camera Shots – The camera doesn't look like it is moving as Billie is
in the centre of the shot through the whole video and she is using
small movement to emphasise the lyrics and emotion. In some
shots the camera becomes unfocused as she is moving and the fog
is in front of her.
Editing – Billie has used lots of fading between shots to create a
dizzy effect like she is being hit by waves by the ‘ocean’ at all
angles. The fading could also be used to show that she is cold and
struggling to warm up which is why her finger tips are blue/purple.
Art Design – At the beginning of the video, the lighting is blue
which is associated with sadness and shyness. This could have been
used to set the emotion for the rest of the song as the light turns
purple. Purple is then used which is associated with power and
mystery which could mean that she has a lack of power and doesn’t
know what is around her. At the end of the video the lighting
becomes darker and duller which could show she feels even more
vulnerable than before. Billie has used a simple, purple t-shirt to go
with the purple lights behind making the fog purple too. She has
done this to possible show that she feels cold from the ‘ocean’.
Billie’s hair and makeup have been made to look like she has been
in the ocean and is struggling with shock after the experience she
has just had. Behind is a big cloud of fog which could show she is
lost as she can’t see anywhere to escape which is why she is so
emotional.
My work – this could help with my work by using colours to help
show the emotions of the lyrics and how the artist feels when
writing/singing that song.
7. I’m Not The Only One – Sam Smith
Camera Shots – At the beginning the camera shots of just close ups of her
face which means she can show emotions easier. The shots aren’t smooth
when filming which could have been done to show the pain and confusion
each performer is going through. When she is crying on the floor the
camera shots are moving with her to show this is so emotionally painful for
her she can’t keep still.
Editing – the shots switch between him, her and Sam to emphasises the
lyrics with the acting and certain scenes. This has been done to show the
different perspectives from each performer and to see what they aren’t
showing each other.
Art Design – Sam is in front of a red curtain which could mean he is at an
important performance or it could reflect the love the couple had. The
colours contrast the emotions of the wife and husband. However, the wife is
depressed but is in a brighter scene whereas the husband is happier but in
a darker scene. The husband is in a darker scene to reflect the secrets he is
keeping from his wife. In the scenes with the husband, the lighting is blue
which could show the secrecy in those scenes. The wife is dressed in a dress
that looks like a wedding dress and the husband is in a suit which could
mean they have just got married. When the wife is burning all of his clothes,
normally a fire represents warmth but in the situation is represents the pain
that the husband has caused.
Performance – the wife has shown lots of emotions in her day. She won’t
show her emotions to her husband as she knows what he has done.
Whereas the husband is in more positive mood as he doesn’t care about
how she feels.
My work – this could help me with my work by using costumes and lighting
to help tell the story and emotions. I could also use the small movements of
the camera to help make the video more realistic.
8. Night Changes - One Direction
Camera Shots – the camera shots have been used to show the
perspective through their date’s eyes. Each shot is of one of the
member of 1D. They have used lots of movement in this video to
make it feel more like you are there with them on the date.
Editing – they switch between all 5 dates to show all of the events
that happen and that they are all going well to end. There hasn’t
been any special editing effects added to keep the video simple and
to keep the focus on the dates.
Art Design – Each member have used different colours and scenes
to show their individual styles. Harry has used a dark scene with
areas lit up. Liam has used bright neon colours to create a brighter
scene whilst it being night time. Naill has used browns, red and
greens to create a warm snug scene. Louis has used greens and
blues to make their date brighter and fresher. Zayn has used deeper
colours to make the scene more romantic.
Performance – each date starts out going very well but they all end
up being a bad date for them both.
My work – this could help me with my work as I could use the
perspective of other performers to tell a story or to make the video
more interesting.
9. Potentials Songs
Falling – Harry Styles
Watermelon Sugar – Harry Styles
Bad Guy – Billie Eilish
Hostage – Billie Eilish
Paradise – George Ezra
10. Potentials Techniques
Camera Shot – I would use a range of different camera shots to be able to use
them on the beat. I will use low, head height and high camera shots in my video
to make the video more interesting, as more is happening. I may also use the
camera to follow a certain item or body part, making them in the center of the
shot.
Angles – I would use a range of angles to highlight certain lyrics or to help tell a
story better. I will choose a main angle for the video depending on the tempo and
lyrics.
Movement – I will use lots of movement in my video if the song is quicker but if
the song is slower or doesn't have as many beats, I will keep the movement low.
Colours – I will use certain colours for certain moods and emotions in the songs.
For example, I will use blue for colder adder emotions and red for warmer
emotions.
Costume – I will keep my costumes casual and minimal were possible for a
cheaper production cost.
Performers – I may use some performers or use the movement of the camera to
show the motion in the story.
Editing – I will use different editing techniques to link the scenes and cuts to
certain lyrics, beats and emotions.
Lighting – I will use professional lights to have a clear image and to be able to
control the shadows. I will also use coloured filters to add to different scenes.
11. Conventions You Plan To Use
Camera angles – I plan to use close ups when carving the watermelon so
the finished product will be revealed at the end of the song to keep the
viewer intersected.
Movement – I will move the camera with the knife when cutting the
watermelons as I don’t have any performers in the video. Using
movement will replace the movement of performers if I was using some.
I will use quick, slow and smooth shots for a range of scenes to help tell
the emotions/story. Overall I think I will mainly use slow, smooth
movement rather than quick, rough to go with the smoother sounds.
Location – I will use natural scenes as I don’t have a high budget. This
will work well with the watermelon as I can use scenes that reflect nature
where it could have grown.
Colours – I will use a range of colours for each scene as they will mean
different things for each section of the song. For example, I could use
colder colours for when the watermelon is being smashed and brighter
colours when it is being served.
Editing – When editing I will make some shots blend with each other to
make the shots seem like one continuous movement. I can have a play
around with how to introduce transitions to the video.
13. Summary – Opportunities
The first opportunity is that I will have a chance to learn what I goes into
planning a music video and which details I need to focus on to make the
video high quality.
The second opportunity is that I will get to try out new equipment when
filming and editing the video which will give me a wider use of the
technology and software used in video making.
The third opportunity is that I will be able to edit the video with any
effects to support the emotions/story and I can choose which scenes go
with which lyrics.
The fourth opportunity is that I have been able to produce my own idea
for a music video which I can develop the skills I already know by having
them as most used techniques.
The fifth opportunity is that I will have made a whole music video by
myself for the first time from start to finish.
14. Summary – Restrictions
The first restriction is that I will not be able to have lots of performers in
my music video as we have Covid rules for social distancing so I will have
to use more objects and camera movement.
The second restrictions is that I won't be able to use big scene as I have
a very small budget so I will have to use locations around me.
The third restriction is that I have limited equipment as I have a small
budget. So again, I will have to use what I have, to make a high-quality
video.
The fourth restrictions is that I only have a small amount of time to film
the shots for the video so I won’t be able to use lots of scenes, I will have
to keep it simple.
The fifth restrictions is that I don’t have much experience when it comes
to cameras, so another restriction is my lack of knowledge on
equipment, editing and music videos.
15. Final Idea – Artist/Title/Info
Watermelon Sugar by Harry Styles
Brief biographical background:
Harry styles was born in Bromsgrove,
Worcestershire, in the West Midlands regions of
England.
Links to other artists:
He was in a band called White Eskimo when in
school and won a band competition. He also
links to Louis Tomlinson, Liam Payne, Niall
Horan and Zayn Malik who were all in One
Direction but now are all in solo careers. Harry
is the most famous out of the five.
Genre info:
Harry styles’ genre of music are, pop, soft rock
and Britpop rock.
16. Final Idea – Track Summary
Summary/analysis of track:
The meaning of my music video will be about finding new things you can
do with different objects. For example, the main scene in my video will
be carving a watermelon into an animal instead of eating it.
The content of the video will be lots of scenes using watermelons and
berries. A couple of ideas I have for the scenes are, carving a
watermelon, cutting a watermelon into serving pieces, smashing a
watermelon in slow motion and using a variety of berries along side the
watermelons.
The duration of the song is 2 minutes 52 seconds. The pace is slow, so I
won’t need to change the shots every 2 or 3 seconds as it won’t go with
the song.
The style of the song is a slower pop song that sounds smooth as it
flows with out any unnatural gaps.
17. Final Idea – Your Idea
Your creative concept/video synopsis:
My interpretation is to use watermelons as the main performers instead
of people as we can’t have people closer than 2 meters. This will help as
I can use them with the lyrics in the whole song.
My story is about all the different uses of watermelons and berries, some
for eating/drinking and some for entertainment. I will use them to be cut
up and eaten and I will also use them to be carved and smashed in slow
motion. I will use imagery of colour to compliment the emotions in each
scene, for example when smashing the watermelon I could use blue
lighting.
I will use the same genre of video as Harry Styles as it compliments the
lyrics and music perfectly. I will be using simple themes, settings, props
and significant objects to keep the same genre that the viewers expect
with pop music.
19. Title Of Production/Production Outline
I am going to make a music video for watermelon sugar and use
different scenes with watermelons. My intended outcome is to make a
video in an interpretative style.
The music track is a slow, relaxed pace, a soft tone with an upbeat
mood. The music track has a repetitive structure as it is a verse-chorus-
verse structured song.
I will be using a cannon camera to shoot my video and premiere pro to
edit my video. I may also use aftereffects when I have edited my video.
20. Locations
I won’t need any big locations as I am doing a minimalistic video without
using many performers. I am going to use my family to film in the
kitchen for the last scene as it is only 1-5 seconds, they are all in a
household and don’t have to social distance. I plan to use the camera to
replace the performers as you can’t have many people at once due to
COVID-19 rules. I will not need to plan a recce as all my locations will be
local.
Limitations and risks:
The limitations of the video production is that we aren’t allowed to have
more than 6 people in a group, all 2m apart, at once. If there was a
group of people, the risk could be spreading the virus around the group.
I will have to pay for watermelons to experiment with before shooting
the video as I need quite a few but this means I don’t have to pay for
performers, food, clothes, makeup or transport.
The weather shouldn’t be a problem as I can film inside for most of the
scenes and shoot the other shots when the weather is dry.
21. Equipment
I will need a cannon camera to shoot all my shots on and premiere pro to
edit them on.
I will be using photography lights which I can add coloured filters to.
I will also be using a blue screen to add a pain background to and a
black sheet for the slow motions shot.
If I need to book some equipment I will need to ask my tutor or Chelsea
Clarke.
You can book equipment for a 3-day slot and the kits must be booked
with 2 days in advance.
DAY
BOOKED
EARLIEST
DAY FOR
PICK UP
LATEST
RETURN
DAY
MONDAY WEDNESDAY FRIDAY
TUESDAY THURSDAY MONDAY
WEDNESDAY FRIDAY TUESDAY
THURSDAY MONDAY WEDNESDAY
FRIDAY TUESDAY THURSDAY
22. Facilities
I will be editing my music video at college on the mac desktops.
I will use premiere pro and after effecting to ensure my video is high
quality.
I have got some photography lights which have coloured filters to
change to mood, emotion and atmosphere of certain scenes. I am going
to use a bluescreen for the scenes when cutting the watermelons and a
blackscreen for when smashing the watermelon to contrast to the lights.
This will mean I can have a plain background and can pick up all the
details.
23. Personnel
My team wouldn’t consist of many people. It would be another camera
man/women and me who would be working on the video. I will be
carving the watermelon and then have someone else filming so I can
then choose the correct videos to edit together. They will be available
most evenings like me, so the timing works well. There shouldn't be to
many weaknesses between us as I have made the video simple to make
and film.
I will be using my family as they are in a household in my final scene. I
will be using the camera movement to portray the emotions of the song
and editing some colour to help. I will be saving money as I do not have
to feed the performers, transport them or supply them with costumes.
I will be getting help from a friend as they have some experience with
filming and editing.
24. Props/Costume/etc
I will not need any performers or costumes except for the last scene
where I will have the performers in casual wear.
I may need some lighting equipment and some props to support the
scenes, but they won’t be big or expensive.
I have decided to make a safe music video by not using any performers
who aren’t in different households. Which means I will be making a
cheap music video.
27. Story Board
Cutting up
strawberries
into hearts and
putting them
into a pile.
Have a range of berries
in different piles. High
shot
Beach scene made
out of half a
watermelon –
‘summer evenin’ and
‘summer feelin’
Mixing all
the berries
into a bowl.
Level shot
Cutting
watermelon
into strips or
pieces.
Movement
with knife.
Presenting the strips
or pieces on a plate.
Sprinkle sugar
on the
watermelon
when it says
‘watermelon
sugar'
Eating a
strawberry.
Start of the slow
motion of
crushing a
watermelon.
Beach scene
made out of half
a watermelon –
‘summer evenin’
and ‘summer
feelin’
Middle of slow
motion, cut
before it hits
the
watermelon.
Dog eating the
watermelon – maybe
with watermelon hat
on. Close up
End of slow
motion, the
explosion of the
melon.
Cutting the
watermelon.
Change shot on
each beat for a
different stage.
Dog eating the
watermelon – maybe
with watermelon hat
on. Close up.
End of slow
motion, the
explosion of the
melon.
Beach scene
made out of half
a watermelon –
‘summer evenin’
and ‘summer
feelin’
Finish carving
the watermelon
and adding the
detail to make it
look like a
shark.
Taking the
carved
watermelon to
the table outside
– camera moves
with the
Family eating
watermelon –
shot moving
away from family.
Sprinkle sugar
on the
watermelon
when it says
‘watermelon
sugar'
Verse 1
Verse 2
Verse 3
Chorus
Chorus
Chorus
28. Colour And Lighting
The colours below are my inspirations for the fruits,
landscape scene and the final scene. I will be using
these colours to help show emotion and to link shots
together. I can add a tint to some shots using a colour
from different shots.
I will use bright lighting or natural lighting to
show that this song has a soft tone. I will also
use the lighting to make the colours bright
and/or dull in different shots. This will make
the video calmer for the viewer.
29. Rip-o-matic
You should also construct a 15-20 second Rip-o-matic test reel using
existing footage to convey the type of video you want to make
32. Story Boarding
Your storyboard should bring your idea to life
Provide an idea of the sequencing of you video
Provides a basis for production
Suggested online storyboard creators are:
https://www.storyboardthat.com
http://www.pixton.com [very complicated]
http://www.storyjumper.com [allows you to insert your own images]
Alternatively, hand draw or photograph your storyboard and scan or
copy to insert it onto your slides
There are lots of tips collected together on Blackboard!
34. Production Group Info
Include names, contact info, and defined roles at difference stages of
production, using a table is suggested
Jack Hurst – director
Jack-Hurst@student.yorkcollege.ac.uk
Lucas Higham – camera man
Lucas-Higham@student.yorkcollege.ac.uk
36. Risk Assessment
Risk to who Location What is the risk How to prevent the risk
Crew and I Beach Falling down the step getting on to the beach Hold on to the side railing and have shows with strong grip.
Crew and I Beach If in the water, fall over in the water Don’t go into the water when not necessary but stand parallel to the
waves if you are in the water.
Crew and I Beach Trip over on the beach if your shoes are loose or
your laces aren’t tied
Make sure your shoes are tightly tied and where extra socks if your
shoes are a bit loose.
Crew and I Beach People could let their dog of the lead and it runs
over disturbing the filming.
Have someone looking out for the dogs to stop them from
potentially knocking the camera/tripod.
Equipment Beach Sand could be blown and damage the camera. Cover the camera in a plastic bag.
Equipment Beach The tripod could fall over if it windy as the tripod is
top heavy.
Only put the camera on the tripod when you are going to film or hold
the tripod at all times.
Equipment Beach You could drop the camera onto the sand which
will ruin the camera and lens.
Have the camera strap around your neck when using the camera
without the tripod.
Equipment and
crew
Beach The tide could be in meaning you can’t film as
there isn’t enough beach.
Check the tide times before planning your day to the beach and plan
it based on the weather too.
Crew and I Home The backdrop could fall on the crew and I when
setting it up.
Have 2 people setting up the backdrop so someone can support the
wait when the other one is putting it together.
Crew and I Home When carving the watermelon and cutting the
strawberries, I could cut myself with the knife.
Cut away from you and not to cut quickly as you are more likely to
make mistakes.
Crew and I Home Watermelon could hit someone when it is smashed
for the slow motion scene.
Have everyone standing far away from the shot so they have tome to
react. The pieces shouldn't project that far.
Equipment Home Watermelon could damage the camera when the
watermelon is smashed as pieces will fly off.
Cover the camera in a plastic bag to protect it from the juice and
chunks.
Equipment Home When filming, you could drop the camera when
filming the moving shots as the camera wouldn't
be supported by a tripod.
Have the camera strap around your neck when using the camera
without the tripod or moving locations.
Dogs Home The dogs could become ill from eating watermelon
seeds.
Remove all the seeds from the watermelon pieces.
37. Contingency Plan
Pot. Problem Effect on Production Solution/Control Person Responsible
Camera doesn’t work. Won’t be able to film in
higher quality.
Charge the camera before
use/use my phone instead.
Me
Editing software won’t
work.
Won’t be able to put all the
shots together with the
music.
Try a different computer or
get premiere pro at home.
College
Lighting equipment won’t
work.
Lower quality video with
dark shadows.
Have extra light sources
and film outside for natural
lighting
Me
Dirty lens or unfocused
image.
Low quality production as
the video will be blurry and
have dots on the screen
which will be distracting.
Wipe the lens before each
shot and focus the lens
before every shot. Me
Me
Won’t have enough storage
on the card.
Won’t be able to film all
the video so the video will
be unfinished
Delete all the files on the
card and save the videos
on to a computer if card is
full.
Me
Not enough watermelons. Can’t record the video. Buy extra watermelons in
case you damage one.
Me
Forget some equipment. Slow down production. Make a list of equipment
for each location.
Me
Bad weather. Won’t be able to film on
the beach.
Won’t be able to film in garden.
Organise to go on a day
with sunny weather.
Film in the kitchen.
Me
Not enough time to film. The video won’t be
completely finished.
Plan ahead with timing and
have a schedule for each
day.
Me
38. Schedule
What scene is it? What do you need to do? How long it will take?
Shopping. Buy watermelons, berries, backdrop equipment. 30 mins
Equipment. Charge my camera before each shot, set up the
equipment for each shot.
30 mins to an hour
Berries. Cutting strawberries into hearts, separating the
berries into sections then mixing them all together.
20 mins
Beach. Drive to the beach and film a few shots of the
watermelon with the beach/sea in the background.
2.5 hours
Cutting the watermelon. Cut the watermelon into pieces, put them on a plate
and sprinkle the sugar on them.
20 mins
Slow Motion. Set up the backdrop for a plain background to
contrast the watermelon explosion.
30 mins
Dog eating the watermelon. Remove all the seeds of the watermelon pieces and
film the dogs eating them from a level shot.
20 mins
Carving the watermelon. Workout the steps for carving the watermelon and
then film each step, add the final details for the
outside scene.
1 hour
Outside scene. Set the table to look like an afternoon snack with lots
of fruit and the carved watermelon and the cut
watermelon.
20 mins
Editing Edit all the shots in the correct place to align with the
correct lyrics in each section.
4 hours
39. Clearance And Permissions
I don’t need any permission for the locations as they are public areas,
the beach and my house.
I will also not be using any faces in the video, I will just be using my
mum and filming with her facing away from the camera.