Media presentation g
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Inspirit is a proposed women's lifestyle magazine aimed at 16-24 year olds. It will be financed through sales and advertising. The magazine will be high-quality and tailored to its ABC1 audience. It will consider topics like accuracy, consent, and copyright protection. Sample sections include an expose on Buddhism, a human interest interview, and an inspirational article on positive thinking. Mockups were created and reviewed by the target audience. However, the commercial viability analysis shows the magazine would incur an initial loss.
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Media presentation pdf
The document outlines a proposal for a new magazine aimed at 16-24 year old females. Key points include:
- The magazine will be called "Inspirit" and focus on women's lifestyle content.
- Market research identifies the target audience as trendy, educated females aged 16-24.
- Considerations are given to secondary audiences like parents/siblings and ensuring content is appropriate.
- Plans are outlined for genre research, developing content, design mockups, and assessing commercial viability.
Question 5
The magazine targeted older males aged 45-55 interested in golf, cars, and live acts. To attract this audience, the magazine featured:
1) Simple colors of white, black, and red on the front cover to appeal to older readers without being too bright or dark.
2) A photo of someone around the same age as the target audience on the front cover and contents page to make the magazine more relatable.
3) Bold, easy-to-read text throughout the magazine that would be preferable for the 45-55 age group over fancy, illegible text.
4) A gig review article on a double page spread about a live act, which the research showed would interest readers
Impulse Pitch
Holly Wright has been commissioned to create a new magazine or newspaper product for the Northern Echo that must be self-financed through sales or advertising and targeted towards 16-25 year olds. She has decided to create a women's health and lifestyle magazine called Impulse aimed at this audience. Her financial plan estimates total expenditures of £4,111 and total income of £14,400 through advertising sales of £5,400 and estimated magazine sales income of £9,000, resulting in a net profit of £10,298.
Evaluation question 5
The document discusses how the author attracted their target audience of teenagers to their rock music magazine. On the front cover, the young model with piercings and stretchers showed it was aimed at a younger audience interested in rock music. The word "LOUD!" in the masthead also conveyed rock music. Additionally, a contest to win festival tickets targeted teenagers who attend that festival. On the contents page, social media links and current bands like PVRIS and Bring Me the Horizon attracted young readers. Similarly, using young models throughout was consistent with the target audience. The double page spread further attracted by mentioning other bands readers might like, using the same young models, and clothing styles associated with the target demographic.
Audience profiling
Audience profiling involves studying and grouping audiences based on their demographics like age and gender, and psychographics like personality, attitudes, values, and interests. Demographics refers to attributes of a population like age, race, and sex. Psychographic profiling studies personality and lifestyle to understand what individuals will like and group them with others who share similar traits. The example profiles an 18-year-old male audience from Spain who enjoys skateboarding, basketball, and hanging out with friends while listening to trap, rap, and pop music and wearing certain clothing brands.
How does your product represent social groups?
My magazine is aimed at a young male audience aged 16-25. It tells the story of three young men who rose to fame from humble beginnings as buskers. While primarily targeting young men interested in rock music, the magazine uses gender-neutral colors and includes other genres to appeal to a wider audience. It also profiles working class individuals who achieved success through perseverance, making the story relatable for working class readers and an aspirational example for others.
Audience profile
The target audience for the hip hop magazine would be youth ages 13 to 25, with a focus on males ages 13 to 18 who make up 50% of the audience. While both males and females listen to hip hop, 75% of listeners are male. The target audience would also be of lower-middle socioeconomic status and African American, as hip hop originated in African American communities. Both students and employed individuals in their early 20s would be part of the target demographic.
Question 4
The target audience for the country music magazine is females aged 16-40, mainly targeting younger audiences aged 16-24. The audience would be classified as aspirers on the JINCAR scale, currently at level E but aiming to reach level B. They have post-modernist values and perceive themselves as wanting to achieve success through hard work and education to have a good career. They enjoy a natural look and prefer low-key nights in rather than going out.
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Media presentation pdf
The document outlines a proposal for a new magazine aimed at 16-24 year old females. Key points include:
- The magazine will be called "Inspirit" and focus on women's lifestyle content.
- Market research identifies the target audience as trendy, educated females aged 16-24.
- Considerations are given to secondary audiences like parents/siblings and ensuring content is appropriate.
- Plans are outlined for genre research, developing content, design mockups, and assessing commercial viability.
Question 5
The magazine targeted older males aged 45-55 interested in golf, cars, and live acts. To attract this audience, the magazine featured:
1) Simple colors of white, black, and red on the front cover to appeal to older readers without being too bright or dark.
2) A photo of someone around the same age as the target audience on the front cover and contents page to make the magazine more relatable.
3) Bold, easy-to-read text throughout the magazine that would be preferable for the 45-55 age group over fancy, illegible text.
4) A gig review article on a double page spread about a live act, which the research showed would interest readers
Impulse Pitch
Holly Wright has been commissioned to create a new magazine or newspaper product for the Northern Echo that must be self-financed through sales or advertising and targeted towards 16-25 year olds. She has decided to create a women's health and lifestyle magazine called Impulse aimed at this audience. Her financial plan estimates total expenditures of £4,111 and total income of £14,400 through advertising sales of £5,400 and estimated magazine sales income of £9,000, resulting in a net profit of £10,298.
Evaluation question 5
The document discusses how the author attracted their target audience of teenagers to their rock music magazine. On the front cover, the young model with piercings and stretchers showed it was aimed at a younger audience interested in rock music. The word "LOUD!" in the masthead also conveyed rock music. Additionally, a contest to win festival tickets targeted teenagers who attend that festival. On the contents page, social media links and current bands like PVRIS and Bring Me the Horizon attracted young readers. Similarly, using young models throughout was consistent with the target audience. The double page spread further attracted by mentioning other bands readers might like, using the same young models, and clothing styles associated with the target demographic.
Audience profiling
Audience profiling involves studying and grouping audiences based on their demographics like age and gender, and psychographics like personality, attitudes, values, and interests. Demographics refers to attributes of a population like age, race, and sex. Psychographic profiling studies personality and lifestyle to understand what individuals will like and group them with others who share similar traits. The example profiles an 18-year-old male audience from Spain who enjoys skateboarding, basketball, and hanging out with friends while listening to trap, rap, and pop music and wearing certain clothing brands.
How does your product represent social groups?
My magazine is aimed at a young male audience aged 16-25. It tells the story of three young men who rose to fame from humble beginnings as buskers. While primarily targeting young men interested in rock music, the magazine uses gender-neutral colors and includes other genres to appeal to a wider audience. It also profiles working class individuals who achieved success through perseverance, making the story relatable for working class readers and an aspirational example for others.
Audience profile
The target audience for the hip hop magazine would be youth ages 13 to 25, with a focus on males ages 13 to 18 who make up 50% of the audience. While both males and females listen to hip hop, 75% of listeners are male. The target audience would also be of lower-middle socioeconomic status and African American, as hip hop originated in African American communities. Both students and employed individuals in their early 20s would be part of the target demographic.
Question 4
The target audience for the country music magazine is females aged 16-40, mainly targeting younger audiences aged 16-24. The audience would be classified as aspirers on the JINCAR scale, currently at level E but aiming to reach level B. They have post-modernist values and perceive themselves as wanting to achieve success through hard work and education to have a good career. They enjoy a natural look and prefer low-key nights in rather than going out.
Evaluation question 5
The document discusses how the author attracted their target audience of young people interested in rock music to their magazine. On the front cover, a young model with piercings signaled that the magazine was aimed at a younger audience. The word "LOUD!" in the masthead and a contest to win music festival tickets also targeted this audience. On the contents page, social media links and articles on current young bands would attract young readers. The double page spread featured other bands youth might like, consistent young models, and clothing styles the target audience could relate to.
Magazine profile final
- The magazine will target teenagers ages 13 to early 20s and feature alternative fashion and music. It will be published monthly with 80-100 pages depending on the celebrity interviewed.
- The magazine will have a dark color palette of black and blue and include sections on clothing items, music news, and interviews with famous people about their style and fashion inspiration.
- Models will have simple eye-focused makeup in dark shades and wear dark colored, skinny jeans and band t-shirts to represent the alternative style of the target audience.
Pitch
The document outlines a proposal for a new women's lifestyle magazine aimed at 16-24 year olds to be distributed as a supplement to the Northern Echo newspaper. It will be self-financed through advertising. The proposal discusses targeting the ABC1 demographic, considering the secondary newspaper audience, following press regulations, and exploring genres like fashion magazines for inspiration. Mockups will include colorful designs, images, and text styles. Sample articles pitched include models' rights, fashion trends over time, and tattoos.
Question 4
The document discusses the target audience for a music magazine. The magazine would target 16-23 year olds who enjoy rock and alternative music, as this was the main age range found in market research. As most in this age range are students or part-time workers, the magazine would target middle-class readers. Focus groups of 16-24 year olds provided positive feedback, saying the magazine looked professional and its bold colors and young models would appeal to younger audiences.
Evaluation question 4
The document discusses the intended audience for a media product. The target audience is 18-20 year olds, as the creator is young and aims to write about topics of interest and relatability for other young people. Research also found this age group most likely to purchase music magazines. The magazine will feature artists in this age range to potentially inspire and relate to readers. The magazine audience includes all ethnicities and backgrounds, and is not gender specific, since music appeals universally and the genres featured include both male and female artists.
My Pitch
India Jones proposes creating a pop music magazine targeting 11-16 year old girls. She chooses pop because it appeals to a mainstream audience. While other pop magazines exist, pop culture and music remain popular. The magazine would have bright colors and images of pop artists. It would cover current UK top 40 artists through articles, interviews and reviews. A sample double-page spread proposes interviewing a solo female artist in a question and answer format.
Pitch
The document outlines a client brief for a new magazine or newspaper product commissioned by The Northern Echo for a specified 16-25 age group audience. The creator proposes a women's lifestyle magazine called "Fresh" targeted towards 16-25 year old females from an ABC1 socioeconomic background. Details provided include intended audience profile, constraints from the Press Complaints Commission, genre and content research, proposed features and sections, design elements like fonts and colors, sample layouts, and a financial plan to ensure the magazine is self-financing through sales and advertising.
Feedback on my proposal.
The proposal needs to choose between pleasing everyone or targeting the indie scene, as it cannot do both successfully. The structure of having four recurring content concepts each month will provide familiarity for readers. The unique selling points have not been seen before and will appeal to the target age range of 18-35, as the affordable price suits younger demographics. While some aspects were difficult for older readers to fully understand, the proposal successfully identified the widespread indie genre and matched the content to the target age group.
Audience profile
The target audience for the hip hop magazine would be males ages 13-25, primarily African American males, from lower to middle socioeconomic classes. Specifically, the audience would be 65% male, 35% female, with 50% between ages 13-18, 20% ages 19-24, and the median age being 20. 73% would be Black/African American, 17% White, and smaller percentages of other races. Most would be currently in college or employed. They would be interested in hip hop music and culture and able to understand the lyrics.
Question 3
Time Inc. would be the preferred media group to publish the magazine. They have a partnership with Rock Sound, which is similar in style and genre to the magazine. Time Inc. sells over 350 million copies annually and reaches over 26 million UK readers, providing an easily accessible target audience. While some negative press claims a fall in leadership, their proven record of success in the past provides reassurance.
Regular content and feature articles!
The document outlines the regular content and feature articles that will be included in a student magazine. Some of the regular content will include a column on upcoming events and opportunities to get involved, information on university options and personal statements, and career advice. Feature articles will profile a student in a theatre production, a high-achieving student who went to Oxford, and reviews of college productions and events.
Question 4
The primary audience for the magazine would be 18-34 year olds who enjoy hip hop music and learning about artists on a personal level. While males dominate the hip hop industry, the magazine aims to attract both male and female readers. The target demographic earns £11,000 or less annually and is made up mainly of African teenagers. A secondary audience includes those interested in hip hop aged 16-18 to encourage them to read more, as well as older readers to learn about new artists.
Dance Pitch - Magazine
You have been commissioned to create a new magazine for the Northern Echo targeted at 16-25 year olds. The magazine must be self-financing through sales and advertising. You propose creating a dance magazine called "Dance Jargon" aimed at female ABC1 16-25 year olds interested in dancing. It will contain articles on dance tips, nutrition, and profiles. You provide details on designs, costs, and plan to earn income through a cover price of £2 and advertisements. Market research shows the magazine concept is viable. The net predicted income is £2,974.51.
Evaluation Question 4&5
The document discusses the target audience and addressing of the audience for a media product. The target audience is identified as 18-30 year olds. A focus group on Facebook provided input from the target audience to help shape the product. Both male and female audiences are discussed, with some stereotypical approaches like using a female on the cover but also aiming to attract both genders. The product is aimed at mainstream indie music fans while having an unconventional design. Common magazine conventions are generally followed with some unusual images.
Concept
The document pitches a new pop music magazine that will include other genres like R&B to appeal to a wider audience. The magazine aims to compete with other high-end music publications and will be targeted towards teenagers and young adults. It will be published monthly to match the preferences of the target demographic and focus on popular genres like pop and R&B revealed in market research.
Pitch presentation
The document outlines a plan for a new psychology magazine targeted at 16-25 year olds. Key details include:
- The magazine, called "The Mind", will focus on rarely discussed aspects of psychology related to relationships, health, and child development.
- Extensive research was conducted on the target audience to identify stories and topics they would find relatable.
- A budget and financial plan is presented, outlining costs for production and estimating advertising and sales revenue to be around $59,000, resulting in a net income of around $29,600.
- The magazine will be 16 pages, printed on glossy paper and distributed to 20,000 readers through an established magazine distributor.
Pitch pitch pitch
The document outlines a proposal for a new dance magazine called "Centre Stage" targeted at the 16-25 age group. The proposal discusses meeting the brief of being self-financed through advertising and sales. It describes the magazine targeting ABC1 16-20 year olds and focusing on a variety of dance styles. Mockups of sample pages show vibrant layouts with imagery and articles on dance topics. Cost projections estimate over £45,000 in total income and around £18,000 in net profit per issue from a print run of 10,000 copies and one-third of space sold to advertisers.
Pitch done
The document provides details for creating a new magazine targeted at people aged 16-25. It outlines that the magazine must be self-financed through advertising or sales. The proposed magazine concept is for an alternative culture magazine called "Scout" that would cover topics in art, music, fashion and events that appeal to younger audiences. Research was conducted on genre conventions and mockups were created and feedback was gathered from the target demographic.
Question 4
The intended audience for the magazine is 15-18 year olds based on survey responses. While targeting younger readers, the creator acknowledges the more professional style may also appeal to older readers. The magazine aims to be gender neutral through inclusive content and design. Survey responses indicated the target audience is working to middle class. The $3.50 price point and inclusion of opportunities aims to engage different social classes. In total, the intended reader profile is 15-18 year olds of mixed gender from middle socioeconomic backgrounds.
Pitch presentation
The document describes a plan for a new psychology magazine targeted at 16-25 year olds. Key details include:
- The magazine will be called "The Mind" and focus on social aspects of psychology like relationships and health issues relevant to readers.
- Extensive research was done on the target audience which is described as "Stylers" who enjoy fashion, celebrities, and social media.
- Content and design rules were established to avoid offensive material and appeal to both primary and secondary audiences.
- Sample articles and layouts were designed about anesthesia and child development based on feedback received.
- A budget and financial plan was created to cover costs of production and distribution through a major distributor.
Pitch
The document outlines a proposal for a new travel magazine called WANDER! aimed at a 16-24 year old audience. The magazine will be self-financed through advertising. It will include articles on travel destinations, festivals, culture and travel advice. Feedback from the target audience found they were interested in exotic locations and journaling style articles. A mock-up included contents, sample articles on skiing in Andorra and cities in Manchester and Leeds. Projected costs included printing, personnel and distribution. The proposal argues it will fulfill an existing gap in the travel magazine market for younger readers.
Question 2222222222
The magazine represents several social groups:
- The target audience is mainly working class white males ages 16+, as rap/hip-hop is stereotypically a genre preferred by this group. Research showed this age group and social class listened to this music.
- Ethnic minorities are represented with a photo of a Saudi man, aligning with stereotypes of the genre's diversity.
- While targeting working class males, the magazine portrays a lavish lifestyle contrasting with this class through images of wealth, motivating readers.
- Females are also represented on the contents page through an attractive pink-filtered photo, appealing to heterosexual readers' sexuality.
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Evaluation question 5
The document discusses how the author attracted their target audience of young people interested in rock music to their magazine. On the front cover, a young model with piercings signaled that the magazine was aimed at a younger audience. The word "LOUD!" in the masthead and a contest to win music festival tickets also targeted this audience. On the contents page, social media links and articles on current young bands would attract young readers. The double page spread featured other bands youth might like, consistent young models, and clothing styles the target audience could relate to.
Magazine profile final
- The magazine will target teenagers ages 13 to early 20s and feature alternative fashion and music. It will be published monthly with 80-100 pages depending on the celebrity interviewed.
- The magazine will have a dark color palette of black and blue and include sections on clothing items, music news, and interviews with famous people about their style and fashion inspiration.
- Models will have simple eye-focused makeup in dark shades and wear dark colored, skinny jeans and band t-shirts to represent the alternative style of the target audience.
Pitch
The document outlines a proposal for a new women's lifestyle magazine aimed at 16-24 year olds to be distributed as a supplement to the Northern Echo newspaper. It will be self-financed through advertising. The proposal discusses targeting the ABC1 demographic, considering the secondary newspaper audience, following press regulations, and exploring genres like fashion magazines for inspiration. Mockups will include colorful designs, images, and text styles. Sample articles pitched include models' rights, fashion trends over time, and tattoos.
Question 4
The document discusses the target audience for a music magazine. The magazine would target 16-23 year olds who enjoy rock and alternative music, as this was the main age range found in market research. As most in this age range are students or part-time workers, the magazine would target middle-class readers. Focus groups of 16-24 year olds provided positive feedback, saying the magazine looked professional and its bold colors and young models would appeal to younger audiences.
Evaluation question 4
The document discusses the intended audience for a media product. The target audience is 18-20 year olds, as the creator is young and aims to write about topics of interest and relatability for other young people. Research also found this age group most likely to purchase music magazines. The magazine will feature artists in this age range to potentially inspire and relate to readers. The magazine audience includes all ethnicities and backgrounds, and is not gender specific, since music appeals universally and the genres featured include both male and female artists.
My Pitch
India Jones proposes creating a pop music magazine targeting 11-16 year old girls. She chooses pop because it appeals to a mainstream audience. While other pop magazines exist, pop culture and music remain popular. The magazine would have bright colors and images of pop artists. It would cover current UK top 40 artists through articles, interviews and reviews. A sample double-page spread proposes interviewing a solo female artist in a question and answer format.
Pitch
The document outlines a client brief for a new magazine or newspaper product commissioned by The Northern Echo for a specified 16-25 age group audience. The creator proposes a women's lifestyle magazine called "Fresh" targeted towards 16-25 year old females from an ABC1 socioeconomic background. Details provided include intended audience profile, constraints from the Press Complaints Commission, genre and content research, proposed features and sections, design elements like fonts and colors, sample layouts, and a financial plan to ensure the magazine is self-financing through sales and advertising.
Feedback on my proposal.
The proposal needs to choose between pleasing everyone or targeting the indie scene, as it cannot do both successfully. The structure of having four recurring content concepts each month will provide familiarity for readers. The unique selling points have not been seen before and will appeal to the target age range of 18-35, as the affordable price suits younger demographics. While some aspects were difficult for older readers to fully understand, the proposal successfully identified the widespread indie genre and matched the content to the target age group.
Audience profile
The target audience for the hip hop magazine would be males ages 13-25, primarily African American males, from lower to middle socioeconomic classes. Specifically, the audience would be 65% male, 35% female, with 50% between ages 13-18, 20% ages 19-24, and the median age being 20. 73% would be Black/African American, 17% White, and smaller percentages of other races. Most would be currently in college or employed. They would be interested in hip hop music and culture and able to understand the lyrics.
Question 3
Time Inc. would be the preferred media group to publish the magazine. They have a partnership with Rock Sound, which is similar in style and genre to the magazine. Time Inc. sells over 350 million copies annually and reaches over 26 million UK readers, providing an easily accessible target audience. While some negative press claims a fall in leadership, their proven record of success in the past provides reassurance.
Regular content and feature articles!
The document outlines the regular content and feature articles that will be included in a student magazine. Some of the regular content will include a column on upcoming events and opportunities to get involved, information on university options and personal statements, and career advice. Feature articles will profile a student in a theatre production, a high-achieving student who went to Oxford, and reviews of college productions and events.
Question 4
The primary audience for the magazine would be 18-34 year olds who enjoy hip hop music and learning about artists on a personal level. While males dominate the hip hop industry, the magazine aims to attract both male and female readers. The target demographic earns £11,000 or less annually and is made up mainly of African teenagers. A secondary audience includes those interested in hip hop aged 16-18 to encourage them to read more, as well as older readers to learn about new artists.
Dance Pitch - Magazine
You have been commissioned to create a new magazine for the Northern Echo targeted at 16-25 year olds. The magazine must be self-financing through sales and advertising. You propose creating a dance magazine called "Dance Jargon" aimed at female ABC1 16-25 year olds interested in dancing. It will contain articles on dance tips, nutrition, and profiles. You provide details on designs, costs, and plan to earn income through a cover price of £2 and advertisements. Market research shows the magazine concept is viable. The net predicted income is £2,974.51.
Evaluation Question 4&5
The document discusses the target audience and addressing of the audience for a media product. The target audience is identified as 18-30 year olds. A focus group on Facebook provided input from the target audience to help shape the product. Both male and female audiences are discussed, with some stereotypical approaches like using a female on the cover but also aiming to attract both genders. The product is aimed at mainstream indie music fans while having an unconventional design. Common magazine conventions are generally followed with some unusual images.
Concept
The document pitches a new pop music magazine that will include other genres like R&B to appeal to a wider audience. The magazine aims to compete with other high-end music publications and will be targeted towards teenagers and young adults. It will be published monthly to match the preferences of the target demographic and focus on popular genres like pop and R&B revealed in market research.
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Similar to Media presentation g
Pitch presentation
The document outlines a plan for a new psychology magazine targeted at 16-25 year olds. Key details include:
- The magazine, called "The Mind", will focus on rarely discussed aspects of psychology related to relationships, health, and child development.
- Extensive research was conducted on the target audience to identify stories and topics they would find relatable.
- A budget and financial plan is presented, outlining costs for production and estimating advertising and sales revenue to be around $59,000, resulting in a net income of around $29,600.
- The magazine will be 16 pages, printed on glossy paper and distributed to 20,000 readers through an established magazine distributor.
Pitch pitch pitch
The document outlines a proposal for a new dance magazine called "Centre Stage" targeted at the 16-25 age group. The proposal discusses meeting the brief of being self-financed through advertising and sales. It describes the magazine targeting ABC1 16-20 year olds and focusing on a variety of dance styles. Mockups of sample pages show vibrant layouts with imagery and articles on dance topics. Cost projections estimate over £45,000 in total income and around £18,000 in net profit per issue from a print run of 10,000 copies and one-third of space sold to advertisers.
Pitch done
The document provides details for creating a new magazine targeted at people aged 16-25. It outlines that the magazine must be self-financed through advertising or sales. The proposed magazine concept is for an alternative culture magazine called "Scout" that would cover topics in art, music, fashion and events that appeal to younger audiences. Research was conducted on genre conventions and mockups were created and feedback was gathered from the target demographic.
Question 4
The intended audience for the magazine is 15-18 year olds based on survey responses. While targeting younger readers, the creator acknowledges the more professional style may also appeal to older readers. The magazine aims to be gender neutral through inclusive content and design. Survey responses indicated the target audience is working to middle class. The $3.50 price point and inclusion of opportunities aims to engage different social classes. In total, the intended reader profile is 15-18 year olds of mixed gender from middle socioeconomic backgrounds.
Pitch presentation
The document describes a plan for a new psychology magazine targeted at 16-25 year olds. Key details include:
- The magazine will be called "The Mind" and focus on social aspects of psychology like relationships and health issues relevant to readers.
- Extensive research was done on the target audience which is described as "Stylers" who enjoy fashion, celebrities, and social media.
- Content and design rules were established to avoid offensive material and appeal to both primary and secondary audiences.
- Sample articles and layouts were designed about anesthesia and child development based on feedback received.
- A budget and financial plan was created to cover costs of production and distribution through a major distributor.
Pitch
The document outlines a proposal for a new travel magazine called WANDER! aimed at a 16-24 year old audience. The magazine will be self-financed through advertising. It will include articles on travel destinations, festivals, culture and travel advice. Feedback from the target audience found they were interested in exotic locations and journaling style articles. A mock-up included contents, sample articles on skiing in Andorra and cities in Manchester and Leeds. Projected costs included printing, personnel and distribution. The proposal argues it will fulfill an existing gap in the travel magazine market for younger readers.
Question 2222222222
The magazine represents several social groups:
- The target audience is mainly working class white males ages 16+, as rap/hip-hop is stereotypically a genre preferred by this group. Research showed this age group and social class listened to this music.
- Ethnic minorities are represented with a photo of a Saudi man, aligning with stereotypes of the genre's diversity.
- While targeting working class males, the magazine portrays a lavish lifestyle contrasting with this class through images of wealth, motivating readers.
- Females are also represented on the contents page through an attractive pink-filtered photo, appealing to heterosexual readers' sexuality.
How does your media product represent particular social groups
The document discusses how the media product represents social groups through its use of models. It uses a female model age 16 on the cover and a male model age 19 to represent its target audience of teenagers and young adults age 16-24. The models are depicted as hedonists who enjoy life but also want career success. Both male and female models are featured to represent the non-gender specific nature of the magazine. Additionally, a South American male and Asian female are used to show a multi-ethnic representation without boundaries. The imagery aims to portray the models in a youthful rather than sexualized manner and use fonts and clothing styles reflecting the personalities and dress of the target audience.
Media evaluation
The document discusses how a media product attracts and addresses its target audience. Specifically, it describes a magazine created for males and females ages 15-20. To appeal to this audience, the magazine uses modern colors and fonts, features photos of stylish young adults as role models, and interviews artists using casual language. It aims to feel inclusive of both genders through its visual design and content. The document also suggests distributing the magazine through the BBC platform to reach a wide, varied audience matching the target demographic.
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The creator's target audience is females aged 16-25. Their magazine cover features younger models and more age-appropriate stories. However, it retains Cosmopolitan's codes like colorful aesthetics, fonts, and attractive models to appeal to younger audiences who may be drawn to Cosmopolitan's visual style. Stories focus on beauty, fashion, celebrities and sexuality common for
Evaluation 4
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Unzipped pitch
The document proposes a new alternative lifestyle magazine called UNZIPPED targeted at 16-24 year olds. It will be financed through advertising and distributed free with the Northern Echo newspaper. The magazine will focus on music, art, fashion and creative content geared towards its target audience. It will stand out from competitors by having a more serious tone while maintaining an engaging style. The business plan estimates the magazine will turn a profit from advertising revenue.
Pitch
Holly Wright has been commissioned to create a new magazine or newspaper product for the Northern Echo that is self-financed through sales and advertising and targets the 16-25 age group. She has created a women's health and lifestyle magazine called Impulse aimed at this audience. Her financial plan estimates total costs of £4,111 which will be covered by predicted advertising sales of £5,400 and estimated magazine sales income of £7,200, resulting in an expected net profit of £10,298.
Pitch
The pitch for my A2 Media Production final product, including genre research, mock ups, feedback, commercial viability and flat plans for the product.
Q4
The target audience for the magazine is males aged 18-27 from middle to upper lower class backgrounds who enjoy indie/rock music, comedies, and horror films. Research into this audience included a questionnaire, focus group, and examining a similar magazine (NME). The questionnaire and focus group helped identify content and design preferences. Learning from NME, the magazine features band photos in black and white and masthead positioning that appeals to its mostly male under 35 audience. The magazine appeals to its target through strong masculine colors, modern plain fonts, and content aligned with indie/rock music.
Media pitch 1
The document outlines a plan for a new magazine targeted at people aged 16-25. Key details include:
- The magazine will be called "Stripped" and will have an alternative lifestyle focus, encouraging social issues and community involvement.
- It will have 12 pages and be distributed for free with the local Northern Echo newspaper.
- Research was conducted on magazine styles, topics, and the target audiences. Mockups were created and feedback received.
- The budget and estimated profits show the magazine can be commercially viable through advertising revenue.
Pitch
Holly Wright has been commissioned to create a new magazine for the 16-25 age group that will be self-financed through sales and advertising. She proposes creating a women's health and lifestyle magazine called "Impulse" targeting that demographic. It will focus not just on fashion and beauty but also mental and physical well-being. Holly believes this niche focus on both social and health topics will attract readers and advertisers. She outlines plans for content, design, costs, personnel, advertising rates, and expects the first issue will turn a profit.
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Media presentation g
- 1. Inspirit women’s lifestyle magazine, aimed at 1624 year olds By Lauren Hobson
- 2. » My brief “ You have been commissioned by the Northern Echo to produce a new magazine or newspaper product. Your product could be in any style of genre but it must be self financed through sales or ”
- 3. » How I intend on meeting my brief - Creating a magazine that is suitable for the ABC1 audience that the Northern Echo have - Creating a magazine that is high quality – As the Northern Echo readers expect, by employing high qualified staff - Creating a magazine within the genre of ‘women’s lifestyle’ – A topic for young people
- 4. » The audience Age – 16 – 24 years old Sex – Female Status – In full time education If employed, usually
- 5. » Considerations Secondary audience - Secondary audiences includes parents and siblings. - In order to keep the secondary audience happy there must be; - No taboo language - No nudity
- 6. » How I can tailor to my Copy techniq audience ues Use limite d langu age Have a reaso nable price Have a bala nced text to image ratio Use you ng mod els Choos e intere sting, practi cal conte nt Use trend y eyecatch ing fonts from magazi nes that Use are fun popula and r with yout my hful audienc styli e Use stics livel y but casu al tone
- 7. » Things to consider - PCC The PCC regulates certain rules that journalists must oblige by to protect the welfare of others. This concerns subjects like accuracy, harassment, child ren and discrimination. To make sure that I do not
- 8. 1 – I will seek the consent of parent/guardian if photographing children to protect against the intrusion into their lives 2 – I will seek the permission of the person holding copyrights over any information I gather to use so not to go against copyright laws 3 – I will record all interviews to ensure accuracy 4 – I will take all of the pictures I use myself and not attempt to obtain pictures of the internet or other sources, to not risk going against copy right laws 5 – I will show all material I collect and intent to publish concerning individuals to them so I can check that they are happy with
- 10. » Vogue analysis Differ ent tones of the same colou Contra r sting font Stylish, serif Masthead in a bold and brighter colour & branded Youthf font att ul, ractiv e Young adult models (role models) Contras ting colour
- 11. » Vogue analysis (continued) Simple masth ead Ideal imag ery Italic subhe ading A lot of lengt High image to
- 12. » How is my magazine different o Serious issues/articles o More in-depth articles o not a ‘typical’ women’s lifestyle magazine o Limited fashion articles
- 13. » Contents oFront page oContents page oExpose – ‘Blooming Buddhism’ oHuman Interest/Interview – ‘my Body is amazing Because’ oThe inspirational article – ‘positive psyche’
- 14. » Mock ups o Prefer red in terms of imager y o Prefer red colour scheme o Prefer red setting
- 15. » Continued o Prefer red text/i mage ratio o Not good colour scheme rating by target audien ce
- 16. » Commercial viability Editorial Personnel Equipment Printing TOTAL EXPENDITURE Total profit/loss Profit - £0 Loss - £3912 Advertising income TOTAL INCOME NetPROFIT/L OSS
- 17. » Have I met the brief o My product was self-financed through sales and advertising o I did audience research through surveys and peer feedback o I have already, through genre research, identified a gap in the market o I have made sure I have