Netflix represents a classical subscription-based video on demand service model where users pay a subscription fee for access to streaming content. Netflix was founded in 1997 as a DVD rental service and transitioned to streaming in 2007. It is now the largest online streaming provider with over 75 million subscribers globally. The document discusses Netflix's industry structure, competitive forces as streaming faces competition from services like Hulu. A SWOT and Porter's Five Forces analysis is presented. The value chain and role of data and algorithms in powering recommendations is also examined. Current and potential strategies like expanding internationally and replacing cable boxes are proposed.
Netflix’s unique DVD rental service has revolutionized the industry. They successfully took the best of traditional conventions (like physical media, the U.S. Postal Service) and mixed them with new world internet-conventions. They have also effectively managed to discourage competition from both more established businesses and new entrants. The future growth of Netflix as it expands into streaming media, poses challenges in legal, infrastructure/technology, and through additional costs. In order to remain competitive, it is imperative that Netflix partner with companies with global reach to overcome these challenges. This presentation was part of an MBA class assignment to audit and industry in the the technology sector. The presentation has multiple authors listed on the title page. If you would like copies of the executive summary, complete S.W.O.T. analysis, and/or the transcript of the presentation please PRIVATE MESSAGE ME and I will email it to you.
Netflix’s unique DVD rental service has revolutionized the industry. They successfully took the best of traditional conventions (like physical media, the U.S. Postal Service) and mixed them with new world internet-conventions. They have also effectively managed to discourage competition from both more established businesses and new entrants. The future growth of Netflix as it expands into streaming media, poses challenges in legal, infrastructure/technology, and through additional costs. In order to remain competitive, it is imperative that Netflix partner with companies with global reach to overcome these challenges. This presentation was part of an MBA class assignment to audit and industry in the the technology sector. The presentation has multiple authors listed on the title page. If you would like copies of the executive summary, complete S.W.O.T. analysis, and/or the transcript of the presentation please PRIVATE MESSAGE ME and I will email it to you.
Case study over current position of Netflix and where it is heading. AFI framework was used to provide insight into new viable strategies with recommendations on how Netflix can maintain a competitive advantage in the future.
This presentation briefly analyses the characteristics and timeline of the diffusion of Netflix by assessing Rogers' five diffusion characteristics. for different steps in their company history. It analyses the surrounding of this innovation via PESTEL-analysis and gives brief hints on how to intensify the diffusion of Netflix further globally.
An IIT - BHU , competition slides for finding business expansion solution for Netflix(a video content provider) in competitive business environment in Indian entertainment industry.
Case study over current position of Netflix and where it is heading. AFI framework was used to provide insight into new viable strategies with recommendations on how Netflix can maintain a competitive advantage in the future.
This presentation briefly analyses the characteristics and timeline of the diffusion of Netflix by assessing Rogers' five diffusion characteristics. for different steps in their company history. It analyses the surrounding of this innovation via PESTEL-analysis and gives brief hints on how to intensify the diffusion of Netflix further globally.
An IIT - BHU , competition slides for finding business expansion solution for Netflix(a video content provider) in competitive business environment in Indian entertainment industry.
A comprehensive report evaluating Netflix, Inc. viability, stability, and profitability for future investment. The analysis provides an assessment of the firm's strategy, accounting, financial, prospective, and comes up with a buy/sell recommendation.
Leveraging on Data Analysis to Balance Game Design, via the example of 2 social games: a casual one and a mid-core one. Presentation by Thibault Coupart, Game Data Analyst & Game Balance Designer.
Netflix est une entreprise qui a révolutionné la manière dont les canadiens et les américains regardent les films.
Dans le cadre d'une présentation en Stratégie, Paula Pereira et Alex Panican ont mis de l'avant le modèle d'affaires de la compagnie fondée par Reed Hastings.
Une offre exceptionnellement diversifiée, un solide circuit de distribution et un marketing basé sur les nouvelles technologies, voilà les trois piliers de la réussite de Netflix.
L'étude a été réalisée en 2009.
It’s hard to understand how tech giant business models work. This teardown is the best guess following Netflix as a public company and listening to stories in the public sites. Let us know if you agree, disagree, or want to tell us a story about Netflix’s amazing moves.
netflix , netflix way of success , how netflix achieve success , usr of big data , data science , how netflix use its clients data , business decision analysis, decision making , complix decision
This case study was done as a part of my class assignment for Introduction of Analytics. It explains how Netflix uses Big Data and why is so successful.
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A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Biological screening of herbal drugs: Introduction and Need for
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Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
2. INTRODUCTION
• Netflix represents a classical service business model in
the video-on-demand industry where users of the service
and payers are the same entity.
• Netflix is a subscription-based film and television
program rental service that offers media to subscribers
via Internet streaming and via US mail.
• Netflix founded by Reed Hastings, started as an American
DVD-by-mail service in 1997, and began streaming in 2007
• Netflix was the pioneer who used this business model to
offer entertainment content using video streaming
technology in exchange for subscription fee.
• Netflix is the largest online movie and TV show streaming
provider with more than 75 million streaming members
as of 2016
4. COMPETITIVE FORCES
⊡ Players in the industry compete on price, exclusivity and range of content, user
experience in terms of personalization and compatibility with different devices.
⊡ Some of the large competitors include Hulu, which uses a hybrid business
model partly based on advertising revenues, and Amazon’s Prime offering as a
complementary to their retail business.
⊡ Rich movie database (20 000+ episodes) and the personalized service
expressed in the personal suggestion of movies for each customer without
interruption of advertising.
⊡ The rating algorithm makes better use of movies available on the website
tailored to his/her taste to watch.
⊡ Netflix also creates value by having one of the widest supported devices ranges,
including game consoles, tablets, PCs, and internet TVs
5. SWOT ANALYSIS
1. First Mover Advantage
2. Strong Brand Recognition
3. High Customer Satisfaction
4. Large Movie Selection
5. Low Overhead Costs
6. Predictable Monthly Revenue Streams
7. Affordable Pricing
1. Monthly Fee Discourages Membership
2. Lack of Control Over DVD Return Time
3. Comparatively Small Movie Library Available to
Stream
4. DVDs Can Arrive Scratched or Broken Due to
Mailing Process
1. Product Line Expansion – Video Games
2. Expand Downloadable Movie Offerings
3. Print 3 rd Party Advertisements of Red Envelopes
4. . Expand on Partnerships With Content Providers
Technology Providers.
1. Staying power of DVDs
2. Contractual restrictions on streaming content
3.Bigger competition in the streaming video market
4.DVD competition from Red Box, and Blockbuster
SWOT
Analysis
7. POWER OF CUSTOMERS : HIGH
⊡ Two sections: needy and convenience consumers.
⊡ Customer’s dissatisfaction
⊡ Widespread response.
⊡ Move to substitutes for movie rentals.
⊡ Customer always has the option to not spend their free time watching movies,
no matter what the source, so the price of rental services cannot climb much
higher than they currently are.
⊡ Individual customers do not hold bargaining power over the price of products
in this market; however, the prices themselves are regulated by the substitutes
and preferences of customers as a whole.
8. POWER OF SUPPLIERS :
MEDIUM
⊡ Studios that create the films: Buena Vista, Warner Bros., Sony Pictures,
20th Century Fox, Paramount Pictures and Universal
⊡ Buyer concentration in this new market is relatively high suppliers
sell their product to maximize their revenue reduces competition for
supply and therefore prevents supplier power from being very high.
⊡ In this particular market, studios may be concerned with
“cannibalizing their own product”.
⊡ Strengthening supplier power studios withhold licensing agreements
to movie download providers such as Netflix
⊡ No power to influence the evolution of the market
9. SUBSTITUTES
⊡ The main substitutes to
streaming movies are:
□ brick-and-mortar rental
stores
□ online rentals
□ pay per view TV
□ Theatres
11. THE COMPANY VIS-À-VIS THE
INDUSTRY
⊡ Netflix over the time has managed to
transition from a content aggregator to a
content creator
⊡ It now competes with TV networks like HBO,
Showtime, FX, AMC, Amazon and USA Network
in terms of original content
12. SYSTEMS IN CONTENT
EXCELLENCE
82.3
75.1
74
73.6
73.5
71.8
71.6
65.2
0 20 40 60 80 100
HBO
Showtime
FX
NETFLIX
AMC
Amazon
Starz
USA Network
Average Ratings of Original Series
by Content Providers
HBO Showtime FX NETFLIX
AMC Amazon Starz USA Network
Netflix has surpassed major
traditional TV Networks in
the States like USAnet and
AMC in terms of content
The biggest content provider
in the global level is HBO
The average rating
difference between it and
Netflix is closing in by the
day
14. HOW ‘IS’ HELPED NETFLIX
TRANSITION FROM AN
AGGREGATOR TO A CREATOR
“ Since NETFLIX was
built as a native
digital service, it had
competitive advantage
over traditional TV
networks when it came
to collecting and
mining data.”
Before green-lighting House of
Cards, Netflix knew:
⊡ A lot of users watched the David
Fincher directed movie The Social
Network from beginning to end.
⊡ The British version of “House of
Cards” has been well watched.
⊡Those who watched the British
version “House of Cards” also
watched Kevin Spacey films and/or
films directed by David Fincher.
18. POTENTIAL VALUE CHAIN
ANALYSIS – STRATEGY AND IS
⊡ In context to the firm’s value chain, Information Systems have been
deeply embedded in the organizations core processes of content
sourcing, creation and delivery
⊡ Due to a competitive edge, NETFLIX could transform itself from a
video-rental service to a content creator
⊡ While it previously used to compete with mom-and-pop video rental
stores, IT has enabled it to take on global TV and movie studios like
Viacom, MGM and Warner Brothers right from production to
distribution
⊡ A fast growing base of 74.76 million worldwide streaming customers
allows the organization to gather a tremendous amount of data.
19. POTENTIAL VALUE CHAIN
ANALYSIS – INDUSTRY AND IS
⊡ Synergy : While NETFLIX uses
data to create its own TV Shows, it
also syndicates content from
other networks for distribution to
its users. In such cases, everyone
wins
⊡ N/W Economics : Currently
accounts for 34.2% of
downstream data usage in US.
Strategic tie-ups with AWS and
Akamai can ensure network scale
and robust architecture during
the global roll-outs.
21. PERFORMANCE OF NETFLIX
⊡ Alignment with core strategy
“Growing our streaming subscription business domestically and
globally”
⊡Reference to its brand as a “quest”
Fulfilling its promise, providing customers with the service they
desire
⊡Nine vision statements: Judgment, Productivity, Creativity,
Intelligence, Honesty, Communication, Selflessness, Reliability,
Passion
More emphasis on the first four visions
22. CONTRIBUTION BY IT TO
BUSINESS PROCESSES
⊡ New Business Model
Shutting down of DVD-by-mail service
⊡ Better decision making
Recommendation on what users have watched in the past and
what are their most favoured genres
⊡ Recommendation better than Two-Sigma processes
71.2% choices of viewers are based on what Netflix recommends
them
⊡ Competitive advantage
Fulfilling consumer demand, setting it apart from competition
23. METRICS USED BY THE FIRM
⊡ Data for the User’s Preference
Pause, rewind, fast forward, date, time, concept, device, browsing
and scrolling behaviour, searches, content etc.
⊡ Length of User
Usage of data to know whether the person has closed the app or
just paused
⊡ Evolving Algorithm
Team of 800 developers who work to better the choices of
recommendations to users
24. POTENTIAL ALIGNMENT WITH
GOALS AND STRATEGIES
⊡ Strategic Level
□ Maintain its #1 spot
⊡ Management Level
□ Develop newer goals and strategies
□ Expand its “disruptive technology” model (for e.g. Optimum
development of database
⊡ Operational Level
□Continue its operational events and co-ordinate with the other levels of
management to focus on “communication”
□Acquire more feedbacks to focus on “selfless-ness”
26. NETFLIX – CURRENT STRATEGY
⊡ Pursue market penetration strategy by excellent service and
low prices
⊡ Focus on creating its own content to maintain competitive
advantage
⊡ Increase its innovation budget by 5% next year and continue to
do so
⊡ Use pricing as a last resort measure to increase margin
⊡Choose to stream content only
⊡Create more partnerships to create perfect hardware platform
for its software
⊡Continue its high availability distribution strategy
27. BUSINESS STRATEGY
• Watch instantly works great, even on mobile
DISTRIBUTION
• people love the all-you-can-eat subscription model -
especially compared to Apple where a HD movie rental
costs $5 (~50% of your monthly subscription)
PRICING MODEL
• So far the Best in the industry
MOVIE
RECOMMENDATIONS
• people already associate/trust Netflix with movies/TV
BRAND RECOGNITION
28. CURRENT STATE OF
TECHNOLOGY
• Measuring customer response
• Delivery and Presentation of personalized
information
CUSTOMER
ANALYSIS
• Matchmaking
• Building consumer profiles
DATA
MINING
• Collecting Customer Data
• Securing Customer Data
INFO
MEDIATION
30. POTENTIAL STRATEGIES
⊡ Expand beyond Subscription only and branch into
International markets
⊡ Internet Streaming of Content, Specifically Netflix, Continues
to Grow, Ultimately Becoming the Fastest Growing Subscription
Service
⊡ Large Players in the Media Industry become Content Sponsors
due to availability of accurate consumption data
⊡Replace Cable Boxes in the Living Room with Streaming hubs